In fact, Xu Fei is a pity, but he is also helpless.

What he wants to do most is the unified sales of TV dramas. Fifteen dollars a minute, unchanged for decades, is too demoralizing.

In the early days, everyone was lagging behind, and fixed prices were beneficial. For example, I am a poor station and can't produce independently, but I spend a little money to buy a few episodes of a single drama, and I have my own program to broadcast.

That would be low-cost, and the difference would not be significant.

Not now, more and more attention is paid to shooting long films, the cost is increasing, the allocation is not enough, and it will be unfair to the production unit if you press fifteen yuan a minute.

Historically, this thing should have been canceled together with the unified sales and purchase of movies, and it would have to wait a few years.

Xu Fei wants to mention it now, let go of the price, and set the price according to quality, but after analyzing it with Li Mu and others, it is not feasible.

One is that you shout a high price, and Youtai has no money to buy it, or. The other is that if you make this thing, it's easy to rely on the "surname capital".

Dangerous.

With the Jingtai proof, the next representatives also began to dry up. After a short break at noon, it continued in the afternoon and remained open until nightfall.

That's really it, no money, no talent. With money and talents, what is the creative bottleneck, what is the quality of the work, everything is not a problem.

Soon two days passed, and the draft was basically revised temporarily, intentionally or unintentionally mentioning cooperation. Except for CCTV, CCTV is Dad.

In addition, it is to show off and be low-key. Xu Fei is as enjoyable as watching a big drama.

Modutai is showing off "Fengshen List", we have Hong Kong stars, we have Saint Seiya costumes, and we have good-looking Nezha and Daji Balabala.

should be familiar with Ah Mao's song, "Flowers bloom and fall, flowers bloom and fall, long years, long river ......"

The costumes inside are classic, it is said that the mainland was originally responsible for it, and it was changed several times, and then Hong Kong suddenly became very tough, saying that we must use our clothes, so there was the Shang Dynasty Saint Seiya style.

Later, someone dug up the grave, saying that there was Thai capital entering the market at that time, and the clothing was designed by Savadika, so it had an inner flavor...... Of course, I don't know if it's true or not.

Guangdong and Taiwan are showing off "Miss Public Relations", we are working with Hong Kong dramas, we are industry dramas, and we show the people of the whole country the Lingnan style Balabala.

In the 80s, Guangdong and Taiwan were also large producers and have always been underestimated.

The first drama is CCTV's "Eighteen Years in the Enemy Camp", and the second is "The Legend of Shrimp Ball" by Guangdong and Taiwan. Since then, there have been "The Bride Crossing the Port" and "The Tale of Hong Kong's Land Feud", which have a strong regional style.

Due to its proximity to Hong Kong, some people used antennas to peek at the station next door in the early 80s. From fish bones to cauldron lids, all the way to satellite TV, Hong Kong TV dramas have been robbing audiences.

"Miss Public Relations" was released in this context, shouldering the heavy responsibility of revitalizing local dramas, and it was indeed successful. There is also Yuan Mei (attacker) in it.

Bashutai is also showing off, saying that we are preparing to shoot "Jianghu Enmity Record......

In short, the powerful units are talking about the dramas that are being prepared or about to be broadcast, which is to show their faces in front of their peers.

No, Yishui is low-key, like Tibet Station, and it's pitiful to listen to.

............

The next night, the guest house.

Xu Fei didn't go home and opened a room by himself to study. He took the document and scanned it again, and it was tomorrow's grouping arrangement, randomly selected, including Qilutai, Jitai, Zhejiangtai, Jintai, Xiaoxiangtai, etc.

"The so-called cooperation is resource sharing in the form, and the content is for the location.

