Will Happy Boys be a hit?

This is undoubtedly an undoubted question, it will definitely be a fire, and it will be a fire. As long as the organizer, that is, he himself, does not die. That's basically a sure thing that the show is on fire.

So even knowing the hole cards doesn't make sense not to gamble. The only thing that Yang Dongxu can't grasp is that the program that will definitely be popular will be popular to that extent, for example, whether the ratings are 10% or 15% is a bit uncertain.

However, if you find the average of popular TV dramas in the United States as the bottom line, and then exceed one percentage point and increase advertising costs by 10%, he thinks that advertisers should have no opinion. Because under normal circumstances, you can't buy 1% of the ratings for the same amount of money.

The result of the meeting is naturally according to Yang Dongxu's opinion, who made him the largest shareholder in the first quarter, you are the old nature, and I will settle accounts with you in the second season.

So when the audition was going on, the talk of advertising agencies was hot. In the end, the sports brand Nike became the total title sponsor of the first season of Happy Boy with the highest price of $15 million, and received a 7% bottom line and a 10% increase in advertising fees for every point higher in ratings.

Is it difficult to achieve a 7% rating? If it is placed after 2010, when all kinds of video websites and all kinds of entertainment activities are flooded with all the free time of human beings, this rating is not so easy to achieve, after all, at that time, except for the older generation, the young people who watch TV every day are estimated to be rare to watch it seriously several times a year.

But it is really not high now, even after the construction of the information highway in the United States has been preliminarily completed and the Internet has begun to spread in the United States. There are only good programs or TV series, and basically the ratings can exceed 5%.

Although it is not as exaggerated as the ratings of 60% or even higher of a domestic phenomenal TV series. But it's very solid and stable, but because there are so many types of entertainment here, you don't necessarily have to choose to watch TV. Therefore, the ratings want to go up to 7%, unless it is some good program.

So when the bottom line was set at 7%, the representatives of the four major record companies disagreed, but because Yang Dongxu accounted for the majority of the revenue, he insisted on agreeing with the other four and had to choose to shut up.

And Yang Dongxu only agreed, undoubtedly because he felt that such a good program, although it could not reach a rating of 70 or 80% in the United States, at least 10% of the ratings were the foundation, and it was even possible to make it explode to 20%. Double the advertising cost and halve the advertising cost, this choice is simply not too easy.

Yang Dongxu personally sat in charge, and made the requirements of the popular variety show standards in the future, and Dongxu Technology provided the best audio equipment. And then throw money at the luxury of shooting with Hollywood movies.

Since the birth of the top 64 after the audition, the ratings of the "Happy Boys" talent show have been singing all the way. Originally, I thought that the price was not a little higher for TV stations, or advertisers. After the broadcast of the first season and the first season of the 64 birth, everyone's hearts were put back in their stomachs, knowing that this time the bet was stable.

And Yang Dongxu is almost tired of being a dog, after many years, Director Xiao Xu picked up the chief director's microphone again and filmed on the scene in person, the whole shooting process, even the Hollywood shooting team felt that the young director's requirements were too high, a shot was just required to be reshot, and it was more than a dozen cameras that didn't need money to shoot together, and the editor cried after filming, because they needed to screen out the parts that Yang Dongxu was satisfied with from more than a dozen shots and then edit them together.

Such a fastidious filming request, and a lot of but meticulous and serious work. When the first episode was broadcast, the ratings came directly to 5.3%, although it was at its peak without appearance, but it also reached a high level.

A total of 4 episodes were filmed in the top 64, with 16 players at the first level, and two pairs of winners were promoted to the loser and eliminated directly. The program time Yang Dongxu is controlled to about 90 minutes, that is, one and a half hours, which is equivalent to a movie.

The rhythm is as tight as possible, coupled with the often point-to-point comments of taste, it can be said that there is no urine point in the whole process, as long as the TV station of this show is locked, few people change the channel halfway.

One week, "Happy Boys" has been soaring for a month, and the ratings of the last episode have directly dropped the 10% mark, and the average rating has reached 6.8%, which is only 0.2 percentage points away from the 7% rating of the gambling contract.

Everyone knows that it is only a matter of time before this 0.2 percentage point is broken. While everyone was predicting whether the show would set an incredible rating, the round of 32 was held as scheduled.

Compared with the editing used by the top 64 contestants to take the stage for the first time to ensure the ratings, from the top 32 onwards, the program is all shown in the form of live broadcasts.

A live broadcast of a large-scale variety show is definitely a slight existence in this era, and it is also a very good gimmick. So the popularity of the show suddenly exploded in the third week of the second month after a month of brewing, and the ratings directly reached an astonishing height of 16%.

