Chapter 391: Jiagu Oil Stands Out from the Crowd (1/4)

The big discussion of "genetically modified safety" caused by an advertisement has completely pushed genetically modified edible oil to the forefront.

There are overwhelming doubts on the Internet, and even some consumers are worried about the safety of edible oil. This kind of rhetoric has had a serious negative impact on major edible oil brands, especially Arowana.

After all, GMOs have only existed for a little over a decade, and many of the long-term effects are still unknown. Suddenly aware of the ubiquity of genetically modified cooking oil, consumers expressed deep concerns and doubts in the controversy.

The statements of edible oil brands are just a drop in the bucket in the face of consumer doubts, and they cannot eliminate the impact.

Consumers have found that if it is non-GMO edible oil, the company has a super-large font mark on the front of the edible oil bottle to attract customers to buy.

However, if the raw material of edible oil is "genetically modified", it is only marked with a weak line of small print, or marked in an inconspicuous place.

Some consumers said angrily: "According to the relevant regulations of the "Regulations on the Administration of Food Labeling", if it is genetically modified food or contains legal genetically modified raw materials, the words, symbols, and numbers that are mandatory to mark the content of the food label are subject to specifications......

"But in fact, in the various blended oil raw material descriptions, the labeling of GMOs is simply a cover-up, if manufacturers think their products are safe, why not be honest?"

Seemingly overnight, "non-GMO" became a key word in the edible oil industry. Sales of non-GMO cooking oil on the market have increased significantly. Walking into the edible oil section of the supermarket, you can find that non-GMO oil products are placed in the most conspicuous position on the shelves.

Affected by this, the prices of blended oils of various brands have been lowered.

It was still a rise before, but now it is a fall.

Contrary to the desperate rush of many consumers before the news of price increases, the current edible oil seems to have fallen into a situation of "no one wants" all of a sudden.

The sharp drop in the price of edible oil has blown across the country like a gust of wind. The price of edible oil in many first-tier cities has plunged sharply, and the once-strong edible oil market has a tendency of "defeat like a mountain", and the oil price in second-tier cities has fallen even faster than that of large cities.

In fact, no matter how many people feel that genetically modified soybean oil is unsafe and the general trend is inevitable, the consumption of genetically modified soybean oil will not decline much. After all, the competitive advantage of GM soybean oil is there, and ultimately most people will still think about the economy.

People are always forgetful, and after this turmoil has passed, what should be consumed has to be consumed. Besides, as an oil producer, who can completely avoid genetically modified soybeans?

But Jiagu Grain and Oil jumped out and replied confidently: I can!

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In fact, some media have long found that the edible oil under Jiagu Grain and Oil is marked with the label of "non-GMO".

But soon, Jiagu Grain and Oil held a special press conference to explain.

"The edible oil products of Jiagu Grain and Oil are indeed all produced from non-GMO raw materials. Taking the most common soybeans as an example, the soybeans we use for oil extraction are all supplied from the Russian Far East. ”

"You can pay attention to the fact that we have established the country's largest soybean processing base in Hei Province, which is precisely for the import of high-quality soybean raw materials from the Russian Far East. ”

"In fact, we are not against genetically modified soybeans, but in the Russian Far East, it is also not allowed to plant genetically modified soybeans!"

This sparked a burst of laughter from the reporters in the audience.

Subsequently, the spokesman said that in order to meet the needs of consumers and ensure food safety, Jiagu Grain and Oil is establishing "food traceability", advocating quality control from the field to the table, and striving to reflect the image of Jiagu having the courage to shoulder social responsibility.

In view of the so-called "oil refueling, the gods are worried", the most chaotic blended oil of edible oil, Jiagu grain and oil also took the initiative to break the unspoken rules of the industry: "At present, the content of each type of blended oil on the market is not disclosed. Enterprises can adjust the proportion of oil as they want, and if it is shoddy, 'soybeans' can even sell at the price of 'olives'! So much so that when consumers buy blended oil, they can only judge by brand and price!"

"At present, there are limited monitoring methods to identify the proportion of blended oil components, which makes the quality of blended oil a prisoner's dilemma. In this regard, our related products have decided to launch new packaging and publish detailed formulas, so that consumers can know and eat with confidence......"

The scene immediately burst into warm applause.

Although Jiagu Grain and Oil's move caused an uproar in the industry, it was generally praised by the outside world.

The next day, the state media even issued an editorial: "The nutrition of edible oil is to provide calories to people, and as for the health value or other aspects, it is more a corporate marketing behavior." For example, some edible oils emphasize the composition of different types of fatty acids, as well as the content of trace elements, etc., but in fact, for consumers, these things are not substantially different. From the perspective of consumers, there are two main concerns, one is which edible oil is more fragrant when cooking, and the other is which brand is more trustworthy to ensure health and safety......"

"Jiagu grain and oil in the edible oil to achieve 'traceable raw materials, the number of ingredients', can not only meet the safety demands of consumers, but also contribute to the introduction of the national standard for edible blended oil......"

Well, after Jiagu Dairy, Jiagu grain and oil can be regarded as a model by the official.

Therefore, when the prices of various brands of edible oil were slashed, Jiagu edible oil, which stood out from the crowd, appeared calm and relaxed, and still adhered to the original price.

Rao is so, after the publicity effect broke out, some consumers went to the supermarket to snap up Jiagu edible oil. In just a few days, some supermarkets even snapped up their stocks of Jiagu cooking oil.

Consumers said in an interview: "To be on the safe side, we still prefer to buy non-GMO oils." Jiagu edible oil, we can use it with confidence!"

"I've always eaten Jiagu oil, the oil is clean and transparent, the taste is pure, and the smoke is small when stir-frying. Now I know that this is a double quality assurance of health and safety standards and Far Eastern soybeans......"

"What are you buying two barrels for? You don't know the market, now everyone agrees that Jiagu oil, I estimate that the price will rise soon; there is a chance to buy more, and when the price rises, it will be more distressing to buy it......

According to media reports, due to the hot sales, many supermarkets even stipulate that customers "limit the purchase of 1 barrel of Jiagu oil" in order to prevent panic buying......

Under the red eyes of his peers, Jiagu Grain and Oil was busy transferring goods from the warehouse to replenish the supermarket, while announcing that the volume of goods was sufficient, and the price would not rise, and there was no need to rush to buy and hoard edible oil.

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