rejected intermediaries, and finally chose to be an intermediary, and after seeing Li Ji's posture, he was ready to continue to invest, and even encouraged him to become bigger and stronger, Yang Dongxu had his own considerations.

The first reason is that there is nothing to be hypocritical about, this industry is indeed quite profitable, what kind of business do you do if you don't make money?

The second reason is that Yang Dongxu also wants to try, this attempt is not to try to intermediary the industry, but to try to influence an industry and standardize the correct rules for this industry.

I just want to try this way because Yang Dongxu has figured out some new experiences these days, and I feel that I seem to have improved a lot.

For example, for a very old-fashioned story in later generations, he suddenly found that he had a new understanding from an unintelligible perspective.

In other words, later generations commented on the story of Chinese people following the trend on the Internet:

One person opened a gas station on the side of the road and made a lot of money, and others saw that it was so profitable, so they also opened one next to it. The other person saw that the first two people were making money, and then they also opened a store next to it, and in this way, there were gas stations on the road, and the industries that originally made money were all drunk by the northwest wind.

In foreign countries, a person who opened a gas station on the side of the road is very profitable, others see that they make money, so they open a supermarket next to it, and another person sees that the first two are profitable, so he opens a restaurant next to it, and a very prosperous area appears on the side of the road.

When I used to read this story, Yang Dongxu was also disdainful, feeling that Chinese people like to follow the trend too much, and they are red when they see others making money, so they rush up and make this industry stink, and everyone is happy when they have nothing to eat.

But now I look at this matter from a different perspective, but I have a different understanding.

Why do you see that everyone in China goes to open a gas station to make money. And when you see someone else opening a gas station to make money abroad, some people will think about opening a supermarket next to it, and someone will think about opening a restaurant next to it?

Are foreigners smarter than Chinese? Since people are smart, why did Huaxia be the boss for thousands of years before, and after a hundred years of humiliation, future generations can rise very quickly?

So it's not that foreigners are smarter than Chinese people at all, but that the environment is different, and this environment is not that foreigners are more advanced and domestic are cheaper, but that business competitors are different.

The United States has monopoly laws, and China has them. Everyone knows the harm of monopoly, but why do you see that company in the United States monopolizing and being forced to break up from time to time on the news, but there is no such phenomenon in China?

Putting aside the environmental and institutional reasons, we have a different idea when we look at this story again.

Open a gas station in a foreigner's house to make money, but if you also have to open a gas station next to it, then it may not necessarily make money, and the company that can afford to open a gas station will directly crush you, a person who follows the trend. So he had to find another way to open a supermarket.

The supermarket is open, and if someone else opens a supermarket next to it, I'm embarrassed to squeeze you. So the other person can only open a restaurant to avoid the conflict of interest, and then the scene of prosperity.

Why is the intermediary market so chaotic?

To put it bluntly, everyone is rushing up, not to mention the good and the bad, there is no unified standard, and there is no benchmark for carrying the flag, so this market is so chaotic, and the reputation of a profitable industry is stink.

Not only intermediaries, but also many domestic industries are like this, and everyone is on it when they see that they make money, but the good industry is messed up.

So Yang Dongxu wanted to try, if he started to run the intermediary industry now, and became the boss of the industry, he could not run the industry well.

Not to mention how to standardize the operation, but at least let those who follow the trend and want to make a handful of money and leave, what are the rules of the intermediary industry, if you want to cheat and cheat and leave, then I will let you lose even underwear.

Such a goal may sound nonsense, but when you think about it, it is not necessarily impossible.

Because as long as the market is cultivated, the rules are established. Those who want to enter this industry must follow this rule, because if you mess around, it is not only Yang Dongxu's job alone, but you will offend all the people who eat in this industry.

No one wants someone to reach into their bowl to get meat to eat, and you not only want meat in my bowl, but also want to smash my meat bowl, so it's no wonder if these people don't join forces to drive you out.

How is a monopoly formed?

Monopoly is a group of people with a community of interests who unite to control the profits of this industry, so that people cannot interfere.

Monopoly is a derogatory term most of the time, but compared with the mess of the intermediary market in later generations, Yang Dongxu believes that there is nothing wrong with this industry being directly monopolized.

As long as a few 'bosses' in this industry don't dig their own graves and do anything to bully customers, or step on the bottom line to do their own death, a benign 'monopoly' is more promising than vicious competition.

......

After the intermediary made a complete plan, it was handed over to Li Ji to implement, and Yang Dongxu finally decided to start directly with large supermarkets in the retail industry.

