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The next day, Xiao Feng got up and hummed a little song and began to sort out the data, this time he really made a profit, the banknotes came too fast, like a tornado!

The franchise store on the side of the Frenchman Pierre is directly all-inclusive, and even the software used in the store is also all included, Xiao Feng is not polite to him, a family of 3 million, 2 million franchise fees, 300,000 unified decoration standards, 200,000 advertising expenses, 200,000 employee training fees, and 300,000 financial software and purchase allocation statistics system software.

This asking price is actually very dark, the decoration is carried out in France, in fact, he can provide drawings, let Pierre go back to find someone to install, not to mention advertising, that is, in China, the advertising made by celebrity chefs can not hit France, of course, staff training is a must, after all, even if Pierre opens a Chinese fast food restaurant, it is impossible to hire all Chinese, but also to hire a certain number of French people to greet local customers.

In fact, there are a lot of financial software on the market, generally only one or two thousand, or a little more expensive tens of thousands, but they add the purchase and shipment allocation system to the price of 300,000, which is indeed a bit dark.

But considering that Pierre just wants to be close to him, and he still needs him, so he didn't be polite to this guy, opened a store in France, who makes the French so 'noble', then this franchise fee should naturally be 'noble', otherwise how to reflect the French 'noble' B style!

And that Pierre didn't even mention any objections, in order to please Xiao Feng, he even spent tens of millions, and now he doesn't care about this little money, the ninety-nine heads in front of this worship Buddha are all kowtowed, if the last trembling is except for the bad pool, and the good thing is bad, then he has to cry to death!

If this money can buy Xiao Feng Xingxing and open the agency of the red fruit wine to him, then it would be good, after all, the red fruit wine is the key to him!

As for Yida's side, he can't offer it like this, although he has a lot of money, Zhao Sutong is not the helmsman of Yida after all, and he still needs to be responsible for it.

After all, they have their own decoration team, which can save costs, and the other is the software fee, they join two hundred, and they need to purchase in batches, so Xiao Feng gave a wholesale price, and collected a total of one million.

200 stores 200 sets of software, 1 million expenses, each store is only 5,000 yuan, which is acceptable, as for the 200,000 expenses of Xuanguang and the 200,000 expenses of personnel training, people have not raised any objections, after all, celebrity chefs have made great concessions.

Therefore, the franchise fees of Yida added up to 481 million!

As for the other merchants, they are all retail investors, and they have no bargaining power with celebrity chef manufacturing, obediently with a total franchise fee of 2.7 million yuan per family, and the cost of software is 50,000 yuan per family.

Although many merchants have very objections to the software cost of 50,000 yuan, but after thinking about it, it makes sense to care about the 50,000 yuan?

What's more, if they don't agree, there are still countless merchants who didn't grab the quota this time, and they are willing to replace them!

Therefore, from these 200 individual customers, celebrity chef manufacturing earned another 550 million, plus 481 million in Yida, plus 15 million in Shenglu Group, this time celebrity chef manufacturing earned a total of 1.046 billion.

Of course, the money is certainly not a one-time payment, the first payment must be two million franchise fees, decoration, and personnel training, and the same is true for software costs.

However, Xiao Feng insisted that the first call must include Xuanguang's 200,000 yuan, which means that each merchant must pay them 2.2 million yuan within 48 hours of signing the contract, because with the start of the nationwide franchise store site selection and decoration, this publicity and promotion will be launched immediately.

So these alone can collect 891 million, but 81 million of them are used for publicity, since celebrity chef manufacturing has been positioned as a fast food restaurant at the same level as KFC and Golden Arches, then when advertising in China, it can no longer be done as before, just on the Internet, and food from the media in various places.

If you want to make it big, invite celebrities to be on TV, and advertise overwhelmingly on various networks, so that the cost of 81 million seems to be a lot, but in fact, it is not so much.

After all, if you want to hire a flowmeter star, this amount of money is not enough to pay people's endorsement fees.

But fortunately, they have reached a strategic cooperation agreement with Yida this time, Yida still has a lot of resources in the film and television industry, Xiao Feng has already asked him to help contact some resources and advertising companies in the entertainment industry through Zhao Sutong to produce advertisements.