The Beijing and Taiwan indoor dramas are very successful, but they can't stop there, they have to shoot an exterior drama. The capital has few resources, so it is inevitable to go north and south, and this is an opportunity to build a good relationship. ”

"Yes, the strong dragon does not suppress the head snake, and with the help of the local station, it can save a lot of trouble. ”

"The strongest should be Qilu, and we must focus on friendship. ”

"Jitai can't be ignored, they are inferior, but they have a close relationship with Changying Studio. ”

Changying Studio, China's once largest dream factory, not only makes movies but also TV series, such as the adaptation of Gu Long's work "Amorous Swordsman", which was filmed by the TV drama branch.

"Jintai is actually okay, at least those people are good. ”

Xu Fei saw that everyone was puzzled, and said with a smile: "Zhang Shaolin and Zhang Jizhong, I think they all have great potential." ”

Zheng Xiaolong twitched the corners of his mouth, "Are you only 24 percent?" ”

"There is no order to learn, and the master is the teacher!"

Shh

Everyone is lazy and shameless, and Qilu is listed as the primary target, and Jitai and Jintai go down in turn. As for the rest, before Zhejiang and Taiwan become Chinese blue and Xiaoxiang becomes a mango, they can only boast of the beauty of the mountains and waters.

In the blink of an eye, on the third day, the group discussion (shang) discussion (ke).

The atmosphere suddenly became relaxed, there were leaders at the table, there were also cameras on wood, and there was only one recorder.

In a small conference room, the five families sat down early, and Jingtai was the last to arrive.

Lao Zhang waved his hand, amiable, "Sit, you're welcome...... Before starting, let's get to know each other, this is Li Mu, director of the Television Art Center, Zheng Xiaolong, deputy director, Lu Xiaowei, director, Li Xiaoming, screenwriter, and Xu Fei, producer. ”

Following the introduction in turn, the little brother who was not qualified to show his face in the first two days has a name at this moment.

Lao Zhang took the lead and presided: "There must be topics for discussion, and after two days of meetings, I believe everyone has a lot of ideas." First of all, what are the items that we will discuss?"

"To be honest, the most practical thing is cooperation. ”

"Yes, there are still understaffing. ”

"There is a shortage of scripts. ”

"I take the liberty of asking, I heard that "Hutong" has received a lot of advertisements, can you tell us about your experience?"

Lao Zhang recorded them one by one and said, "Okay, then let's talk about these four points and speak freely, who will say it first?"

Li Mu looked at it and directly named him: "Xu Fei, you talk about advertising first." ”

"Good. ”

Teacher Xu didn't even have a draft, so he opened his mouth and came: "Let me first say what is called prime time."

It probably refers to the time period between 7 and 9 p.m., which is exactly the time to come home from work, eat dinner, and watch TV as a family. Therefore, "News Network" was placed at 7 o'clock, closely following the weather forecast, and the most people watched it.

Or to put it another way, six to seven o'clock, which is the prime time for kids. If there is a cartoon, it is better to put it in this place.

What to put after the weather forecast, it's clear, put the main drama.

In theory, prime-time advertising is the most impactful and has the highest prices. But now, no TV station dares to advertise in prime time, especially before and after "News Network".

Afraid of criticism, not serious.

What about retreating? If it doesn't work before and after the main drama, no one dares to do it.

This is the current situation, and it will certainly not be the same in the future, because the social environment is constantly opening up. This is not a secret, the West, Japan, and Hong Kong have studied it thoroughly for a long time, but we dare not implement it. ”

Ooh!

The spirit of the people was shocked, and they were all confused to engage in art and business.

Daigo empowerment.

"Since you can't fight, you have to take another path and add it to the series. For example, the mineral pot and Yili fast food restaurant in "Hutong" can also produce advertising effects when combined with the plot and integrated into the lines.

Outside of the episode, I call it a hard ad, and within an episode, it's called a soft ad.

The premise is that the work must be popular for the company to be willing to give money.

Source, looking for township enterprises, joint ventures, state-owned enterprises are timid. ”

Xu Fei glanced around, "Is there anything you don't understand?"