Chapter 459: Shanghai Breakthrough 2
As mentioned earlier, after China Film withdrew, there is no fixed share ratio now, and it is all based on talks. For example, the distribution company first talks to the theater, you keep 50%, and I use 50% as the distribution income, and then talk to the studio, how much of this 50% is yours.
The studio does not share the box office, but actually the distribution income.
What will it be like in the future? The theater chain will leave a part first, and the rest will be deducted from the distribution fee, and the rest will be given to the filmmaker in the end. It looks the same, but there is a problem with the dominant distribution.
It is the issuing company that now dominates the distribution.
......
When Xu Fei was shopping, Cheng Zhigu had already gone to the battlefield.
In a conference room of Yongle Company, there were three people in total. He was older than the other party, took out two pieces of information, and chatted for a while: "How does "The Lion King" feel?"
"Good movie. I have watched all three of Huang Feihong, and the first one has a strong sense of the times and is wonderful. The second part is almost, and the joke is too big. I didn't expect the idea of the third part to be higher, and the last line was deafening. Wu Mengchen praised.
"Well, Tsui Hark does have a hand in photographing family and country feelings. I heard them say that Huang Feihong promoted overseas, and the name he played was "Once Upon a Time in China". ”
Cheng Zhigu handed a copy to the other party, got to the point, and said: "These are some rules for Hong Kong box office sharing. I won't hide it from you, now that the old system is gone, everyone is confused, and they give me some advice, which is a reference anyway. Let's talk about it first?"
"Yes. ”
"Good. The plan of our North Power Plant is to first sign a issuance period. ”
As soon as he opened his mouth, he broke the old system even more. In the past, the studio sold films, and it had nothing to do with them when they sold them, and there was never a deadline for how to do it with distribution.
"We want it to be a year, and in a year, the income will be settled in two rounds. From the premiere to four months, the first round is counted. This split ratio is ......"
He paused, "We take 70% of the issuance proceeds, and you 30%. ”
When the words fell, Wu Mengchen's deputy was about to refute and be stopped by him.
Cheng Zhigu continued: "After four months, when the deadline ends, counting the second round, we will share 45% and you will share 55%. That's what we're proposing. ”
“......”
Wu Mengchen was silent for a moment and said with a smile: "The head of Hong Kong counterparts is flexible, I have been making movies for so many years, and I have never heard of one or two rounds.
Cheng factory director, take the liberty to ask, what does this second wheel mean?"
According to them, a film that has been rolled off the mainstream theater but is still screened sporadically, or screened in small theaters in remote areas, is called Erlun.
Or after a few months, it is re-screened, also called the second round. ”
"Oh, we've done something similar, but not with that name. ”
Wu Mengchen nodded and said, "Director Cheng, let me tell me what I think." Your plan is too overbearing, the best time for a film is in the first few months, and you have the lion's share.
We have to communicate with the city's 28 (modified, found authoritative information) major screening units, to reach an agreement that they are satisfied with. We are intermediaries, and we have to take care of both sides, which I can't accept. ”
"Mr. Wu, I'll tell you the truth. We know the status of the issuing company, and you are responsible for the distribution.
And you're the deputy director, so it's not a personal matter to talk about it?"
Wu Mengchen is also the deputy director of the Municipal Film Bureau, and he is very respected by the leaders, and he is not embarrassed to hear it, and said: "Director Cheng, since it is reformed, there must be a reform."
It's not an executive order, it's a market negotiation, I have to take care of the interests of all parties, and you can't go too far. ”
The two fought with each other, and no one could convince anyone.
Seeing that it was almost noon, Cheng Zhigu said: "Let's get here here today, and it is estimated that there will be no result in any further talks." ”
"Yes. ”
Say goodbye.
As soon as Cheng Zhigu returned to the room, Leader Tian called, he explained the situation, and the other party said: "Your plan is a bit excessive, try to be as practical as possible, don't always want to eat a fat man in one bite." ”
Immediately after, Leader Tian called Wu Mengchen again, "Xiao Wu, let me go, I hope that the magic can give a good start to the national film industry." ”
The two should claim to be.
They are all smart people who know the importance of reform. Especially Wu Mengchen, who really has an open vision, just to consider the balance of all parties.
In the blink of an eye, in the afternoon, he came to the office again.
After waiting for a while, Xu Fei came in.
"Mr. Xu is very punctual, how was your rest yesterday?"
"The bed was too soft, I liked the hard bed, the waist was not good. ”
Teacher Xu sat opposite and said with a smile: "The magic capital has been here a few times, and each time it has changed more than the last...... I went to eat at the Dexing Pavilion at noon, and I ate two servings of meat. ”
"Their dim sum is pretty good. ”
"Mmmm, I bought some shredded radish shortbread. ”
Teacher Xu shook the paper bag, looking like he had just come back.
The atmosphere changed suddenly, Wu Mengchen was inexplicably relaxed, and chatted: "I watched your "The Great Satan" last night, it is a good movie, but I have some doubts. ”
"You speak. ”
"What kind of movie does it belong to?"
"Urban love light comedy, it should be said, is China's first urban love light comedy. ”
Wu Mengchen's eyes lit up and he understood the meaning of this sentence.
"The characteristic of "The Great Satan" is that it is life-oriented, and many things in it are real-life, in fact, I wanted to release it as a Chinese New Year film, but it turned out to be a reform ......"
