Carrefour people have no opinions, Carrefour has a lot of high-end commodity brand stores, when the time comes, get a bunch of dolls into it, although it will attract a large number of customers, however, it always feels that it will be a little incompatible with Carrefour's positioning.

Several of the major competitors have made up their minds.

Lingxi Technology's announcement statement that the news of the public auction of game image authorization peripherals was released, and insiders in the Internet field were released.

This can be regarded as understanding how Lingxi Technology plays this move in the game field.

NetEase Ding sat in his office, and NetEase now has some cooperative relations with Lingxi Technology.

The release of Angry Birds during this period of time has had a great impact on NetEase's games, and NetEase Ding has always thought that it would be.

The Angry Birds non-profit model may become a profit model in more than a month at most, and now this statement can be seen by NetEase Ding.

What is the brain of Lingxi Technology, which always likes to play cross-border, made of!

"It's just a game image authorization, and the starting point is actually 70 million, which is just a short time, and this ability to attract money is much faster than the development of a recharge system......"

"It's a ghost!" Netease Ding had to admire what Lingxi Technology's head was made of.

This is how it can be done!

"Looking at the current situation, several supermarket giants have to think about buying licenses, and it is only five months of exclusive authorization. ”

"If it ...... in five months," Netease Ding fell into a reverie: "In other words, the image authorization of this game may earn hundreds of millions!"

"It's really a genius! It's amazing!" Netease Ding sighed with admiration in his heart.

"On the one hand, it has steadily maintained the high reputation and positive image of its game, and on the other hand, it has been able to develop the game periphery to earn huge profits. ”

"Lingxi Technology! It's really eye-catching!" NetEase Ding sighed: "NetEase's games actually seem to be a lot!

Netease Ding's heart suddenly became hot, and he hurriedly called the company's second shareholder, Executive Vice President Xie Yan.

Xie Yan hurriedly came to the office, and Netease Ding hurriedly pulled her to spit out her thoughts.

Xie Yan looked at Netease Ding's red expression, thought for a while, and said slowly: "But none of our games can be so popular......

"And the image audience is too narrow...... Don't have that much influence?" Xie Yan's words were like cold water on the head, and the fire in Netease Ding's heart was suddenly poured cold.

The excited look on Netease Ding's face suddenly fell silent.

Smacking his lips, he sighed regretfully: "Yes...... I didn't think of this room...... Angry Birds can have such a high brand premium because of its high popularity and positive image. ”

"Our game is really too narrowly positioned, and it is only suitable for the general online game crowd, which is a bit one-sided in my thinking. ”

Netease Ding sighed.

Xie Yan didn't care: "Mr. Ding, you can't say that, if you say that, I think it's not impossible to produce game peripherals." ”

"Game peripherals?" Netease Ding motioned to her with interest to continue.

"Yes, around the game, Mr. Ding may not know that there is indeed a niche market in China now, and what is deliberately made is the model of game characters or some props. ”

"This market is not big, but we can also open up and give it a try, we don't have to invest too much in the early stage, but we can also make some money from it. ”

"If we can, we can also take a look at the layout. ”

"Game peripherals......" Netease Ding pondered for a moment: "How big is this market?"

Xie Yan smiled: "The exploration of Lingxi Technology's Baihua culture is now in front of us, and it is not surprising that this is at least a market with a scale of 10 billion." ”

"It's really not a big one, but you can give it a ......try," Netease Ding thought about it and said.

"No, Mr. Ding, I'm not talking about RMB, I'm talking about US dollars!" Xie Yanwan smiled indifferently.

"Ten billion dollars?" Netease Ding suddenly straightened up and looked at Xie Yan: "Are you sure?"

"I'm not sure, I'm probably estimating from the exploration of Lingxi Technology, Mr. Ding may not know that Lingxi Technology's newly established Baihua Culture. ”

"There is 100 million shares of Jinshan Lei, but it only occupies 10% of the shares of a newly established company. ”

According to this ratio, the starting point of Baihua Culture is to invest in shares at a valuation of 100 million US dollars. ”

"Jinshan Thunder Chicken is very thief, if there is no great interest in it, I don't believe that he invested 100 million yuan out of his own pocket and was willing to get 10% of the shares. ”

"Therefore, it is only possible that this move of Lingxi Technology has great potential, and in recent days, the grapevine has spread that Baihua Media intends to acquire Huasheng Pictures and Chiba Animation. ”

