111. Underwriting

Luo Xiu wants to find a factory to produce electrical appliances on an OEM basis, but in fact, he doesn't have to mix this kind of meal.

There are too many electrical appliance factories specializing in OEM, and you can find a lot of them on Alibaba and HC. In this era, HC is still quite good.

If he didn't have to, he really hated this kind of game.

But the water in all walks of life is very deep, and there are some unwritten rules and unspoken rules, which still need to be told to you by people in the industry, otherwise you may not know if you step on the pit.

That's why Luo Xiu came to participate in this kind of dinner, endured this kind of liar master, and became a brother with them.

Although this relationship is not reliable and does not have much binding force, it at least has a moral bottom line, forming a superficial alliance.

So that everyone can cooperate smoothly with each other, and do not set up pits for petty profits.

Otherwise, in this circle in the future, everyone will be wary of you, and it will be difficult for you to get mixed up.

Of course, when the interests are big enough, even if they are brothers, they will take care of it.

At the same time, they will also build a "moat", establish industry barriers, raise the threshold for entering the industry, and let themselves enjoy more dividends.

As a newcomer, Luo Xiu was able to be accepted so quickly, on the one hand, because of Xu Yujiao's endorsement, which proved that he had the strength to come to power.

On the other hand, Luo Xiu is not competing for business with them, but bringing them a new thing and helping them expand new channels.

......

The next day, Luo Xiu came to Chanshi Yucheng Electric Appliance Co., Ltd.

The boss Zhao Yucheng personally went out to greet him, which shows that he attaches great importance to Luo Xiu's arrival.

After a few words of greeting, the two took Luo Xiu to the production line for a turn.

"Don't look at the fact that we only have more than 300 workers in the production line, but the entire factory area is 13,000 square meters, and we can build a new production line at any time according to demand. ”

"We use an advanced semi-automatic assembly line, which not only improves production efficiency, but also reduces costs. ”

Luo Xiu listened silently all the way and didn't ask any questions. After all, these so-called advanced production lines are nothing in Luo Xiu's eyes.

He has seen a lot of more advanced and modern production lines than this.

Zhao Yucheng saw that Luo Xiu didn't speak, but thought that he was a young man who didn't understand anything, the kind that could be fooled casually, and his heart began to despise a little.

"This is our showroom, and in the middle is our new product that is about to be launched. ”

At this time, Luo Xiu finally got a little interested, picked up a good-looking rice cooker and asked: "Mr. Zhao, can you introduce in detail the technical advantages of this one's liner materials, heating methods and temperature control?"

"Oh, this is our new model this year, using the aerospace technology black crystal liner......"

Luo Xiu directly interrupted his words: "Don't say any marketing terms such as aerospace technology, black crystal, and color crystal, they are essentially aluminum alloy with non-stick coating, what I want to know is the unmodified original material, performance parameters, whether its coating is easy to fall off, and whether a good pot of rice can be cooked in different altitude environments." ”

Zhao Yucheng was stunned for a moment: "These questions are too detailed, we can talk slowly later." ”

"Quality issues are very important to us, and our e-commerce is sold all over the country, and the products produced in the south may have many problems in the north. ”

Luo Xiu thought for a moment and continued: "After adding marketing terms, it is equivalent to bringing a girl with heavy makeup to me, and what I want to see is the original appearance of the girl. ”

Zhao Yucheng retorted: "The whole rice cooker industry is like this, others let the little girl wear beautiful clothes and dress up beautifully, we can't let the little girl sell it naked, right?"

He felt that his authority was being challenged, and there was a little emotion in his words.

"We have the best copywriters, the best photographers and the best designers who can definitely dress up a little girl as a little princess, and you don't have to worry about that. ”

Luo Xiu smiled and continued, "The premise is that I have to check this product first to make sure that it is really a little girl, not a young man. ”

"Hahahaha......" Zhao Yucheng laughed heartily, "Little brother is so humorous, so let's let our colleagues in the R&D department explain our technical advantages to you." ”

He thought that Luo Xiu didn't understand anything, but he didn't expect that he was quite professional at a young age, which immediately impressed him.

After the introduction of the R&D personnel, Luoxiu picked out a new rice cooker among these dozens of products, with a total of three specifications: large, medium and small.

"The OEM prices of these three models are 30, 40 and 50 yuan respectively, and each specification is 1,000 units. ”

Zhao Yucheng quoted on the spot.

Their main business is OEM, and the price system has already been formulated.

"I hope that this product will be directly underwritten by us, and not supplied to others, and the price will be reduced by another 30%. ”

Zhao Yucheng shook his head, "Even if it is underwriting, we can only reduce it by 20%, and we have to lose money by 30%, and the number of underwriting is not 1,000 units, but a minimum order of 10,000 units per specification, can you really sell it?"

"In this way, we will take the goods at the original price and sell 30,000 units, and you will give me 20% rebate, and sell 100,000 units and 30% rebate, so that everyone will not lose. ”

"Can you really produce 100,000 units?" Zhao Yuncheng questioned.

If he can really produce 100,000 units, he can build a separate production line for the production of this pot, and at the same time reduce the cost by more than 10%.

It's just that he doesn't believe that Luo Xiu can really sell this volume, you must know that even his largest offline dealer can't produce 10,000 units a year.

Luo Xiu didn't answer his question, but looked at his watch, "It's not too early, I also made an appointment with Mr. Wang, you think about it first and give me an answer as soon as possible." ”

"Mr. Luo, it's almost time to eat now, why don't we eat first, take you to wash your feet in the evening, and talk slowly. ”

Zhao Yucheng knew that the same relative of Mr. Wang in Luo Xiu's mouth was a kitchen appliance, so he naturally didn't want to send this big fish to the mouth of a competitor.

"Mr. Zhao is polite, I'm really in a hurry now, we'll eat next time." ”

Luo Xiu took the initiative to shake his hand, "By the way, can I bring a rice cooker back and let our colleagues study it again?"

"Absolutely. Zhao Yucheng turned his head and said to the young man behind him, "Xiao Li, you go and move one to Luo's car." ”

"We'll see you next time. ”

Luo Xiu waved his hand.

"Luo always walk slowly!"

Zhao Zongcheng has been sent out of the door.

......

In three days, Luo Xiu turned all the businesses that produce kitchen appliances in Fengcheng.

Now the table in the conference room is full of various samples and prices.

Each colleague has three votes in their hands and votes for the goods they want.

The goal is to select 11 of these products to debut as a group.