When the water in the pot boiled, everyone was attracted by the aroma of the hot pot base in the pot.

The fragrance is not very strong, the spicy is mixed with the smell of various spices, and the smell makes people feel hungry unconsciously, and they will subconsciously pick up the dishes on the table and put them in the pot.

This hot pot ingredient is not only fragrant, but also looks very appetizing.

Originally, when the water in the pot was not boiled, it was still a pot of water, but after boiling, there was a thick layer of red oil on the surface of the soup pot.

A few bell peppers were tumbling up and down in the pot, which seemed to increase everyone's appetite even more.

"Don't be stunned, start eating and eating, Li Hao, first shake the mutton, put all the mutton in the pot, and save not enough for a round of clamping. ”

Xu Zhuo didn't do it in his seat, but was busy serving food to everyone.

After all, today is to test his craftsmanship, if you sit here and eat, it is estimated that everyone will not dare to find fault, even if it is not delicious, it will be said that it is delicious.

In addition, some dishes in the kitchen need to be processed with knives, and it is not suitable for others to do it, and they are not very good at it, so it is better for Xu Zhuo to do this.

Anyway, today is his own subordinates, and there are no outsiders, so it is also appropriate to serve them food.

After all, these people are making money for themselves, and they deserve to be treated as such.

Xu Zhuo brought the same ingredients from the kitchen, smelled the fragrance of the hot pot, listened to the sound of everyone grabbing the vegetables to eat, and felt that the hot pot ingredients were basically completed.

You don't have to listen to what everyone says, just look at their eating appearances to know that this hot pot material is really good.

At least it has been beyond everyone's expectations.

After Xu Zhuo was done, he took off his apron and began to eat.

At this time, everyone has already eaten almost enough, and you began to praise the hot pot ingredients made by Xu Clumsy in every word.

Not only is it fragrant, but the taste is very positive, and the spicy flavor is just right.

In addition, it is very resistant to cooking.

Forty or fifty minutes have passed since everyone sat down and started eating, but the aroma of the hot pot soup in the pot is still very strong, and the dishes that come out are very good, almost no different from the first shabu-shabu.

Originally, a few people thought that Xu Zhuo deliberately wanted to hear everyone's praise today, but they didn't expect that people's craftsmanship was really high.

Yuan Kang was in a very good mood today, he drank some imported dark beer, his face was flushed, and when everyone blew at Xu Zhuowu, he clapped his hands and said: "Since this hot pot material is good, let's also talk about some practical things, how should we package this hot pot material, how to promote it, and how much is the price." ”

After all, he was the former leader of the company, and as soon as Yuan Kang's words came out, the group of people in the company entered the working state and began to discuss these issues of Yuan Kang.

And the people in the restaurant, because of Yuan Kang's current identity, also talked about these.

How to package, how to advertise, how much to price, these are the problems that many new products have to face when they are launched.

But this does not include Xu Zhuo's company, because the new Xu Xiaochu brand of food is often served, so everyone is already very familiar with these processes.

Regarding the packaging, it must follow the same style as Xu Xiaochu Food, but to highlight the elements of spicy butter hot pot, you have to wait for the design to continue the discussion.

And how to publicize, the company also has a complete set of processes.

Basically, it is based on Xu Zhuo's video, and then carries out multi-platform and all-round publicity and data promotion.

When the popularity is at its highest, new products are launched.

Of these three problems, the most difficult to solve is pricing.

Because of the increase in the brand value of Xu Xiaochu, the price must be higher than the market price.

But how high to set, we have to systematically investigate the market, first find out the approximate price range of hot pot ingredients online and offline, and then find out the average price, which is roughly 35 to 40 percent higher than the average.

However, this figure is not very accurate, because there is a 70% theorem about the price.

In other words, you have to count all the similar brands, and then find out the price range of the brand that can exceed 70%, and the final pricing is here.

This is the process set by Yuan Kang, and the company has been executing it very well.

The price of more than 70% of similar brands can not only make the products of Xu Xiaochu brand look less high, but also show the concept of making good products.

How to make a good product? That's expensive.

Only when the price is expensive, the product can recover the cost and the customer can enjoy a good product.

The company has been emphasizing this concept since the beginning of its promotion, and by now, it has basically been recognized by the vast majority of fans.

After all, if you have tasted it, you will know that the food of Xu Xiaochu's brand is really delicious.

If it's delicious, it should be more expensive, right?

Everyone was discussing lively, and they didn't finish discussing until Xu finished eating this hot pot.

But what to do next, everyone already has an eyebrow in their hearts.

Autumn has arrived, but it's still early autumn, and it's hot, so you can only experience the feeling of autumn high and cool at night.

However, after a while, when the temperature begins to drop, it will be the season to eat hot pot, and Xu Xiaochu's hot pot base will also be the best season to go on the market.

The next job was very simple, Xu Zhuo made a video of making hot pot bases, and others began to make relevant copywriting for packaging, pricing, publicity, etc.

When the weather turns cooler, when someone on the Internet starts to talk about sticking autumn fat, the company will go all out to promote this hot pot base.

We chatted until ten o'clock, and then everyone said goodbye and left.

In order to prevent drivers from drunk driving, Xu Zhuo specially asked several chefs in the store who can drive to help drive on his behalf.

After sending everyone away, Yu Keke took a new pair of chopsticks and went to the restaurant that had not yet cleaned up the mess.

There were a lot of people just now, and she was embarrassed to eat more, but after everyone left, she was energetic and ready to eat another round, because this hot pot ingredient was so delicious.

Of course, although she wants to eat hot pot, this girl doesn't say that.

"I don't really want to eat it at all, I just feel sorry for these ingredients, which will definitely spoil tomorrow, so try to eat as much as possible tonight so that I don't waste it." ”

Xu Zhuo nodded, and by the way, poured some sesame oil into the girl's bowl, and scooped two spoonfuls of garlic: "There are still a lot of leftover dishes, it's really hard for you." ”

Yu Keke said without shame: "Yes, you have to remember that I have made a great contribution to our family, not to mention, I have to be busy, don't disturb my work." ”

Leaving the restaurant, Xu Zhuo came to the kitchen, took out a bottle of ice cola from the refrigerator, unscrewed it and took a big sip, and then breathed a heavy sigh of relief.

He had to be calm and calm, because when he had just sent everyone away, the system actually came with several prompts, and he had to take care of the content of these prompts at this time.

"Ding, the host Corporal Lixian, the centripetal force of the company and the restaurant employees is more cohesive, and the host C-level signature lo-mei - Daokou Roast Chicken is specially rewarded. ”

Ding, the host is sympathetic to the employees, cares about the subordinates, and the enthusiasm of the company and restaurant employees has been further improved, and the signature dish of the C-level dish - simmered elbow. ”

"Ding, the host held a family banquet at home for the first time, increasing the sense of belonging of the employees, and rewarding the C-level signature dim sum - snow skin mooncakes, congratulations to the host. ”