And as the competition progresses, the top 16 determine the top eight, and then the top eight determine the top four, and the ratings of the show are climbing like no end, and after entering the top 16, almost every rookie in the draft, under the secret promotion of the five major record companies, more or less began to have their own support group and their own fans.

Major entertainment newspapers have also reported on it, and the news headlines alone have been on no less than three times. In this way, "Happy Boy" is completely popular, and the draft newcomers who entered the top 16 also followed everyone, and 16 newcomers were brought out in less than two months.

When the "Happy Boys" competition was carried out like tea, there were no accidents in three consecutive live broadcasts, Yang Dongxu finally breathed a sigh of relief, and a lot of work began to be handed over to the following team to run, and he only took care of the shooting effects and process planning. This made him finally have some time to rest after being busy for more than a month.

At the end of the live broadcast again on weekend night, Yang Dongxu and the staff greeted each other and began to pack up their things, and suddenly walked in front of him alone.

"Hey, Brother Chen Long, why did you come?" Looking at the familiar face of the young man in front of him, Yang Dongxu stepped forward and hugged the other party with a look of surprise.

"to promote the film. Chen Long said with a smile: "I heard that the show you produced is very popular in the United States, which is amazing." ”

After speaking, Long Chen gave a thumbs up. Now Hong Kong and Taiwan movies are in a mess in Asia. But as early as the 80s, Hong Kong and Taiwan stars who stood up to Hollywood on the other side of the ocean have no status on the Hollywood side.

Chen Long is undoubtedly one of the Hong Kong and Taiwan stars who wanted to enter the Hollywood market very early, but the effect has not been very ideal. It wasn't until 95 that he opened the American market with "Red Fan Zone", but even then his status in Hollywood was still not very high. Even if he is the best of all the Asian stars who have entered Hollywood, he is and will be the best to mix.

In his previous life, Yang Dongxu read some news on the Internet about the final failure of Asian stars to enter Hollywood. There is a sentence that sums it up very well, in a white-dominated Hollywood market, it is almost an unspoken rule that it is difficult for a yellow or even black person to get a good role.

And the characters that are generally given to yellow or black people are either small characters or evil or violent villains. For example, the stars who developed in Hollywood later were okay, but the men basically started as villains, including Jet Li and Chow Yun-fat.

Yang Dongxu can be said to have a deep understanding of this point when he was filming "Happy Boy" before, at the beginning, when the Hollywood film shooting team heard his shooting requirements, they were all kinds of perfunctory, and finally he was severely punished several times before he became honest. But it is also honest on the surface, and I still look down on it in my heart.

Later, the ratings of "Happy Boys" continued to climb, and these people kept their mouths shut. There is also audio equipment, and now Dongxu Technology recognizes the second, and no one dares to say that they are the first.

The audio equipment of the top recording studios of the entire European and American record companies is produced by Dongxu Technology. As a result, when the stage was set up on the spot, as soon as they heard that the equipment was shipped from the mainland, the staff pouted and felt that it was too backward.

After trying out the sound quality effect, I was obviously surprised. But I didn't want to admit my ignorance, and kept asking if it was a Korean product or a Japanese product. In their impression, they still have a little impression of the products of these two countries, and it feels okay. China: Are they still at war now?

"Rush hour, right?" Yang Dongxu asked with a smile.

He remembered that Haina had reminded him of this before, after all, Haina also had investment in this movie. It's just that this time is too busy to forget.

"Yes, are you busy here? Why don't you find a place to sit?"

Although he finally opened up the American market with movies, he admired Yang Dongxu from the bottom of his heart in the face of Yang Dongxu, who was very popular as soon as he made a move. As soon as the plane didn't even have a jet lag, he ran away to find Yang Dongxu.

In fact, it is not only that he admires, but with the variety show "Happy Boy", 'Xiao Xu', who also has a certain reputation in Europe and the United States, has now risen a notch in the mainland and has become a unique existence.

A cow is a cow, if you don't make a move, you will definitely be a blockbuster. This made the people who originally saw that Haina's development overseas was unfavorable and gloated and said strange things, this time completely shut their mouths. And my heart was even more sour, and I shouted to the sky with envy and jealousy, why not me.

"It's okay, the basic preparations for tomorrow have been completed, just broadcast live tomorrow, just pack up some trivial things. What do you want to eat? Yang Dongxu said hello to the on-site management personnel, took his clothes and walked out with Chen Long.

"I'm not very hungry when I just got off the plane, I'll accompany you to eat whatever you want." Although Chen Long and Yang Dongxu didn't have much intersection when they were in China, as a superstar in the Hong Kong film industry, he had a good relationship with Haina. There are several movies that have specifically asked Haina for investment, so the relationship between the two people is familiar after several times.

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