"Chinese New Year's card?"
"The concept of Hong Kong, they are divided into four periods: Spring Festival, Easter, summer vacation, and Christmas.
In the summer vacation, what has the largest audience? Students, they are all fighting and killing, and it is enjoyable to watch.
Christmas, mainly couples, romance films. Spring Festival and Easter, family is the mainstay.
The Spring Festival file is also called a New Year's film, with many stars, a brisk theme, and a short parents, and finally the contradiction is resolved, and it is a great consummation.
Hey, it's not appropriate to think about "The Great Satan" this way, the cheerful atmosphere is not enough, it's quite suitable for Christmas, but we are only Christmas ......"
Wu Mengchen listened with relish, and the deputy coughed twice before he came back to his senses and said with a smile: "Mr. Xu, let's talk first?"
"Good. ”
Xu Fei also found out a piece of information and said: "This method is called a guarantee, let's sign a guarantee price first, 1 million." If the box office doesn't reach it, you give me 1 million, and if it exceeds, we will take 40% of the distribution revenue.
There's also a kind of simplicity, I don't care what you talk to the theater, we want 40% of the box office. ”
“......”
Wu Mengchen immediately frowned, why are they so unconventional?
I was about to bargain, but I heard the other party say: "Also, we will pay the copy fee ourselves, and we will be responsible for publicity, you can take a look." ”
Well?
He took over the information, the "Great Satan" publicity and promotion plan.
"Pre-......"
"...... during the release"
"Event ......"
"Paper Media ......"
sprinkled with a few large articles.
"Okay, I mean it clearly, you think about it. ”
Teacher Xu didn't have ink, and he flashed after speaking. When he went out, the deputy couldn't help but say, "He is so confident in the box office?"
"It's not that simple. ”
Wu Mengchen continued to look at it and said: "Look at his propaganda plan, it is not just a film, but a multi-faceted complex. Unheard of!
By the way, I heard that he has a business in the capital, and he is doing very big?"
"Well, now the capital claims to have four Lis, but in fact, he is also on the list, but he is not obvious. ”
“......”
Wu Mengchen thought for a while and said: "To be honest, it's impossible to make a lot of money from movies now. Such people engage in movies, either for fame or for love.
You inform me that I will talk to the theater representative again in the evening, and we can't lag behind. ”
"Okay!"
............
"I repeat it again!"
"Yongle signed a 1-2 year screening agreement with you, and each took 50%, and we have already made a lot of profits.
If nothing else, it is for our screening front to avoid the impact of those video halls, karaoke, and billiard rooms, stabilize the audience, and stick to this position. ”
"Both of these are good films, and the audience will definitely enjoy them. I know that you are poor and afraid, and you used to not be able to keep a penny, but now you take a share openly.
Let me warn you first, since you have taken it openly, don't engage in crooked ways again. If I find out, I'd rather have a few fewer screening units than tolerate it!"
“......”
It's quiet down there, what's the crooked way? Stealing the box office.
"Okay, the above is my opinion, do you have any different ideas?"
Wu Mengchen looked around, saw that no one was silent, and said, "Since there is none, everyone will come over and sign in turn." ”
Crash!
The managers of the 28 major theaters all got up and couldn't contain their excitement.
In the past, China Film took 70% of the box office revenue, the remaining 24% was used to maintain the theater, and 6% was handed over to the provincial treasury. Now that it's canceled, it means that they can get a share of the money, real money!
......
In the next two days, Cheng Zhigu in the morning, Xu Fei in the afternoon, and the axis rotated.
The sharing model is understood, and the rest is to talk, 1% of the continuous pulling, a little more or a little less represents a lot of profits.
Leader Tian is far away in the capital and communicates by phone about ten times a day. Wu Mengchen strongly advocated reform, but he could not harm the company's interests too much, and he was extremely patient.
He got inspiration from Xu Fei's guarantee and added a restriction to Cheng Zhigu: At the end of the first round, if the issuance income is less than 1 million, you can have more and I less.
If it exceeds 1 million, it will be formulated separately.
It's a decent and serious atmosphere. Teacher Xu is completely different, he deviates when he talks, and continues to talk after a while.
Wait until the fourth day.
In the radio and television office, Leader Tian couldn't sit still, and picked up the phone again, "Hey, Lao Cheng, how is it?"
"Still talking...... Oh, good. ”
Hung up, got up and walked around twice, and picked it up again.
"Xiao Xu, how are you preparing?"
"Be calm for a while, don't be greedy, and let it go a little. Xiao Wu's side I also informed, uh-huh, okay. ”
Syllable!
Hang up again.
It was still very cold outside, and Leader Tian was inexplicably stuffy, drank a large glass of water, and forced himself to press himself on the chair.
About 20 minutes later, I heard a "jingle bell" ring.
He quickly picked it up, "How's it going?"
"Negotiated and signed?"
"Good!"
Leader Tian's eyebrows stretched, but he still didn't completely let go of his heart and continued to suffer.
After another half hour or so, the phone rang again.
"Xiao Xu?"
"You've signed it too?"
"Okay! Let's talk about it in the evening, and we'll talk about it in the evening!"
When there was a beeping sound in the microphone, Leader Tian still clenched tightly, stunned for a moment, leaned back, and let out a sigh.
(And ...... )
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