Chapter 739: A Way to Break Out

Originally, I thought that the agreement was signed by Jin Fukuan on behalf of the city government and Hu Mingchen, but it turned out that it was not, but his immediate boss came forward, and it was the senior member who passed by Hu Mingchen in an Audi car just now, which shows how much attention the city government attaches to this matter.

In the agreement, although Jin Fukuan's side requested that the time limit be written, the household name also put forward a corresponding requirement, that is, they must be allowed to use the name of the city government to a limited extent in the sale of this land.

The so-called limit means that the use of the name of the city government can only be related to the land, and can only appear in publicity, not in formal contracts or agreements.

After returning from the Education Bureau, Hu Mingchen immediately convened a meeting, and since the agreement had been signed, it was necessary to implement it as soon as possible.

"I have just received news that there are indeed people in the market who are uniting, saying that they want to boycott the bidding of our land, and to sell our two plots of land before the Chinese New Year, it is indeed very stressful, and we need to hurry up. Hu Jianqiang, as the general manager of the company, took the lead in speaking.

"So what do we do next to break through this barrier? The point is, the city is still so short of time for us. When Wu Huaisi said this, his eyes were more at Hu Mingchen.

Although Hu Mingchen mentioned it at the door of the Education Bureau today, they also knew that Hu Mingchen had already thought of a countermeasure, but as for what the countermeasure was and how to do it, they still didn't understand it.

"Alright, in this case, let's not have a discussion meeting, let's go straight to the assignment of tasks. Hu Mingchen knocked on the table and said.

Normally, discuss it up and down, brainstorm and find the best way to do it. But now Hu Mingchen and they don't have so much time, and now every day and every hour is precious to them. Therefore, Hu Mingchen has to assign tasks directly according to the assumptions in his heart.

"Assistant Wu, you should find an advertising company to make a video advertisement and a print advertisement for this land as soon as possible. The focus of this advertisement is to highlight the scarcity of the land and the value of gold...... It is necessary to give a general indication of the location of this land in the south of the town and the surrounding situation. This is very important, and it will be done in two days, two days. Hu Mingchen began to distribute.

"Two days? I'm afraid it's difficult, if it's two days, the quality will be difficult to get any better. Wu Huaisi frowned.

"You just find a big professional advertising agency to do it, and just pay more for it. Now is the time to overcome the difficulties and rise to the occasion. After finishing speaking, Hu Mingchen looked at Jiang Xiaobai again, "Miss Jiang, when you turn around, go to the Langzhou Hotel and book their multi-function hall, and our auction will be held in the Langzhou Hotel." ”

"Mr. Hu, how many days, or which day?" Jiang Xiaobai asked.

"Hmm...... Today's Chinese New Year's Eve is on February 8th, you can book February 6th, in addition to booking, you also have to communicate with them about the reception. ”

"Okay, I'll do it when I get back. ”

"Third uncle, you and Miss Zhou have to do something. Immediately, Hu Mingchen looked at Hu Jianqiang and Zhou Yuxian again.

"What's the matter?" asked Hu Jianqiang.

"You're going to contact three provincial TV stations in a neighboring province and one of the provincial print media outlets with the largest local circulation, and two days later, we're going to run ads in their media. The advertising time lasts for a week, and the price is controlled within 10 million. By the way, our Langzhou Satellite TV and Langzhou Metropolis Daily will also be launched. ”

"What is the content of the advertisement?" asked Hu Jianqiang.

"The content of Assistant Wu was made two days later, by the way, Assistant Wu, in your advertisement, you must add Zhennan City, this advertisement is jointly placed by our company and Zhennan City, so that it is more convincing and attractive. Hu Mingchen thought of something and added to Wu Huaisi.

"No wonder you want to ask them for the right to use the name of the city government today, I didn't understand it at the time, it was for this. Okay, I made a note of it. Wu Huaisi responded.

"Mr. Hu, as far as I know, the advertisements of these big media are usually pre-booked, and if they want to add them on a temporary basis like ours, I'm afraid they won't agree to it, right? Just like the TV station, the advertisements for each time period have already been sold to various customers. Zhou Yuxian asked questions.

"If their advertising department doesn't accept it, then you can simply go directly to the local advertising agency, these people have a way, at most it is a matter of price, and even some advertising agencies are the leaders of the unit, you give him money to earn, and he will figure out a way. Hu Mingchen said.

Hu Mingchen has already thought about this problem, those advertising agencies have a deep and complex relationship with the advertising departments of these media, and they can handle things that cannot be done through normal channels.

"Cai Shicong, Huang Min, what the two of you have to do is to measure the accuracy of this land clearly, and make a series of kanban boards and beautiful manuals, which will be visited and displayed on the day of the auction. ”

"Liu Li, you should make some invitations as soon as possible, these invitations are dignified and magnificent, and after you make them, send them to several large real estate associations in the surrounding area, and invite them to participate in our auction. Hu Mingchen looked at personnel clerk Liu Li again.

