In April, the sky was high.

The sun in the sky spreads heat and light on the earth, providing a steady stream of energy for the growth of the early spring crop malting barley.

The Hexi Corridor, with more sunshine and less rain, abundant sunshine and snow water irrigation from the Qilian Mountains, is not only suitable for the growth of hops, but also suitable for planting malting barley with excellent varieties.

At present, Suzhou Province is the most important raw material supplier for domestic beer production, and even a hot spot of concern in the global beer industry.

Most people focus on the world's third-largest hop growing area, but ignore that it also produces nearly 3 million tons of high-quality malting barley annually, making it the largest malting barley production base in China, and its products can also be exported to Southeast Asia.

"Now, each of our wheat varieties is put into commercial production after three years of field selection, DNA selection and greenhouse disease resistance identification, which can ensure high yield and disease resistance, and at the same time ensure that the barley grains are full and uniform, and the protein content is between 11~12.5%......" Xie Kaiji, who is meticulous in controlling the quality of raw materials in the strict control system, said Qi Zheng and He Changchuan.

After so many years of wheat breeding, although malting barley does not bring revolutionary evolution like domestic soybeans, it is appropriate to reach the world-class level, and with world-class hops, so far, domestic beer has no shortcomings.

Who is the leader in domestic beer?

Most people's answer is Qingyuan Beer, but a real insider will tell you that the real leader behind the scenes is Jiagu Agriculture, led by Xie Kaiji.

Now, when other people's attention is still on hops, Jiagu Agriculture has taken advantage of the "beer shortage" to put malting barley into a downturn, and began to accelerate the layout of malting barley in the world.

Climate upheaval can drastically reduce hop production, and of course malting barley can also be a deterioration – as Kagu Agriculture seeks to transform itself from a leader in domestic beer to a global beer leader.

"The others don't have to play. As long as He Changchuan thought that the big beer giants in front of him were set by Qi Zheng's "rules" in a few words, he didn't dare to have any objections, and he felt sorry for them.

Who would have thought that the competitiveness of the beer industry would be reflected in agriculture?

As a traditional industry that does not have a unique core technology, and as an industry where the market itself is a red ocean, it is also magical enough to say that it does not dare to compete viciously if it does not allow vicious competition.

No way, when the competition in the industry becomes the competition of raw materials, no matter how many crooked intestines you have, you can only bow down in front of the agricultural bosses.

Agriculture is such an eternal and attractive industry.

"It's normal not to play. Those who have the courage have no money, those who have money have no courage, and those who have money and courage can't play the whole industry chain. Even a giant like AB InBev, in terms of the impact on the industry, is really not on the table in front of us. Xie Kaiji said with a smile.

"Yo, Lao Xie, I haven't seen you for a long time, and your momentum is rising in the wind. He Changchuan was very surprised by Xie Kaiji's tone, these words were simply out of tune with his old friend's character.

"Haha, I didn't say those words just now, I just paraphrased part of the big boss's words. Xie Kaiji looked in the direction of Qi Zheng.

Qi Zheng smiled helplessly.

That's right, but to be honest, it's grossly unfair to compare Gargok to AB InBev.

In Qi Zheng's strategic plan for Jiagu, Jiagu should play the role of the founder and pioneer in domestic agriculture, and by extension, it is easy to become the founder and pioneer of the food processing industry closely related to agriculture.

No one knows better than him what kind of earth-shattering changes the combination of spirit array and modern technology can bring to agriculture.

If Jiagu only concentrates on developing a certain link in the industrial chain, even if it is done to the extreme, others will still have to play, because he depends on you, but you have no choice - if the raw materials cannot be sold, it will also force people to die, that is, this dependence is mutual.

It's a pity that Jiagu's chain is too complete - you have to rely on me, but I don't necessarily have to rely on you, and this deterrent is multiplied.

This is also the biggest reason why even if the return rate of agriculture in the upstream is low, Jiagu's "farming" line will not waver.

"But sometimes I wonder if our existence makes people feel too threatened?" He Changchuan thought for a moment, with a little worry.

This kind of worry is really not groundless. Think about it, a behemoth that is close to monopoly in upstream supply, and spans more and more industries, and it is the same in more and more industries related to the national economy and people's livelihood...... I'm afraid that even the country will be afraid - at that time, the only end will be to be dismembered.

Qi Zheng glanced at He Changchuan unexpectedly, and he didn't expect that this guy's vision would be so long-term.

"Lao He, you're right or not. If we are a closed development, let alone continue to expand, even if it reaches the current scale, it will definitely be attacked by a group. Qi Zheng said meaningfully.

In China, Qi Zheng never thought that Jiagu would completely monopolize a certain market and obtain excessive profits through "technology" advantages.

To put it bluntly, no matter how strong the enterprise itself is, it is impossible to stand up to the state.

Only by adhering to an open and inclusive attitude can we achieve a certain degree of "doing whatever we want".

"The question is, to what extent is it appropriate to be open?" He Changchuan muttered to himself.

Speaking of this, Qi Zheng didn't mind revealing some of the results of his discussion with Wang Yuye: "For example, go public!"

Listed?

He Changchuan and Xie Kaiji shook their bodies at the same time.

This is the first time that in Qi Zheng's mouth, he heard the plan for listing.

If it is revealed, I believe that it will cause an uproar in the entire capital market.

In fact, Qi Zheng's mood is also quite complicated.

At the beginning of his business, he had no idea of going public.

However, the speed and volume of Jiagu's expansion made him himself a little flustered, let alone outsiders.

"Too big to fail" is not a good evaluation for any business - the larger the creature, the easier it is to be eliminated on the evolutionary path.

Wang Yuye, the general manager of Jiagu, has analyzed that if Jiagu does not want to embark on the road of self-destruction that is "too big to fail", it is necessary to learn to "lose weight".

Listing is a solution.

Of course, the "listing" discussed by the two is not to list the entire group, but only to let the downstream subsidiaries be listed.

"My initial idea is that when the downstream subsidiaries have achieved a stable position in the industry, they will be put on the stock market and the group will gradually withdraw; first, so that the people can enjoy the dividends of economic development, and second, Jiagu can also use the funds raised by the listing to reinvest in the construction of the new industrial chain; so repeatedly, the group can maintain the freshness of doing business, and the country can also get a number of high-quality ......enterprises that have grown," Qi Zheng said calmly.

Of course, there is a bug here - first, you have to make sure that you can succeed in the new industrial chain, and secondly, you have to continue to succeed in order to form a virtuous circle.

But that's what Qi Zheng said, the key is that the other two didn't think it was too much.

That's too much, who gave you the courage?

He Changchuan didn't think about it so much, only five words echoed in his mind - I'm going to get rich!

Because according to Qi Zheng, Qingyuan Beer has almost booked tickets to go public, although the incentive equity he holds can also pay dividends every year, but how can the wealth of the listing skyrocketing intuitively?

In Xie Kaiji's slightly envious gaze, He Changchuan was in good spirits, and he only felt that he had been beaten with a tube full of chicken blood!

......