A few days later, it was still the Kunlun Hotel.

The sign-in area was lively and lively, and Yu Jiajia received it personally. Everyone who came to sign in had to glance at the list, and at the end of the day, they were shocked and had a complicated smile on their faces.

Yu Jiajia saw them write, look, smoke, laugh, and streamline their homework.

Actually, it's nothing, she shook the list:

"Beijing Evening News", "Beijing Youth Daily", "Sanxiang Metropolis Daily", "Chutian Metropolis Daily", "Yanzhao Metropolis Daily", "Qilu Evening News", "Huashang Daily", "Southern Metropolis Daily", "Metropolis Express", "Yangtze Evening News", ......

It's nothing more than the evening newspapers and metropolitan newspapers with a large circulation in the country, plus a Beijing TV station.

Today's meeting is much higher than the last time, several high-level executives of Times Media are there, the scene is decent, and everyone has jujube tea.

Xu Fei wore a suit and arrived on time.

The reporters looked at him inexplicably.

If Boss Xu hadn't mentioned the award, Nandu would have done it secretly.

But Boss Xu mentioned it first, Nandu's plan was exposed, and the sneaky things became fanfare, and everyone stared at this piece, which was invisibly on the cusp.

Whoever wants to raise his arms and shout again must consider the problem of convincing the public, otherwise why should you take the lead? Each family wants to push him out, and the yellow robe is added, and the benefits are evenly shared.

Then someone asked, can't the media unite on its own, why is it dragging Mr. Xu?

Whether you're judging a movie award or a new award, you need a star to help out. 80% of the stars are under his banner, and 100% of the blockbusters are made by him.

He doesn't play with you, what's the comment?

"Alright, let's have a meeting. ”

"Today, I will meet with you for the first time regarding the award. Let's not talk about other aspects, let's talk about two things first: what to evaluate and how to evaluate?

What I mean by this is that works from the mainland, Hong Kong and Taiwan will not be subject to an application system at the initial stage, and those released from January to December each year will be automatically included.

Then in the first half of the following year, the award was awarded. ”

"That's very difficult! Not to mention the rest, how to choose films from Hong Kong and Taiwan, and what do the judges think?"

"It's better to be on the mainland, Hong Kong and Taiwan are more troublesome. ”

"Yes, it has to be reported to the cabinet for approval. ”

"It's boring!

Xu Fei knocked on the table and said, "To evaluate such an award, I can vote on the Internet, and millions of clicks at will, but is it valuable?"

Next year will be the 16th National Congress of the Communist Party of China, and the film reform will certainly move forward, not backward. The cooperation between the mainland and Hong Kong and Taiwan is bound to become even closer.

Hong Kong Golden Statue and Taiwan Golden Horse are more important than the Golden Rooster Award in the eyes of many people.

But their market is shrinking, we are slowly improving, once the market of more than a billion people rises immeasurably, there must be a matching award.

To be sure, I don't have to do this award, it's just that it's here. Whoever wants to do it, listen to me first. ”

He paused and continued, "Let's talk about the selection rules.

The Academy Awards are divided into two rounds, the first of which is conducted by voters and a panel of primary judges. The voter is the spectator, and the jury is the industry and the media.

They voted for a shortlist, five of each.

The second round is voted by a professional jury and thirteen members of the association, which is also industry insiders and media, including directors, screenwriters, actors, cinematography, lighting, fine arts, etc.

The two rounds of judging cannot overlap.

The Golden Statue is a bit of an Oscar, with a two-tier structure, and most of the members of the association. ”

"The Golden Horse Awards are three rounds.

The primary selection jury is like 18 people, who are responsible for selecting a large shortlist.

The second round is still these people, but the number is reduced, such as 11, to select specific nominations for each award.

On the basis of the second selection, the final selection jury is also added, such as 6 people, reaching an odd number, 17 people.

Of course, the Golden Horse Awards have been repeatedly criticized in the past because the jury has remained unchanged for a long time. That's something we want to avoid. ”

After Xu Fei's introduction, he said: "Each has its own advantages, let me synthesize it."

I plan to develop my own preliminary selection jury in RTHK in two rounds, and they will conduct the first round of film selection from RTHK and select three nominations for each award. Under special circumstances, one place may be added or decreased.

The mainland is also made up of industry insiders and media, and each media can produce one judge, and the same three nominations will be selected.

That is, the Mainland, Hong Kong and Taiwan each have a list of nominations, which will be combined for the first round of nominations.

In the second round, a separate jury is invited to vote for the winners. If there is a review period of at least two weeks, what should I do if I am not an imported film? In the name of academic exchanges, it will be screened at Nortel and China Opera.

There is only one winner.

The first round of review will be replaced every few years to avoid long-term occupation. ”

"Why three nominations?" the reporter asked.

"In the initial stages, simplicity is appropriate. If there are five, the amount of review is huge, and the cycle will be long, which can be increased in the future. ”

"If I'm a primary judge, do I spend money to watch a movie?"

"During the selection period, reimbursement will be made with tickets. ”

"Did the organizer report it?"

"Yes, there is an executive committee and a jury, and the executive committee cannot participate in the jury, and the jury cannot evaluate works related to themselves. In the process of discussion and voting, it is necessary to ask a notary public to notarize, keep videos and text materials, and even make a public live broadcast.

This is rough, and the details need to be improved, especially the principle of fairness and openness. ”

"How many awards have you decided?" the reporter asked.

"There are nine Best Films, Director, Actors and Actresses, Scripts, Supporting Actors and Actresses, New Directors and New Actors, and there are no technical categories for the time being. ”

"Let's do less, for example, a movie with a high box office and a movie with good artistry, so how to choose?"

"yes, and there was no audience vote. ”

"Some actors are popular, but they almost didn't win awards, do you want to make a comforting one?

"Another media award to highlight the nature, such as the annual tribute to filmmakers of 100 media?"

"Yes!"

Teacher Xu slapped the table and said with a smile: "These are not enough! It's better to have another Most Talented Award, the Most Powerful Award, the Best All-round Award, the Best Leap Award, and the Most Eye-catching Award of the Year!"

"Uh......"

Everyone was embarrassed.

"Everyone, throw away the habits of the past, and don't divide the pork!

Are you afraid that if you don't give an award, the celebrities won't come? Don't worry, they won't dare not come. ”

Xu Fei retorted one by one: "The box office is high and the artistry is good, how to choose? The jury can choose whatever it wants! No award can convince everyone, as long as the process is fair, the award is fair."

I have never asked for favoritism in favor of commercial films, just a level playing field.

Do you think it's a pity for this film, and you should give an award, and if you think it's a pity for this actor, just tie for the best actor...... What's the difference between that and pork?

We can't guarantee that the audience will see all the shortlisted works.

Is the Media Award meaning......ful?

After a pause for two seconds, he said, "Oh, I almost forgot, there is another prize, and I have chosen the name." ”

He looked at the stunned gaze below and said with a smile: "The Golden Broom Award, the selection method is similar to the above, it is awarded to the worst movie, the worst actor, the worst script, and the worst director every year!"

"After I finish my words, give you time to study, and if you can accept it, come to me, and we'll talk. ”

(Call for the name of the award, who else has watched "Jiang Ziya"?)