Chapter 138 Shanghai New Area (2)

In the past year, the name of "Overseas Chinese Movie" has been completely launched in Shanghai, and it has overwhelmed all other opera performance activities, and several famous drama actors in Shanghai have been quite resentful of the popularity of the movie, but after being invited to watch a few episodes of "Romance of the Three Kingdoms" and the same plot as the drama repertoire, I can't help but sigh that it is really inferior, after all, the sound effect of the movie scene is too real, and it is indeed as if it is immersive.

Watching "overseas Chinese movies" has become a fashionable behavior in Shanghai, and many people even come from Hubei, Hubei, Henan, Zhejiang and other places to watch a few movies. Therefore, the movie theater is also very popular, and it is difficult to find a ticket. Some wealthy businessmen asked the travelers if they could go to their homes to show movies, of course, money was not a problem.

And Yang Yuxin's business sense of smell is very sensitive, and immediately launched the business of door-to-door screening of movies, in fact, it is enough to bring a 55-inch large TV and a small diesel generator, the cost is almost none, but the price is surprisingly high, the door-to-door price starts at 1,000 taels of silver, charged per hour/100 taels of silver, and the continuous screening time exceeds 8 hours and has to be doubled, because this requires two TVs to take turns.

But once the business was launched, it was widely acclaimed, and wealthy businessmen flocked to it, and the business was surprisingly good, and the order was released for a month. From then on, the wealthy businessmen in Shanghai held banquets in their homes, and it didn't matter whether they were invited to get famous characters or not, but they had to show movies in order to show their status. In July of this year, Zhang Jian, a famous industrialist in Shanghai, celebrated his 50th birthday, and played a movie at home for 3 days without interruption for 72 hours, spending a total of 13,800 silver at a sky-high price, which also caused a sensation in Shanghai.

Up to now, the income generated by the film industry has reached 1.8 million taels of silver, and there are still 20 days left in December, so it is possible to rush to the goal of 2 million taels of silver.

And during this period of time, Yang Yuxin did not only stare at the movie, but made full use of the huge influence of the film to establish extensive relations with Chinese and foreign businessmen in Shanghai, and now has established a position in Shanghai's business community, and Shanghai's wealthy businessmen such as Zhang Jian, Zhang Shuhe and others have established a certain personal relationship, and vigorously promote the investment promotion policy of the East China government in Shanghai, not only for the Shanghai New Area, but also for the Shandong region. Moreover, Yang Yuxin's efforts have also been fruitful, and Shanghai's wealthy businessmen have planned to organize a delegation to visit Qingdao after the New Year to examine the investment environment.

Of course, in addition to really wanting to find a good investment environment, there is also a secret that everyone knows in their hearts, but they can't say it.

It should be said that the political sense of the businessmen is quite sensitive, this year, the traveler in Shandong called himself the East China government, set up his own administrative system, drastically promoted the land reform, and even suppressed the Manchurians, in fact, it was a party to the side, set up their own mountain, and did not put the imperial court in their eyes at all, of course, these situations have been transmitted to Shanghai, so the merchants can not see that overseas Chinese will not submit to the Qing court for a long time, sooner or later they will tear their faces with the Qing court, or even replace them.

Although after the Qing court returned to Beijing, it did have some reinvigorated appearance and began to carry out reforms, but in this PK between the Qing court and the East China government, almost no one would be optimistic about the Qing court, after all, in the battle with the Eight-Nation Alliance, the force shown by overseas Chinese was too strong, and in terms of governing the country, colonizing and rejuvenating the country, and promoting economic development, everyone also admitted that overseas Chinese were far above the Qing court.

Although there was a period of public opinion in Shanghai to denounce the overseas Chinese land reform, but it was quickly resolved by the traverser, and more importantly, the merchants of Shanghai actually do not attach much importance to land, although each businessman has a large amount of land, but this is just a traditional habit, and the main energy of the people is still on business, after all, Shanghai is the most economically developed in this era, The most civilized place in society, and the horizon of Shanghai merchants is much broader than that of merchants in other regions, the speed of earning wealth from land is much slower than that of commercial operations, and if there is a good business environment, merchants can give up land.

If the East China government and the Qing court met each other, the merchants of Shanghai would not turn to the East China government until the results of the two sides were clearly separated, but they would never be buried with the Qing court, but would curry favor with both sides, so that no matter which side wins, the merchants in Shanghai will not have much influence. Now the relationship between the merchants in Shanghai and the Qing court has been very close, and it is necessary to strengthen ties with the East China government, so investing in Shandong is not a simple commercial behavior, but also has a strong political meaning, but there are not many businessmen who can understand this layer, only a few businessmen such as Zhang Jian and Sheng Xuanhuai who have a considerable understanding of politics can have this awareness, and it is they who promote the establishment of the inspection group.

