Chapter 851: Big Data, Accurate Video Recommendation

However, the video website that Chen Yu wants to build is not trying to make a Douyin.

Although Chen Yu does have such thoughts.

But even if Chen Yu wants to make a Douyin, he doesn't have this condition for the time being.

The rise of Douyin must be after smartphones.

Because only smartphones can shoot videos better.

But in the era of no smartphones, it is not so unbearable.

For the North American market, many consumers basically have a DV per person. This also has a series of conveniences for uploading videos, so why youtobe can be popular is also because users meet the conditions in the hardware.

But if this model is put in the country, then there will be problems.

After all, on the one hand, the Internet speed in China is limited, and on the other hand, the shooting conditions are also limited.

In addition, the biggest demand for videos in China is not this kind of original content, but the desire to watch all kinds of movies online.

After all, many people did not have the conditions before, and many classic movies have not been seen.

In fact, to put it simply, now those who engage in video websites in China are all pirated video websites.

Because basically 99% of their videos are pirated.

As for why not buy the copyright?

Not everyone is as rich as Chen Yu.

Besides, for many people, if there is no free business, why do you want to do it for a fee?

This is not only the average user, but even the founders of video sites.

Who would be stupid enough to spend so much money to buy video rights?

However, the founders of these video sites are not stupid.

Although they will not spend money to buy film and television copyrights, they also know that it is illegal to upload such red fruits.

They're a regular company, so that's a good deal.

To this end, they also came up with more interesting ways to play, such as user uploads.

Yes.

All the movies, resources, they can be completely handed over to the user on it.

If it really comes time to be sued, they can completely absolve themselves of responsibility.

In a word, nothing to do with them.

Far from it.

Chen Yu has a good understanding of both domestic and foreign markets.

At the same time, it can also be combined with the past and present lives, and it can be seen more clearly.

"Mr. Chen, we can launch this piece to see the effect. ”

Although Li Xuelin did not fully understand what Chen Yu said, he still understood some truths.

For example, he is more able to mobilize the enthusiasm of users to participate.

After all, it's easier to shoot a 15-second video than a 1-minute, 5-minute, 10-minute, half-hour video.

"Okay, you can try it. ”

Chen Yu didn't explain much about this piece.

This kind of thing must be done and experienced by yourself in order to truly understand the charm of short videos.

However, Chen Yu has to do more than just short videos.

After speaking, Chen Yu looked at Wang Xiaochuan: "Xiaochuan, how did you feel when you heard it just now?"

"I feel that I have benefited a lot, Mr. Chen, your thinking is really too much beyond us. ”

"Don't be a sycophant, I mean, do you have any tips on our video site?"

"This ......"

Wang Xiaochuan was a little embarrassed, shook his head and said, "No." ”

It's really not.

Wang Xiaochuan had no idea of making a video website.

He's been working on search engines.

He was still wondering, what did Mr. Chen tell him to do?

However, Chen Yu quickly said: "Xiaochuan, the search engine is all-encompassing, and he is also related to video." ”

Seeing that Wang Xiaochuan was puzzled, Chen Yu continued: "You should know what the search engine is the most popular video for users, what is the video with the most clicks in some regions, and what is the video with the most comments...... Of course, that's not the point. The point is, can we know in advance what kind of videos we like?"

"Mr. Chen, this is also simple, we can analyze according to the user's search habits and Internet access data, as well as the user's basic attributes, and know in advance what kind of videos some specific users like. ”

"Very well answered. ”

Chen Yu clapped his hands and said: "Sure enough, it is a technology, and it is not difficult to make this technology." ”

"It's not difficult. ”

"Since it's not difficult, that's okay, let's get it out another day and use it on our video website to see the effect." ”

"Huh?"

Wang Xiaochuan didn't understand something.

But soon, Wang Xiaochuan understood a little: "Mr. Chen, do you mean that we can make an intelligent recommendation?"

"Yes. ”

Chen Yu nodded.

"We can work on content operations, and so can Youtobe. We can make a 15-second short video, and so can youtobe. But what do we have to rely on to maintain our advantage, or rather, to make them copyable...... I think it's our smart recommendations. We can judge what kind of video the other person likes based on their preferences, behavioral habits, including age, position, etc. And if the user likes what kind of video, we can always recommend this kind of relevant video to him. ”

That is to say, in the future, our content recommendation program will no longer be calculated by clicking and replying to these hard data, but by user preferences. Of course, it's not just about preferences, it's about a series of comprehensive algorithms that recommend the videos that users are most interested in. ”

"Mr. Chen, ...... you have this idea?"

Li Xuelinhe, who was on the side, stood up suddenly.

Chen Yu's recommendation mechanism completely subverts the way the portal plays and also subverts the way you tobe.

It also subverted the previous play style of a series of Internet websites.

In layman's terms.

In the past, the Internet, whether it was a web portal, a video site, or a game company.

That's what the original company provides, and the user sees.

What kind of news the portal provides, users will watch.

Users watch what kind of videos the video website provides.

Users play whatever kind of games the game company provides.

Although there are some specific categories in it, it is still too single.

And then again, although it can be selected, it is actually what the system selects, and you just look at it.

Whether it's the Internet or a game company, they don't really understand the needs of every user.

Of course, they didn't need to know about it before.

To understand the needs of each user and do something, he just needs to understand the needs of most users.

Besides, isn't there a saying that there is no product that everyone can like?

If it can satisfy the likes of most people, it has been done perfectly.

But......

In Chen Yu's model, everything changes completely.

According to Chen Yu's model, perhaps his products may not be able to sell to everyone.

But his products can definitely be recommended to his favorite people for the first time.

This is actually the same as e-commerce recommending products to users through big data.

It's just that now it's a different way.

But this alternative approach is more precise, more professional, and more groundbreaking.

What he brought was a change in the entire industry and the entire Internet concept.

"Mr. Chen, can you tell me more?"

Li Xuelin took the initiative to ask a question.

"Actually, there is nothing to say, and he has no profound truth. It's like eating, I may like to eat a certain food or a certain type of food for the rest of my life, and it doesn't matter how long it passes, I won't change. It's the same on the internet, and I'll always want to see what I like to see. And what we want to do is to constantly recommend the content that the user is interested in......"

The reason is actually very simple, just as soon as they say it, the two of them will understand.

Li Xuelin asked excitedly again: "Mr. Chen, that is to say, this model can also be placed on the portal?"

"Guess?"

Chen Yu smiled but said nothing.