Chapter 336: The Scramble

"Let's go down and get ready now. Chen Yi said directly, and everyone nodded and packed up their things.

The fat executive looked at the female executive, walked over, and whispered: "Mr. Yao, I think this kind of small matter, if you negotiate, it shouldn't be a problem for you." ”

"Thank you...... I will do my best to complete it, I am in this position, naturally I have to complete the task of this position, and people who are no longer in this position don't have to worry about anything. ”

The female executive smiled, looked at the fat executive's somewhat blue face, and left with self-satisfaction.

"It's strange that you can talk about 90 million!" Mr. Wang snorted coldly as he looked at the back of the female executive leaving, turned around and walked away quickly and disdainfully.

Yuzhou Baihua Culture

On the top floor of a not-so-tall office building that had just been rented as a company building, You Wenbin sat in his office chair.

Looking at the pile of documents in his hand, he slowly took a sip of hot tea, and breathed a sigh of relief, Baihua Culture has just been established.

There are still a lot of things to wait for Yu Wenbin to deal with, there are many things that are very complicated, and the only thing that feels a little more relaxed is not to worry about the company's financial problems.

It's not about money, it's not too big, it's a bit more complicated, but it's all easy to deal with.

As the company's first CEO, You Wenbin has 10% of the shares of Baihua Culture, and 10% of Jinshan's.

The other 80% is owned by Lingxi Technology.

"The doll customization took almost 80 million, and there is a part of the follow-up investment, well, the company's registered capital is 150 million, and now there are 70 million?"

"After all, it should be enough for a while......" Yu Wenbin thought carefully in his mind, and then took a sip of the night's hot tea.

It's also strange to say that drinking tea at night will only make people unable to sleep, but he seems to sleep better when he drinks it.

Yu Wenbin shook his head.

"Bang bang bang ......bang" knocked on the door, You Wenbin shouted to come in, and a mature woman in her thirties walked in in a professional skirt.

"Mr. You...... Several more companies have sent in requests asking us to license the rights to their Angry Birds image. ”

"Up to now, there are a total of seven companies like us seeking cooperation, Carrefour, Art Lianhua, and Yonghui hope to have exclusive licensed doll image peripherals. ”

"Chenguang, Hobby, Audi Double Diamond, and Mary are companies that want to have a license. ”

"Can we now agree a little bit to the licenses of these companies, so that I can make a profit as soon as possible?" the assistant suggested.

"No, no, no......" Yu Wenbin opened his mouth and refused directly: "Not now! We can authorize, but we only authorize exclusive licenses and some large supermarkets." ”

"The exclusive license is only for five months, and we forgot that we still have so many dolls, and Mr. Lin means let's auction this exclusive license. ”

"Also, our dolls need to be sold through their channels. ”

"This part of the company, let them rob it themselves! Whoever has the money will get this authorization. Yu Wenbin said calmly.

"Auction?" the assistant looked puzzled: "But if we cooperate with several companies at the same time, wouldn't the benefits be more than exclusive licensing?"

"Why not consider other cooperation authorizations?"

"You don't understand...... We have another game to be released in April, and what Mr. Lin means is that the longevity and gameplay of this game are much better than the current game. ”

"So, the Angry Birds auction is just a brick throw. ”

"If we say that all of our Angry Birds rights and image licenses are in the hands of a supermarket, this supermarket will explode in the next period of time. ”

"When the other companies are going to be jealous, when the other game is popular, we can make more than a triple. ”

"Not surprisingly, that's what Mr. Lin meant. ”

"So, you let people go and tell them, when the time comes, the online auction will start at 70 million, and if it doesn't work, forget it, there will definitely be several companies fighting for the head at that time. ”

Yu Wenbin said calmly.

"Okay! I'll go and tell them. The assistant nodded, turned to go down, and Yu Wenbin waved his hand.

The news of the five-month exclusive license to auction Angry Birds has spread incredibly quickly, and auction competition is as common as it has been.

It's just that this kind of thing is still a bit rare.

In particular, the starting price of 70 million made several companies with ideas decide to give up before they even started.

The starting price in five months is 70 million, which is quite expensive.

At the beginning, the price of Art Lianhua was only 40 million, thinking that it could be negotiated slowly, and then the budget was controlled within 90 million as much as possible.

It was a mistake from the start.