"This gossip is basically not paid attention to by insiders who are small. ”

"Moreover, I also heard that Lin Xiyi, the founder of Lingxi Technology, has a great idea to realize the reverse export of Chinese culture. ”

"Angry Birds also wants to develop an international version to attack the global market, and the goal set by its Baihua Media seems to be some kind of online literature. ”

"It's just online literature for the global market. ”

"These are all rumors, I don't know if it's true or false, but Lingxi Technology has a strong sense of national honor. ”

"Otherwise, it would not be possible to be praised at the national level. ”

"If these things are true, then Lingxi Technology may really open up a blue ocean market of tens of billions or even hundreds of billions of dollars for us. ”

Xie Yan's expression was indifferent, and he said slowly with a slight look of admiration on his face: "Judging from my eyes, I still admire the people of Lingxi Technology. ”

"From the very beginning, we didn't limit ourselves to the domestic market, we wanted to go global. ”

"In this regard, it is more worthy of admiration than the vast majority of people on the domestic Internet. ”

"So, I think we can follow in their footsteps and try to see if this piece of land is hard or not......"

......After listening to Xie Yan's words, Netease Ding's face fell silent, and his eyes were somewhat complicated: "Okay! ”

"Good. Xie Yan nodded and agreed, looked at Netease Ding's thinking gaze, thought about it, didn't bother, gently packed up his things and got up and walked out.

......

A good hand of chess can always benefit many people, even if Shenzhen Ma thinks that the penguins in the entire domestic Internet field have no rivals in their own fields.

But when such a situation was in front of him, Shenzhen Ma also had to clap his hands and say something interesting.

"I've earned fame and money! What a good move!" Shenzhen Ma understands where Lingxi Technology's popular game comes from.

This is more profitable than developing a recharge system and accessing advertising: "It's a little bit of Disney, but it's a lot smarter, it's a surprise." ”

Shenzhen Ma stood upright and stood facing the light: "Now I suddenly look forward to how much money Lingxi Technology can make from this game image authorization." ”

"Two hundred million...... Or is it more?"

"It's just a casual game...... Shenzhen Ma thought for a while, and when there was a knock on the door behind him, a beautiful secretary walked in and whispered: "Mr. Ma, the plane is ready." ”

"Hmm......" Shenzhen Ma nodded, let others do the things to explore, and they will follow up.

There are many people who pay attention to the online auction of the Angry Birds image copyright, and many insiders also want to know how much this alternative profit can be auctioned.

Five days later, the official website of Lingxi Technology opened a rare live broadcast window for live online auctions.

The number of onlookers quickly exceeded 200,000 in a short period of time, most of them were industry people, benefiting from the training of Tiaolingxi Technology, and the onlookers did not feel any stuck.

There are a total of seven competing companies, three supermarket giants, and one Yonghui, as well as the stationery giant Chenguang, which can be regarded as a hidden everyone.

The most important thing around the school is Chenguang, which is not bad for them to buy licenses, and the other is a few toys and Internet cafes.

How much is this that surprised many people who eat melons, what are you doing when you come in an Internet café to mix?

Lego, Mattel, Kid's Treasure, these foreign companies also want a good stepping stone to enter the Chinese market.

China Dragon Internet Cafe, people in the circle do not understand, the Internet café industry must understand, founded in 94, to now more than 500 chain stores across the country.

Hidden industry leaders.

I didn't know before, but now this hand has made everyone understand that there is such an Internet café.

The real-time live projection of several companies was in their respective windows, and the delegations of the companies sat in front of the cameras with serious faces.

This kind of auction method is still ingenious, and the seven companies and manufacturers are a little novel.

The top of the seven windows is the window projection of Baihua Culture, and the logo background wall of Baihua Culture can be regarded as a bright appearance in front of everyone.

After making sure that there were no problems with the network transmission, the number of viewers also came to 500,000.

Baihua Culture deliberately chose two girls with good image conditions as referees.

provoked the exclamation of the melon-eating masses.

"The auction rules are now announced. ”

"Auction Item: Angry Birds is exclusively licensed for five months for all character avatars. ”

"Bidder: Carrefour ......"

"Bidding rules, the reserve price is 70 million yuan, and each price increase is not less than 1 million ......"

"Auction starts now......" The pretty lady on the left announces the bidding rules and announces the bidding directly......

"The reserve price of 70 million is really high...... the onlookers were staggered......

"One hundred million!"

ps: November is here, I like November, happy everyone.