Chapter 700 10 billion RMB

11 November 2004.

The day doesn't mean much.

In the future, Singles' Day on November 11 is not popular for the time being.

Since there is no Singles' Day, the so-called Double 11 naturally does not either.

But without the concept of Double 11, today's promotion is also extremely exciting.

Many consumers have been waiting in front of the TV for a long time and have picked out the products they want to buy.

They only wait for midnight to arrive, and they place the order as soon as possible.

Of course, there are many, many people who don't know how to use a computer.

When they heard that buying appliances online was so cheap, they also asked some friends who knew computers to buy them.

All of this indicates that this promotion will be beyond the imagination of countless people.

In fact, it is.

When 0:00 arrived, thousands of data poured into the background of Huanyu Mall.

"I'm going to buy a fridge. ”

"I'm going to buy a washing machine. ”

"I'm going to buy an air conditioner. ”

"When I move to a new house, I have to buy them all. ”

The products on B2C are more expensive than C2C.

Not to mention, this time everyone is targeting a series of large appliances.

Even if it is discounted now, most of the household appliances are 1999 yuan, but this is also a big order.

Thousands of big orders are smashed like this, do you dare to predict how many numbers he can sell?

If you pay attention to the turnover figures on the homepage of Huanyu Mall at this time.

You may not be able to see at all.

Because the number is jumping so fast at this point.

In just one second, he was in the 8-digit figure.

Soon after, 9 figures.

In half an hour, it broke 10 figures.

In 1 hour, it exceeded 1.9 billion.

Yes.

In just one hour, Universal Mall almost broke the record of several previous promotions.

"I have to revise that the sales of Huanyu Mall will exceed 6 billion throughout the day. ”

"If you revise it again, it should be between 6.5 billion and 7 billion. ”

"I don't know what the outside world will react to when such a number is exposed. ”

"Don't talk about the outside world, for us, he's already hoisted. ”

E-commerce is just a small website though.

E-commerce may seem far inferior to brick-and-mortar sales.

But the potential of e-commerce has refreshed the attention of countless people time and time again.

Since then, the turnover on the day of the promotion has been about 2 billion, and now it is 2 billion in an hour.

This is less than a year.

Can you imagine how much more sales they will reach in another year?

Don't think about it.

As long as you think about it, you will feel the horror.

In fact, the numbers are terrifying enough now.

2 billion an hour, about 6.5-7 billion goods a day, you can imagine, how many cars are going to be transported.

"Cheers. ”

"If you don't get drunk today, you won't come home. ”

On this night, a series of companies of Huanyu Technology are celebrating.

Although the all-day sales have not yet come out, it doesn't matter if you can't wait for the number of all-day sales.

2 billion in an hour, at least 6 billion in the whole day, which not only broke the previous promotion record, but also more than 3 times the original promotion record.

Of course, it's not just Huanyu Technology that celebrates.

Celebrating, there are also a series of merchants who have cooperated with Huanyu Technology.

"Brothers, we'll do one too. ”

"Well, today's list is insane, and the brothers will have to work extra in a while. ”

"Boss, no problem, there are so many lists, I am willing to work overtime every day. ”

2 a.m.

At this time, the list gradually decreased, and some other merchants in Huanyu Mall looked for opportunities to make up for their physical fitness.

In fact, before the promotion, they were worried that Huanyu's self-operation would steal their business.

After all, Huanyu's self-operated series of home appliances are so cheap, and many of their home appliances are more expensive than Huanyu's self-operated.

As long as consumers aren't stupid, they won't buy theirs.

But it turns out not.

Although Huanyu's self-operation has become the highlight of this promotion, some of their merchants have also seen a surge in sales.

This is not to say that a series of consumers have a problem with their brains, and they don't buy cheaper ones.

In fact, it has nothing to do with whether the consumer is stupid or not.

Each product has its positioning.

Huanyu's self-operated products are cheap, but not everyone wants to buy them.

Some people want the brand.

Some people need more high-end products.

There are people who need better service.

Among the different positioning, a series of products with different positioning are also selling well.