In the conference room, Mr. Yao pondered for a long time, met the somewhat playful eyes of several people next to him, and said directly: "I think this opportunity is rare." ”

"We shouldn't just give up, I hope the company can think carefully and relax some of the requirements. ”

"The maximum ceiling is 200 million! Win this exclusive authorization!" Mr. Yao said seriously, everyone could not deny it, and Mr. Wang didn't bother to speak with disdain.

"Two hundred million? It's quite simple, how can two hundred million be so easy for you to use to get an exclusive license for only five months?"

"The company looks very big, but the annual profit is only more than two or three billion. You've spent more than 200 million at once. ”

"It's almost a year's net profit for two large shopping malls. Do you think this is possible?" Mr. Wang asked in a faint cold voice.

"I know it costs a lot, but I guarantee that we can get more benefits!" Mr. Yao looked directly at Chen Yi and said seriously.

Chen Yi narrowed his eyes and thought carefully about the stakes here: "Two hundred million is impossible...... There are too many, and when the time comes, there will be problems, and you and I can't afford to take this responsibility. ”

"There won't be a problem!" Mr. Yao hurriedly said, Chen Yi directly stretched out his hand to interrupt her: "150 million! This is the highest, no matter how high it is, it is impossible." ”

"This ......" Mr. Yao was obviously a little unwilling, sighed and looked at Chen Yi's decisive face, and could only compromise: "I'll try my best......"

......

Yonghui Group

Zhang Xuansong, who is only 50 years old, is thinking carefully about a question, it has been almost 20 years since Zhang Xuansong stepped into the business world.

dropped out of school at a young age, and now Yonghui has hundreds of stores across the country, Zhang Xuansong thinks that he is not bad.

Yonghui's positioning has never been in the high-end, but more inclined to the general public, more down-to-earth, perfectly avoiding the attack of Carrefour and other large foreign enterprises.

In the business war in full swing, it can be regarded as an achievement, and over the years, Yonghui has been developing continuously.

In 07 last year, Yonghui's total revenue exceeded 10 billion yuan for the first time, and its net profit was nearly 800 million, which is definitely inferior to large foreign investors.

However, in many supermarkets in China, it can be regarded as a mixture.

But the only thing that bothered him now was the document statement in his hand.

Originally, for Zhang Xuansong, he didn't know anything about the Angry Birds game.

But it was as if overnight, when many people around him, whether they were employees, family and friends, seemed to be discussing this game, that Zhang Xuansong realized the popularity of this little game.

Together with his youngest son, he pesters his mother to play games for an hour or two every day, but fortunately there is a time limit, and he is not afraid.

I've played it once or twice, and the kind of game that seems to become extra brainwashed after playing it seems to have taken root in my brain.

If you want to forget, you can't forget it, but this made him deeply aware of the horror of this game.

So when he was seeking the exclusive authorization of Angry Birds, he dared to call out the price of 80 million in one go!

Because he smelled a great business opportunity from this!

As long as the cooperation can be successfully reached, Yonghui will definitely be able to become popular overnight!

I thought it would be more difficult to have enough in this, but now the copyright owner of the game, Baihua Culture, actually asked for an auction.

And 70 million starts, which is a hard blow to him.

"Hey......" Zhang Xuansong sighed: "This time, the budget must be prepared at least more than 100 million to be able to take down the exclusive authorization." ”

"More than a hundred million...... Even more than 200 million is not impossible...... That's a lot of money......" Zhang Xuan frowned.

The annual revenue is only 800 million, and this authorization will use up one or two hundred million, and you will have to live a tight life in the future.

In particular, there is a risk that the investment will fail......

The pressure in Zhang Xuansong's heart is not small.

"Is it a gamble? Or forget it? Gamble, the risk will definitely become greater! If we don't gamble, being taken by other supermarkets will only make us more and more aggrieved......

Zhang Xuansong's eyes flashed with tangled sparks.

Also surprised are the giant supermarket company Carrefour, for whom the offer of 70 million is just a drizzle.

Even if it is 700 million, it may only be a slight frown for them.

But for Carrefour's executives, the authorization of a game image does not seem to be very important.

Because Carrefour has always positioned itself as a high-end supermarket market, a game image authorization seems to be a little out of place with them.

"The highest bid is 300 million ...... No matter how high it is, our Carrefour is not bad for the promotion of a game image, besides, how much benefit can this bring?"

The president of Carrefour China said casually.