"Mr. Hu, can they come if we send an invitation? If they can come, then why spend so much money on advertising?" Liu Li was puzzled.

"Hehe, in fact, the invitation is just part of the advertisement, not that people can come when they receive it, but at least let them know that there is such a thing. Hu Mingchen said with a smile.

"Xiao Chen, for the sake of such a piece of land, are we making too much noise? Several provinces have placed advertisements and spent so much money, but there is only one piece of this land, and it is only sold to one family. Hu Jianqiang was a little surprised.

This was originally a matter in the province, just an auction of a piece of land, but according to Hu Mingchen, it will be hyped up in several provinces, and in his opinion, it is a bit of a cannon to fight mosquitoes.

"Third uncle, the money is a lot spent, but I believe it is definitely worth it. As long as this land is hyped up, as long as everyone actively participates, when the time comes, under the competition with each other, the price of this land will be pushed up, and the cost we spend in this area will naturally earn back. Reluctant to catch the wolf, those turtle sons play yin, let's simply lead troops into the customs. They thought that without their butchers, we would really eat pigs with hair. The more Hu Mingchen spoke, the more excited he became.

Hu Mingchen was really forced out, otherwise who would want to make such a big move.

After the meeting, the whole company was busy, the time was tight, the task was heavy, and everyone had no room to slack off.

Just like Hu Jianqiang and Zhou Yuxian, if you want to deal with the media in other provinces, you have to fly over and run in person.

After arranging these, Hu Mingchen was like making a phone call to Luo Xiaoting, who knew that Hu Mingchen hadn't called yet, and Luo Xiaoting's phone call miraculously came.

"Wow, Sister Ting, what kind of wind blew you, remember to call me. Hu Mingchen calmed down, and then picked up the phone.

Hu Mingchen has probably estimated the purpose of Luo Xiaoting's call, at this juncture, except for this piece of land in the center of Zhennan, I really can't think of what else Luo Xiaoting can do. It's just that Hu Mingchen has to pretend to be confused.

"Hu Mingchen, it's the northwest wind blowing now, are you in Liangcheng or Zhennan now?" Luo Xiaoting on the other end of the phone said in a crisp voice.

"I'm in Zhennan, isn't this winter vacation, come and play, hey, if you call early, I'll go to Qianliang to play." Hu Mingchen slid away.

"If you want to come to Qianliang to play, you can come at any time, just tell me, I'll wait for you, you're here, I'll be your guide, and I'll entertain you properly." As soon as the conversation changed, Luo Xiaoting said, "It's just that I guess you have to entertain me first." ”

"I'll entertain you first, Sister Ting, what do you mean, you're in Liangcheng?"

"You are in Zhennan, what am I doing in Liangcheng, how can you entertain me in Liangcheng, tell you, I am also in Zhennan. ”

"Are you also in Zhennan? Sister Ting, where are you, I'll look for you, what do you want to eat, I'll treat you tonight, hehe." ”

The relationship between Hu Mingchen and Luo Xiaoting is not very good, nor is it bad, they have made several confessions, and they are all related to business, last time Xingsheng Company wanted to open a big supermarket in Phoenix Mountain, Hu Mingchen called Luo Xiaoting, Luo Xiaoting rented the place to Xingsheng Company very happily, and the price was okay.

"I'm at the Grand Berlin Hotel, do you know this place?"

"I know, Sister Ting, don't forget, I'm the local landlord, hehe, the Berlin Hotel is not far away, I'm about twenty minutes away. Hu Mingchen said leisurely.

The Grand Hotel Berlin and the former city hall are located on one of the busiest main roads in the central city, with a difference of no more than two kilometres.

At this time, everyone in the company went out to get busy, and Hu Mingchen planned to go to Luo Xiaoting by himself.

After hanging up the phone, Hu Mingchen was silent for a few minutes, and then called Fang Guoping, and drove to the Berlin Hotel in the parking lot downstairs.

Luo Xiaoting called Hu Mingchen at this time, not to catch up, let alone to chat nonsense, so Hu Mingchen had to weigh it in his heart and go out again.

The Berlin Hotel is only a four-star hotel for foreign affairs, but because it is located in the center of the city, and the 23rd floor of the entire hotel building is dominated by red tones, and its service level is not worse than that of a five-star hotel, many business departments who come to Zhennan like to stay here.

In addition to an underground parking lot in the hotel, there is also a small parking lot at the main entrance of the hotel, Hu Mingchen and their Wrangler drove into the hotel, and there was a vacant space at the door, so the car did not drive to the negative first floor.

Hu Mingchen and Fang Guoping got out of the car and saw Luo Xiaoting, dressed in black tweed, walking out of the revolving door in front of the hotel.