Chapter 215: You Sing and I'll Appear 1
When Bao Zixuan was fighting with the employees in the black cloud exhibition hall, the exhibition hall had already entered a working state. There are still 8 products in this exhibition, and they belong to 8 companies. The main reason is that the main committee is trying to eliminate the impact, after all, after Heiyun got 2 new product recommendation places last time, he was besieged by many enterprises. If you do this again this time, it's really hard to explain, and you have to be relatively fair anyway.
Siemens of Germany is the first to take center stage, and it has a natural advantage as a long-established local enterprise. At least when it comes to exhibiting in Germany, there is no one to compete with.
Siemens of Germany is showing an air conditioner, which can save more than 30% of electricity compared to the current products on the market. It is a very good product, but it adheres to the price disadvantage of German products. The overall cost performance is not high, and many countries with developed power resources will not use it, and economically backward countries cannot afford to use it. It is estimated that there are some markets in Europe, and now Siemens is really outdated.
In fact, the main markets of German Siemens air conditioners are in Europe and the United States, but the European and American markets are the largest markets in the world. However, compared with RB's ability to deploy globally, German companies no longer have an advantage.
Looking at this air conditioner bun Xuan, it is very hot in the eyes, and even RB people may not be able to produce such excellent products. Siemens was indeed much ahead of its time in the application of electricity, but with the stubborn character of the Germans, it was very busy buying patents from them. Even if you know that you don't promote it well, and you don't want to cheapen others, it seems that you still have to look for another opportunity.
After the representative of the German company Siemens stepped down, RB Toshiba took center stage. This time RB Toshiba launched their laptop, which was the first product they had withdrawn from in their previous life. It's just that they were cut off by Bao Zixuan in advance, but they have the strongest technical reserves in the whole RB in terms of electronic computers, so after getting the authorization of black cloud technology, they immediately developed their own laptops.
The overall configuration of this Toshiba laptop can only be said to be decent, but it is quite advantageous in terms of price. The selling price of the Black Cloud product reached $8,888, and even the current Vision 2100 is the same price. The price of the old product will only be reduced after the new product is launched, but this Toshiba laptop is only $4380, which can be said to be half the price of the black cloud.
It has a lot to do with the material, Toshiba laptops have a plastic case. This alone will save $2,000, after all, now only the Soviet Union can export titanium alloys, and China has not yet lifted restrictions. However, Bao Zixuan knows that with the deepening of reform and opening up, the export restrictions on titanium alloys will be relaxed in the future. And now the prospecting team organized by Bao Huo Dong Company has also come to the news, not only found rare earth resources, but also found some titanium alloys. Although it is only an associated mine, it is definitely enough for the black cloud to use.
Listening to Toshiba's introduction, many customers who think that the Black Cloud product is expensive feel that this product is okay. I want to continue to understand, but Bao Zixuan knows that this product is definitely not as good as the black cloud system in terms of system. As a long-established company, Toshiba has many software engineers of its own, and most of their systems are developed in-house. And the system of the Black Cloud Vision 2100 laptop can even be at the same level as Microsoft around 93, and Toshiba can't catch up with it no matter what.
However, Toshiba's products still left a deep impression on customers. Bao Zixuan knows that the laptop market cannot be dominated by Heiyun alone. And this time, I heard that IBM will also release new products, and this blue giant, who had previously disdained to participate in the Berlin Consumer Electronics Exhibition, actually killed it this time. Everyone knows that their strength is definitely beyond everyone's imagination.
Sometimes Bao Zixuan also wants to make plastic shells to reduce costs. However, now that titanium alloy has become the symbol of Black Cloud laptops, unauthorized changes to the material will make consumers think that Black Cloud is nothing more than that. So I'd rather sell less, and still veto this proposal, I don't know if it's right or wrong. Thinking that the computer market is very large, Heiyun only needs to get the highest-end in his hands, and there are other Apple and Microsoft cooperation, I believe that the market share will not be less.
After Toshiba's introduction, the morning of the exhibition also passed. Everyone is eating in the showroom, and now the overall sales are not too high, and many customers are waiting for other good products to come out.
Bao Zixuan also started to become a commentator from scratch, and many buyers watched Heiyun, the little boss, trying his best to explain the product. Immediately had confidence in the company, especially after the introduction of customers who had just come to Africa, many African buyers with a lot of diamonds found Bao Zixuan. They all want to trade diamonds, after all, they don't have anything to do with it.
At noon, the Black Cloud Exhibition Hall became a scenery of the exhibition, mainly because of the buffet prepared in the Black Cloud Exhibition Hall. All customers who come into the store can taste it. For this reason, Heiyun Group also specially brought two pastry chefs from Xiangjiang. Specifically for the exhibition, I didn't expect it to come in handy.
People of this era are relatively simple-minded, after eating Kurokumo's delicious meals and pastries. It's embarrassing not to buy some products and go back, and often a lot of things happen inadvertently.
Bao Zixuan thought that there was no recommended quota for the main committee this time, and wanted to make the life of employees more convenient and the logistics support was sufficient. I didn't expect to unintentionally insert willows, and now many buyers know that Heiyun has a free lunch supply. Suddenly, the Heiyun exhibition hall was crowded, and all Heiyun employees chose not to eat by themselves and gave priority to satisfying customers.
Customers who haven't eaten yet, or who have already queued up, are listening to the black cloud explainer introducing the product. The trading volume can be said to be rising, and the strategy of Black Cloud has once again succeeded.
It wasn't until the afternoon when Panasonic recommended new products that the Black Cloud exhibition hall was empty. Panasonic chose a home theater for this exhibition, and they know that Heiyun has not been qualified to recommend new products, so it can be said that this is a once-in-a-lifetime opportunity. Konosuke Matsushita thought that with Panasonic's technical advantage in television, Kurokumo was definitely not an opponent. I believe that many customers will make the right choice, but when he saw that there were so many people in the Black Cloud Exhibition Hall at noon, he had a bad premonition.
Panasonic home theater is cheaper than Heiyun, and it can win some low-end consumers. However, Bao Zixuan didn't care, and in the low-end market, he would choose to cooperate with mainland Chinese enterprises in production. When the time comes, it will be enough for Panasonic to drink a pot, far from quenching the thirst of the near, and now we have to consider how to face the wind direction of the market after Panasonic enters the market.
Konosuke Matsushita saw Bao Zixuan and said: "Boy, how is it! I know how terrible Panasonic is this time! I don't dare to say anything else, but when it comes to major electrical appliances such as TVs, refrigerators, and air conditioners, Panasonic is not afraid to compete with any company." But you're dark enough, it's just a big TV with a TV recorder and stereo. You dare to buy it so expensive, this money is too easy to make! But Panasonic will not let this kind of fact happen in the future, and I don't believe that Heiyun can always go ahead of us. ”
Bao Zixuan: "Mr. Panasonic, our stereo alone has spent a lot of research and development funds. Moreover, Heiyun is now positioned as a high-end route, and our main customer group is about 3%. Unlike Panasonic's positioning, you don't have to worry about this. ”
After listening to Bao Zixuan, Konosuke Matsushita can be said to be very angry. When is the RB manufacturing industry not as good as Xiangjiang, it seems that this kid still has to be ruthless, and he wants to make him feel the terrible of Panasonic.