In order to hold a birthday banquet, Zhang Jian spent more than 10,000 taels of silver to screen a movie, not only to show his wealth, but also to show goodwill to the travelers. Sheng Xuanhuai, on the other hand, has leased three plots of land in the Shanghai New Area, all of which have already started construction.

However, no matter what kind of purpose Shanghai businessmen have, as long as they invest in Shandong, the East China Government will not refuse, and will provide a good investment environment, which can not help but speed up the economic development of the East China Government and also support the development of national capital. Moreover, in order to reassure these businessmen to invest in Shandong, the East China Government specially sent Xu Jichao, vice chairman of the government, and Ye Yanfu, member of the Commission of Commerce, to hold a sitting meeting with the businessmen in Shanghai. Otherwise, even if it is to celebrate the opening of the business center, it is enough to have a business commissioner, and there is no need to send a chairman-level leader.

Yang Yuxin took the officials of the Shanghai New Area to greet them at the pier, and held a grand welcome ceremony, with red carpet paving, band music, concierge ladies standing on both sides, and honor guard performances, fireworks and streamers flying, but there were no balloons. Xu Jichao, Ye Yanfu and others got off the boat and shook hands with the staff of Shanghai New Area one by one to express their condolences to them, but because the cinema in Zhangyuan has not been revoked, there are still some travelers staying in the old city of Shanghai, and Yang Yuxin's wife Jiang Yi is in charge there, so there is no concentration of all staff in Shanghai New Area now.

Then Yang Yuxin asked Xu Jichao to review and visit the performance of the honor guard, Xu Jichao frowned, and said: "Is it too exaggerated, we can't waste it too much now." ”

Yang Yuxin said with a smile: "Chairman Xu, don't worry, this is the first time that we have a central leader in Shanghai New Area to inspect it, of course, the number of ceremonies should be grander, and we have prepared a grand celebration for the opening of the commercial center, all of which are ready-made. ”

Xu Jichao listened, although he was still not very satisfied, but he didn't say anything, after all, what Yang Yuxin said also made sense, because this welcome was all about the resources of the celebration, and it was not a deliberate waste, and Yang Yuxin's work over the past year has indeed been fruitful, so even if some things are too much, it is not easy to criticize.

After the welcome was over, Yang Yuxin sent everyone to the newly completed dormitory building to rest, and immediately held a meeting, while the members of the ship receiving team still lived on the ship, otherwise they would not be able to live at all, only the team leader Zhang Wei followed them ashore to attend the meeting.

Yang Yuxin first introduced the current investment situation of the commercial center, 67 shops have been leased, and 21 restaurants have been leased, of which 22 and 9 are from the East China government, mainly by the East China government to run factories and enterprises, the rest are all from Shanghai local businessmen, and foreign operators have 12 and 2 respectively, accounting for a large proportion.

Ye Yanfu said: "The location of our Shanghai New Area is a bit remote, can the commercial center ensure that there is enough passenger flow?"

Yang Yuxin said: "Please rest assured, after the opening of the commercial center, the cinema in Zhangyuan will be closed immediately, and if you want to watch a movie in the future, you can only come to Shanghai New District, so the passenger flow is absolutely guaranteed, and you come from afar, you can't just watch a movie and leave, and people who come early always have to find a place to shop, and even if you go shopping, most of them will buy something back, or have a meal or something, so I am still confident in consumption." ”

Ye Yanfu said: "The attraction of the movie will be so great? After all, our cinema has been open in Shanghai for a year, the novelty should have passed, and the consumer group should be rational." ”

Yang Yuxin shook his head and forced: " This is not a matter of sanity or irrationality, but there are too few entertainment activities in this era, and our movies have an absolute advantage in the entertainment form of this era, your age should have experienced the old time and space 80s, the era of a TV series that caused thousands of people, and now it is much worse than that era, according to our survey, more than 90% of the audience will watch the same movie 2 times, and more than 75% of the audience will watch the same movie 3 times, so it can also be seen that the movie has a huge attraction in this era。 And we're also preparing a selection of new films for the business center that have never been shown before. ”

Xu Jichao said: "Okay, this issue will not be pursued again, everything depends on the result." ”

Yang Yuxin nodded confidently and said, "Yes, let the results speak." ”