However, since the advertising fee has been collected, it must be put out, and the influence of a fast food chain that dares to advertise in the mainstream media is not the same as the influence of a fast food chain that does not advertise.

It's like KFC or McDonald's, which often advertise in various mainstream media, such as various TV stations, subway and bus advertising screens, which can be said to be bombarded in turns, and on various network software, not to mention, the advertisements can be said to be overwhelming.

However, many Chinese fast food in China that is well done is rarely advertised on TV stations or subway buses.

The difference between doing and not doing is still very big, maybe KFC and McDonald's will invest a lot in advertising, but their first-line well-known fast food brands are also deeply rooted in the hearts of the people with these advertisements, and those fast food that does not advertise, although it seems to make a lot of money, but their brand influence is 108,000 miles away from KFC and Golden Arches.

For a brand like Celebrity Chef Manufacturing, which is committed to building itself into an internationally renowned fast food chain, of course, you can't miss this money, and if you want your brand to have an impact in the hearts of consumers, then don't care about this money.

Therefore, Xiao Feng plans to spend all the 81 million advertising fees collected from various franchisees this time to make the celebrity chef famous.

This 81 million seems to be a lot, but compared with KFC and Golden Arches, which often spend hundreds of millions of dollars in advertising every year, it can be said that it is not worth mentioning at all.

KFC just invited the top traffic of Xiao Xianrou to endorse the advertisement, and the annual cost is probably not less than 100 million, not to mention that they have not only invited a little fresh meat to endorse.

So how to spend this money, Xiao Feng and several main leaders of the company discussed for a long time, and finally Xiao Lin put forward an idea.

Anyway, they have reached a strategic partnership with Yida this time, and this Yida has a lot of resources in the entertainment industry, so Xiao Feng called Zhao Sutong, but he didn't expect that people would agree quickly, and then recommend a few people to him.

It turned out that some time ago, Yida Group invested in a singing variety show, which was very popular as soon as it was broadcast on Jiangsu, Zhejiang, and finally a few grassroots singers won the championship, which created several new stars, and these new stars are more or less related to Yida.

The popularity of this episode of the show is very high, although the show has ended, but the popularity of these singers is also very high now, these singers are all powerful, and they have their own fan base, over time, as long as they make music seriously, they will definitely achieve a lot of achievements in the future.

Zhao Sutong's suggestion is to cooperate with these people, these people are now very famous, and the popularity of the people is also high, but because they are fledgling, the asking price for advertising is not high, and it is appropriate to ask them to endorse them.

Xiao Feng also felt that it was very suitable when he heard it, so he filmed Zhou Jing to get this matter, anyway, they now have 80 million in their hands, and the advertising fee of these hottest singers is only a few million a year, and signing a few people in one go only costs 20 or 30 million, and the rest is the advertising channel fee.

CCTV can't afford it, it's still okay to go to some local stations, and the advertising cost of the subway and bus is not expensive, as long as you win a few key cities, the 81 million advertising costs, and part of the balance can be put on the Internet.

The first year can only be like this, and when the second investment conference next year, when there are more and more stores to join, the advertising cost will also increase, and there will be more choices at that time.

The advertising thing is done, of course, the next part should be the employee encouragement, Katya, Zhou Jing, Xiaolin, Shang Zhenye are all veterans of the company, and now that the company has grown, Xiang Tianxiao will of course reward the three armies.

At present, the company has no plans to go public, but he has also promised a few people that when the company goes public, he will definitely take out a part of the equity as an incentive, but this time it is not necessary.

But the reward will not be less, the company has earned more than one billion yuan in franchise fees alone, and it would be a bit too much if you didn't take out a little bit to reward you.

Xiang Tianxiao simply took out 20 million, of which 10 million was distributed to the four main leaders, and the other 10 million was shared by all employees of the company.

Katya, Zhou Jing and they each shared 2.5 million yuan at a time, Katya, who had seen the world, was okay and didn't show too much excitement, but Zhou Jing, Xiaolin, and Monk Zhenye were different.

Although there is no equity incentive, but one person has divided 2.5 million yuan, before they met Xiao Feng, they also earned wages to live, at that time, at the best time, the average was 10,000 yuan a month, and with Xiang Tianxiao, the minimum salary for a month was 10,000, not counting bonuses.

This time, it was directly given 2.5 million, and everyone was not ecstatic?