In fact, now, they have found out.

On the surface, Huanyu Technology seems to be doing it itself, and it seems that it is also robbing their business.

But at a deeper level, they don't make money on their own.

They're also building a platform.

It's just that they use the new model of self-management to attract more consumers.

And it's not just these businesses that are celebrating.

In fact, many individual shopkeepers also stir-fried a few side dishes on the street in the early hours of the morning and celebrated a little.

Although this time the promotion is mainly B2C.

But Huanyu Mall and Huanyu Department Store are originally one.

Huanyu Mall is on sale, and even the products of Huanyu Department Store are also selling well.

This is normal.

Those who can buy appliances, they also have a strong spending power to buy other small things.

For example, household goods, stationery, clothes......

Since you have bought a large household appliance, isn't it normal to visit a stall and buy some small items?

......

"Mr. Chen, our sales today should be around 7 billion. ”

At 7 o'clock in the evening of the same day, Huanyu Mall also got off work, and there were still 5 hours before the end of the promotion.

It's just that although there are still 5 hours, because the promotion starts at 0:00, as for the remaining 5 hours, the volume is not much.

Chen Yu called Zhang Jianming, Huang Zheng and a few others, and came to the streets of West Lake in Hangzhou City to have supper.

"7 billion, I thought it was going to break 10 billion. ”

Chen Yu said with some regret.

"10 billion, Mr. Chen, your appetite is too big. ”

"Not so. ”

After eating a peanut, Chen Yu said: "Forget it, you can't break it this year, so let's break it again next year." ”

It is a matter of time before it breaks 10 billion, and Chen Yu is not entangled.

At the same time, this point in time happened to be CCTV broadcasting news broadcasts.

If it is usual, the news network will be broadcast, and it has nothing to do with Huanyu Technology.

Even if sometimes it will be reported, at most it will be named, and everyone just has an impression.

But this time, for some reason, the news network actually paid attention to the current e-commerce.

In addition, they also focused on the promotion festival of the Universal Mall.

Since the beginning of the new century, China's e-commerce has developed steadily, and consumers' online shopping has become a trend. On the same day, Huanyu Mall held a promotional ......]

The host is broadcasting a series of news about e-commerce.

Immediately, under the broadcast of the host, a series of data about the promotion festival appeared one after another.

Of course, it's not just promotional data.

At the same time as the promotional figures appeared, a series of enterprises, logistics, factories ...... It's all running like crazy.

According to relevant experts, e-commerce can play a very crucial role in stimulating the economy.

This is the first time that officials have publicly and positively supported e-commerce.

And this one, it lasted 3 minutes.

Is 3 minutes short?

It's too short for some things.

But for a news broadcast, 3 minutes simply doesn't know how long.

Can you imagine talking about e-commerce for 3 minutes all the time, reporting on Universal Mall?

And at this moment, Huang Zheng suddenly received a call.

Subsequently, Huang Zheng said with some excitement: "Mr. Chen, our background sales data has suddenly increased. ”

"What's so strange that although the best time has passed, now is also the golden time. ”

Looking at the time, it was already 7:15, and everyone was back home from work.

There are some friends who did not rush to buy at 0:00, and they start to place orders when they think about it.

"No, Mr. Chen, the feedback from the technical side, the background data will explode directly at this time. The increase is now 100 times higher than it was before 7 points. ”

"100 times, so crazy?"

Chen Yu was extremely strange.

Logically impossible.

Even if this point in time is prime time, after all, most of the promotion time has passed.

At this time, even if many people buy it, there are actually not many people.

"Is there a mistake in the data?"

"That's right. ”

"Let's make sure. ”

"Mr. Chen, confirmed, there is no problem. ”

"That's weird, let's go back to the company and have a look. ”

This kind of data growth is a bit strange, and Chen Yu plans to go back and see the situation.

Wait for Chen Yu, Zhang Jianming, and Huang Zheng to come back.

At this time, the technician who has been monitoring the data in the background reported to Chen Yu: "Mr. Chen, our total sales have exceeded 10 billion yuan......

(End of chapter)