The same action as Samsung, as well as Panasonic.

Panasonic is cooperating with Suning, another major appliance supermarket chain.

Of course, they don't really want to sell as many TVs as they want at once.

Now is the marketing period,Whether you buy Samsung's 60-inch home appliances or Panasonic plasma color TV,Or Huanyu Technology's super TV,Sales will not be particularly large。 What they want to look for is the brand.

Partnering with home appliance supermarkets can bring their brand into the eyes of users in the first time.

Although they may not buy such TVs now, but in the future, once the funds are sufficient, or the industry is replaced, after their prices fall, then, the first thing that all the public considers is them.

But.

Although they don't care about the specific sales, they also care about the sales ranking during this period.

It's the same as the car sales charts.

The higher the ranking, the more valuable the brand.

Even if the ranking itself does not sell much.

But it doesn't matter.

As long as they can grab the first place, that's enough.

Even if they sell 1,000 units a month, if they rank first, this will also be good for the future layout.

Of course.

In fact, they could ignore Universal TV before.

In the case of Panasonic and Samsung's brand, he is the existence of the Huanyu brand.

It's just that it's true, but it's not necessarily true that users will buy it on another track.

Take a look at Huanyu Technology's netbook.

The Huanyu brand itself has no influence, and he can be regarded as a miscellaneous brand in the computer.

Even, he's not even a miscellaneous card.

He's just a newbie, and he's just a few years old with computers.

But......

Who made the netbook a concept developed by Huanyu Technology?

Although this concept is just stealing beams and changing houses, and netbooks are also notebooks, this is actually a kind of foolishness.

But whether it's a fool or not, the user will buy it.

And this time, they once again saw this shameless move made by Huanyu Technology.

The previous notebook was not called a notebook, it was called a netbook.

Today's TV is not called TV, it is called Super TV.

Is a super TV a TV?

This is, naturally, television.

But by adding the word super in front of the TV, it seems to have become a different product.

This kind of sassy operation also gives Samsung and Panasonic a headache.

If it were them, where would they have such a sassy operation.

Even if they release a new product, Panasonic is also named after plasma TV.

And Samsung, it is also summarized with a super-large LCD TV.

Compared with the words of Huanyu Electronics' super TV, they will feel that their side is simply weak.

......

"Mr. Huang, our Samsung LCD TV still has to trouble you. ”

"If Mr. Kim says anything, we have been cooperating with Samsung, and it's not a hassle. It's just that I took a look at it, and what you're asking for is to be placed in the most prominent position, and to leave enough space for you. Also, you have to have the best salesperson, although that's fine. But I'm afraid you also know that for the time being, the price of such TVs is too high, and it won't sell much for a while. At the same time, your TV is so high-profile with us, it will more or less affect the sales of our other home appliances......"

"What Mr. Huang said is also that our Samsung is also specially considered for Gome. Therefore, I specially applied to the headquarters to give Gome 2 million yuan in compensation every month, do you think it is okay? Of course, this does not include your company's sales rebates. ”

"2 million is a bit less, but Mr. Jin knows that our Gome is the largest home appliance chain in the country. Even the combined share of the two chains of Huanyu Technology is not as big as our Gome. ”

"What does Mr. Huang mean?"

"10 million per month, in addition, we need to add an additional 3 points of rebate. ”

"Mr. Huang, 10 million, this promotion cost is too high. Last week, Huanyu TV sold 1,000 units, and at 20,000 yuan each, their weekly sales were only 20 million. Mr. Huang, you want us to pay 10 million promotion fees a month, and we have to add an additional 3 points of rebates, adding up to the previous promise, that is, 13 points of rebates. Mr. Huang, in this way, we are simply working for Gome. ”

Jin Zhizhong, the person in charge of Samsung LCD TV, said with a smile.

It's just that although Jin Zhizhong is laughing, he is extremely dissatisfied in his words.

"Mr. Jin, the account can't be calculated like this. We Gome has the most stores in the country, and Mr. Jin also knows how to publicize and promote it. We have wasted a lot of resources in publicizing for you, even if we didn't sell much, we gave you publicity. This is like advertising on a TV station, and the TV station advertises hundreds of millions of dollars at every turn, and they don't sell products to you on the surface, but don't you want to give advertising money here? Moreover, now your company's LCD TV sales may be average, but after a year or two, your sales will definitely explode, isn't it?"

"Mr. Huang, this plan is indeed expensive. ”

"Mr. Jin, in this way, 8 million a month, no matter how little, then please ask Mr. Jin to talk to Suning or other supermarket chains. ”

Jin Zhizhong was helpless.

Now the situation is not for him to think too much.

And before coming, Jin Zhizhong was also ready to be pitted by Huangguangyu.

Gritting his teeth, Jin Zhizhong agreed.

Of course.

Although it was a promise here, Jin Zhizhong made a note of this loss.

Now it's Samsung seeking Guomei, and they Samsung can't help it.

But in the future, they Samsung will make the LCD market bigger, hum, I want to embarrass your Gome.

"Mr. Li, I have reached a cooperation with Huang Guangyu here. However, this guy cheated 8 million monthly promotion fees, and he also had to give them an additional 3 points of rebate for Gome. ”

Signing a contract with Huang Guangyu, Kim Zhizhong reported to Lee Jae-yong.

"It's okay, Zhizhong, hard work. ”

Lee Jae-yong wasn't particularly angry.

Compared with the funds invested in the entire LCD TV,The promotion cost of 8 million a month is not unaffordable。

It's just that Jin Zhizhong still blamed himself and said: "It's still my fault, I didn't lay out sales channels before." If we had reached a cooperation with Gome and Suning in advance, we would definitely not have spent so much unjust money. ”

"Don't talk about the past. I also didn't expect Huanyu Technology to attack from the sales channel, and I always thought that he was buying two home appliance supermarket chains just for their e-commerce website services. ”

"Mr. Li, it is estimated that Huanyu Technology thought so at that time, and they wanted to use the home appliance supermarket to do a good job in after-sales work for their Huanyu Mall......"

"Universal Mall, wait ......"

Before Jin Zhizhong finished speaking, Li Zairong suddenly had a spirit: "Zhizhong, there is a problem here." ”

"Mr. Li, what's the problem?"

"The Universal Mall we just talked about. ”

At this time, Li Zairong's face instantly became extremely ugly: "Is it possible to sell their super TVs on Huanyu Mall?"

"Okay, like...... Yes. ”

After speaking.

Like Lee Jae-yong, Jin Zhizhong's face was also gray at this time.

(End of chapter)