Grand.

"Da Nian, you also listened to Chen Yu's speech of Huanyu Technology, how about it?"

"It's been a big benefit. ”

"It's good to benefit a lot, don't think about always advertising, the key is operation. ”

"What Chen Dong said is. ”

"For a period of time to come, let's run the game at full strength. ”

After the online game developer meeting, Chen Tianqiao returned to Shanda to make the next stage of work deployment.

It's just that when his deployment was over, Chen Danian came to Chen Tianqiao's office again.

"Da Nian, what else is going on?"

"Chen Dong, there is something I don't know whether to say or not. ”

"Something, what shouldn't be said, say. ”

"Huanyu Technology is advertising again. ”

Endured vomiting blood, Chen Danian reported.

......

Nine Cities.

"I really didn't expect Chen Yu's ambition to be so big. ”

"It's really okay to be a channel and a platform. ”

"But they do have that right now. ”

Zhu Jun, who returned to Jiucheng, thought alone.

As for Chen Yu's speech at the conference, he studied it very much.

Combined with their previous research on Huanyu Technology, he found that before making games, they were already making platforms. Whether it's 5173, or the guild system, or the current point card sales channel. At first, they thought it was just for games, but now it seems that games are just one of their businesses.

It's ridiculous, before Zhu Jun also wanted to fight with Huanyu Technology in advertising.

Looking at it now, even if you win Huanyu Technology in advertising, you can't win them either.

"In the future, I will no longer ask celebrities to endorse. ”

At the company meeting, Zhu Jun said.

It's just that just after the company meeting made this decision, an advertisement suddenly popped up on the computer in Zhu Jun's office.

......

West Hill House.

"Everyone, next month, our swordsman romance will be open beta, how about it, are you confident?"

"Yes. ”

"Well, I also have confidence in our swordsman relationship. ”

"Mr. Lei, should we find a celebrity endorsement to advertise next month and promote popularity. ”

"No, I don't. ”

Lei Jun shook his head: "A few days ago, I participated in the online game developer conference, and Chen Yu, the CEO of Huanyu Technology, shared his experience with the people sitting at the venue. He has a sentence that I agree with very much, no matter how well the advertisement is done, it is better to play in the service. No matter how good the advertisement, no matter how good the promotion. If the game is mediocre, even if a player enters the game, he will leave quickly. What is what we are best at, the answer is game development. We want to use our R&D to show our competitors our strength. ”

"Well said, I agree with Mr. Lei. ”

"I agree. ”

"The quality of our swordsman love for so many years is not blown, whether it is fun or not, players will know it as soon as they play. ”

Lei Jun was satisfied.

He believes that once the swordsman love affair comes out, it will definitely be sharp.

It's just that......

Swordsman Love has not yet been tested, but an advertisement has disrupted Xishanju's plan.

[No matter how well the advertisement is done, it is better to play in the service.] 】

A new wave of ads is out.

Or Huanyu Technology.

Or the world of legends.

It's still a brainwashing advertisement.

"This ......"

Look at this wave of ads.

Lei Jun couldn't help but think back to the developer conference that day.

At that time, Chen Yu was talking and laughing.

At that time, Chen Yu shared with the public the success of their Huanyu Technology.

At that time, he admired Chen Yu's all-in-one card plan.

Then......

All right.

He understood it all now.

"I'll take your lungs. ”

Looking at the advertisement that popped up, Lei Jun almost wanted to strangle Chen Yu.

Of course.

It's not just him.

Including some other game companies that were present on the day.

They really thought that Chen Yu had shared his successful experience with them.

He meowed.

Didn't you say operations?

Isn't it about the player experience?

Didn't you say channels?

It turned out that they were all there blindly.

No matter how good the advertisement is, it is better to play with the service.

Get.

The phrase itself became an advertisement for them.

Also friends business.

My friend is your sister, we are no longer friends.

Of course, this is angry talk.

They also know that shopping malls are like battlefields, and the so-called soldiers are not tired of cheating, so it's strange that people will point you out.

......

"Mr. Chen, it's over, now a bunch of friends are scolding you. ”

"What are you scolding me for?"

"Scold you for not advertising on the front foot, and smash the advertisement directly on the back foot. ”

"Alas, it's too stingy, how to run the game with such a large amount of energy. ”

Chen Yu said with a smile.

His current strength is not like the enterprise of later generations, nor is he the Ali of later generations, how dare he point out the country.

If I don't pit you at the conference, how will I develop and grow in the future.

"Then do you want to do our card?"

"Yes, of course. ”

"But I'm afraid they won't believe me. ”

"Don't worry, this is no problem, everyone can still distinguish between heavy and light. ”

The all-in-one card business is good for everyone, NetEase, Shanda, Jiucheng...... They're probably not going to get involved, but small game companies don't have much choice. Of course, if they don't participate in Chen Yu, it's not compulsory, so they can do it themselves.

"By the way, has Mr. Bao of Lianzhong World contacted us?"

"Nope. ”

Zhang Jianming shook his head.

"It's weird. ”

Chen Yu was a little strange.

At that time, when the meeting was held, Chen Yu obviously felt that Bao Yueqiao wanted to cooperate with him.

It stands to reason that in the face of the competition of QQ in the future, cooperating with YY is the best choice.

Of course, Chen Yu also has some expectations for such cooperation.

Although the world of Lianzhong is not very good in the later generations, it is still good now.

In particular, Lianzhong World also has an incomparably large number of registered members, which is of great help to YY.

What YY lacks now is the number of registrants.

The number of registrants is not as good as QQ, and YY will not be able to compete with QQ head-to-head for a day.

Of course, YY is also a big help for Lianzhong World.

If Lianzhong World cooperates with YY, their QQ game will really be helpless for the time being.

"Do you want me to contact Lianzhong?"

"Nope. ”

Chen Yu shook his head: "No, once we get in touch, then we will be passive." ”

Although Chen Yu also wanted to cooperate with Lianzhong, Chen Yu did not want to take the initiative to contact them.

However, Chen Yu didn't have much time to think about the affairs of the Lianzhong World.

Because, the penguins, which have not been moving much recently, have finally attacked.

"QQ Games".

Penguin held a high-profile press conference to the outside world, treating QQ games as QQ's fist products.

"Li Nan, why is it so fast?"

Chen Yu called Li Nan over as soon as possible.

"Didn't you just get the news that Penguin wants to make a QQ game, why did they launch it all at once?"

"Maybe when Bao Yueqiao contacted the penguins, they were already secretly developing them. ”

Li Nan also looked serious.

He didn't expect the penguin to move so fast.

"How far has our YY game got?"

"Fight the landlord, mahjong, upgrade...... These are done well, but military chess, chess, and Go are not yet available. As for what Mr. Chen, you said Lianlian, which has just started. ”

"Okay, I see. ”

Chen Yu nodded: "There's no time, I'll roll out the finished ones first." ”

"However, Mr. Chen, we only have 4 chess and card categories, is it too few. ”

"There's too little and there's no way, QQ has already acted, and if we don't launch it, we will be very passive. ”

"Yes. ”

A big war is coming.