Later generations of Chinese companies bought all over the world, but now they don't, especially if they are still making movies.

Filming overseas investment is like a fantasy in the eyes of many people, but it came out of Boss Xu's mouth.

"Once I had an idea, I finished a script. At last year's Berlin International Film Festival, I happened to meet representatives of Japan's Pori Kanon and South Korea's Finecut.

Both of them are engaged in overseas distribution.

Poli has launched a so-called Asia project, investing in Hong Kong's "Sometimes Dancing," Taiwan's "Yiyi," and a production by Japan's Shunji Iwai.

However, I felt that it was too general and lacked specificity, so I proposed pan-Asian cooperation.

First of all, in the mainland, Hong Kong and Taiwan, South Korea, Japan, Singapore, Malaysia and Thailand, some cultures are common and there is no cognitive impairment.

Second, these regions have been invaded by Hollywood, and the local market has shrunk.

And the audience in these regions is as high as more than one billion, and even if the mainland is removed, there is a huge market of 2-300 million.

The so-called pan-Asian cooperation refers to changing local resources into regional resources, and achieving market integration through talent sharing, cross-border investment, joint production, distribution, etc.

To put it bluntly, it is difficult for simple foreign films to enter the local market, and there are no preferential policies. If a co-investment is made, or even a few local actors are stuffed into it, and it becomes a co-production, then it can not only come in, but also export.

It can be released in multiple markets, which invisibly expands the audience base, and the cost is much lower than Hollywood. ”

“......”

The people below looked surprised, and once again exceeded their thinking and self-confidence.

The domestic market is full of thousands of horses, and it is a standout, but it is not satisfied with the internal development, and it has been exploring overseas.

"Mr. Xu, can you introduce this movie?"

"It is invested by Tianxia, Sunshine, Poli Jiayin, and Finecut, about 200 million yuan (claimed). Directed by Tsui Hark, starring Leslie Cheung, Gong Li, and famous actors from Japan and South Korea.

I'll be in Japan in a few days, and I'll make announcements when the time comes, but you may not be interested. ”

"Why?"

"Because this drama does not go to the mainland market, it is a zombie film, and it earns foreign exchange. ”

Ay!

In a word, he poured a basin of cold water on his head.

A reporter asked: "Mr. Xu, why don't you choose a theme that can be released in the mainland?"

"This cooperation is long-term, and the first film is also a test of the waters, and if it is successful, it will definitely be considered in the future. ”

"How did you choose the creator?"

"The project I proposed is naturally dominated by Chinese-speaking filmmakers, otherwise wouldn't it be another wedding dress for someone else?"

"Do you have any plans to invest in Hollywood?"

"It depends on the situation. There are restrictions on private enterprises at home and restrictions on China internationally, so of course I would like to try it if I can. ”

Well?

The reporter laughed secretly, people go to invest overseas, this is not restricted, right?

I don't know, no one thought of it, so there's no rule!

In 2011, Beijing's New Plains Entertainment Company, the first to invest overseas, smashed $10 million into "Cloud Atlas", and the results were not good.

Later, I slowly explored the experience, and "Transformers 4", "Mission Impossible 5", "Terminator 5", "Megalodon", "Pacific Rim 2" and so on, as well as the famous "The Great Wall" emerged.

Wanda even acquired Legendary Pictures and intervened in the upstream of the industrial chain.

It seems mighty, but in addition to Hollywood's strong production capabilities, it also has more powerful distribution capabilities. So far, there is no film company in China that can achieve global distribution.

Even if you occupy the upstream, the distribution is still in the hands of others.

Cactus has a theatrical distribution channel and is planning to acquire audio-visual suppliers and expand the distribution channels of audio-visual products.

If Boss Xu takes up the case and shows all the trumpets, it will definitely be big international news. But he can't be exposed now, and he has to borrow Hong Kong's shell.

Even so, today's press conference was full of surprises.

Xu Fei saw that the teacup was empty, and said, "It's almost, the last question, is there anything else?"

“......”

After a short silence, they raised their hands in unison.

He clicked on the reporter of "Beijing Youth Daily", and the other party said: ""Nobody" signed up for this year's Golden Rooster Award last year, and then you bombarded the Golden Rooster.

If "Nobody" is nominated, will you participate in this year's Golden Rooster Awards?"

"No, it won't. ”

Brush! all excited.

"Do you have a plan for a new award?"

"Or is it to put pressure on the golden rooster and talk about it verbally?"

"Will you launch this year? Do you have a name?"

Teacher Xu was like an aunt in the cafeteria, looking at a group of fart children who came to eat, and began to habitually tremble: "I was busy before, I didn't take care of it, and it was already brewing." ”

"Is it in the form of cooperation with the media?"

"Not bad. ”

"Have you chosen a partner?"

"With so many excellent media outlets in the country, it's honestly difficult. I see this as this, let's meet together another day, talk to each other about ideas, and see who can agree with them. ”

"You mean, work with more than one?"

"Can a media hold up such a big award? Or is it meaningful to go to great lengths to make a break award that is not embarrassing or embarrassing?"

Xu Fei stood up, "Okay, let's get here." ”

“......”

It was quiet for a while, and suddenly boiling water, almost everyone took out their mobile phones and called the editor-in-chief as soon as possible.

............

When the news broke out, it was a lot of noise.

Before all parties could act, Zhang Guoshi was anxious and hurriedly found Xu Fei: "Oh, why don't you talk to me without consulting me?"

"Say what?"

"Martial arts blockbusters, when am I going to make martial arts blockbusters? This is the script of a literary film, and I haven't decided whether to shoot it or not. ”

"You've been writing this script for half a year, why haven't you thought about it?"

"People won the Oscar for "Crouching Tiger, Hidden Dragon", so successful. If I get another martial arts, someone will definitely say that it is ...... to follow the trend."

Zhang Guoshi was worried.

Xu Fei took the script and flipped through it casually, and it was really the way of a literary film.

At the end, as I said before, the king of Qin fooled the assassin and made him willing to die, and was shot into a hedgehog, and then all the ministers said in unison:

"Congratulations to the king for escaping again!"

He closed the script and said, "I have included it in the five-year plan, don't make any more art films, and turn it into a blockbuster." ”

"Blockbuster?"

Zhang Guoshi was very excited. When a director of his status opens a new play, he either encounters a good story or wants to try something new.

I haven't tried the blockbuster myself.

"Can you make money? Don't lose money. ”

"Now the market is good, the Oriental martial arts is hot, you can shoot. How many people, how many horses, how many props you need, I'll find you.

There is no problem with actors, Cheng Long, Li Lianjie, Zhou Yanfa, Zhang Manyu, Leslie Cheung, Ge You, Gong Li, Zhang Ziyi, Zhou Xun can be picked at will. ”

Ooh!

Zhang Guoshi's heart began to beat, "Then I'll try?"

"I'm not afraid, what are you afraid of? Just a little ......."

Xu Feiti requested: ""Crouching Tiger, Hidden Dragon" is a beautiful knife, but we are too bored to watch.

This film is also about making American knives, and I don't ask you to balance the audience at home and abroad, that's too difficult. You don't have to shoot so boring, you have to have a bit of a box office in China. ”

"How much is a little?"

"Well, how about 200 million. ”

Zhang Guoshi: "???"

(And ...... ）