That is to say, he is not only engaged in home appliance retail, but also makes clothing, daily necessities, fruits, vegetables...... and so on a large comprehensive retail supermarket.

Just because of this, I will take the large-scale route, which is naturally related to the nature of the industry. It is true that opening a small supermarket can quickly occupy the market, but this thing has no core competitiveness, as long as you have two money, you can do it by getting a store casually.

But the threshold for large supermarkets is much higher, and some of them can be blocked out, lest he just open a supermarket for a few months, and then there are all kinds of small supermarkets all over the country.

In addition to improving the door opening, it is to respond to the call above, after all, the vegetable basket project was proposed two years ago, and the development of the past two years has achieved certain results.

At the same time, this can also solve the problem of inconvenience in getting home appliances, the shortage of home appliances will be the same price as Gome, and the price will be good at retail, not fighting a price war with the other party, Lao Huang can get the goods at how much price, and the cost of his goods will not be much higher than that of the other party, so everyone will develop each other at peace first.

Since it is a large comprehensive supermarket, it can't just find a store like a small supermarket, just in the community, or in an area with a dense flow of people, in addition to the high-end flow of people, the atmosphere is also a must.

So Yang Dongxu, who didn't say anything, directly took the first floor of a large shopping mall on the side of the International Trade Building, and the current International Trade Building is much more lively than before, and the vast majority of people who can work here are elites.

At the beginning, Yang Dongxu said that he wanted to open a large supermarket here, and the China World Shopping Mall was very active, after all, the big customers who were rich and bold wanted to win a whole floor in one breath could not be too enthusiastic.

Hearing that Yang Dongxu was going to rent this place to sell vegetables, the person in charge of the International Trade Building was sore in his eyes. Do you know that this is the CBD of Yanjing, the China World Mall? Do you want to make this a vegetable market, are you crazy, or am I crazy?

"It's a supermarket, a vegetable market, a supermarket, do you understand? Dongzi looked at the person in charge of the World Trade Mall with disdain.

The concept of a supermarket isn't very fashionable, because it's not a particularly popular thing right now, but it's not an unusual thing. But large comprehensive supermarkets are a bit unusual.

Of course, it is rare to be strange, and it is impossible for Yanjing, as the capital, not to have this type of supermarket, it is just a matter of size. can open such a supermarket to the CBD area, Yang Dongxu can be said to be the first one.

Not to mention anything else, can you afford the rent of the CBD house with the two money you sell vegetables? This is the first reaction of the person in charge of the International Trade Center when he hears what kind of vegetable market the other party is making.

"How can you underestimate the spending power of the aunt who buys vegetables?" Seeing that the person in charge of international trade still looked disgusted, Yang Dongxu looked at each other strangely.

This kid obviously hasn't seen the world, as a person who has come over, he knows very well how the purchasing power of Chinese aunts is against the sky, so to speak, in the future as long as the aunt group is dispatched, basically the turnover of various stores in the places where they go is properly up to standard, or even exceeded, the kind of crazy stunned countless foreign melon-eating netizens, one by one as if they see God.

"I'm not underestimating the aunt, but ......" Although the person in charge didn't feel that those aunts who sold vegetables had anything to look up to, they were obviously not fools, so they naturally wouldn't say that they just looked down on these aunts who bought vegetables if their brains were in water.

But before he could explain, Yang Dongxu directly waved his hand and interrupted.

"We're here to rent a shop, and it's a whole floor of rent, of course, if you sell it, it's okay, as for what we do, it's our own business, right? As long as we don't break the law and don't violate the rules of your shop renovation, we just open a pedicure shop here, that's our own business, and we don't owe you rent, what kind of supermarket do you care we open?"

Although this is a difficult statement, the truth is clear. I rent a shop to open a store, as long as it is not illegal, do you care if I sell eggs or duck eggs?

The person in charge of "this ......" was a little angry by Yang Dongxu, but his mind was still clear and he knew what he was going to do, and more importantly, Yang Dongxu knew that the International Trade Center, which had not been sold, was bought by a private person to three floors at once, as the person in charge of the shop, if he didn't know Yang Dongxu, he could be laid off.

So for this rich man, he must not be offended, but when he thinks of selling vegetables in such a tall place as the International Trade Mall, how awkward he thinks in his heart, shouldn't he go to the vegetable market with a weird taste and chaos?

Shouldn't the CBD be a tall brand of clothing, cosmetics, and gold and silver jewelry?

"Don't do this and that, how much is the rent for a whole floor, and I see that there are a lot of shops on the first floor here, when will the relocation be completed, can I decorate? Seeing that the person in charge knew him, Yang Dongxu was too lazy to talk nonsense.