Chapter 379: Take the initiative and take your time
Life on campus is quite fulfilling, especially Yang Dongxu didn't know how to run to the Conservatory of Music, and after signing up for a piano lesson with a very X style, he just let himself go, and he needed to run at two ends every week.
Once He Jun had nothing to do with Yang Dongxu to take piano lessons, and suddenly found that the classroom was full of beauties, who wanted to have good looks and temperament, and he suddenly felt that this usually silent old man was a bit of a thief in his heart. So he started to accompany him to class more when he had nothing to do, so that Ma Qianheng saw that the two of them often went in and out of pairs, and thought that they had joined the same club.
Just when Yang Dongxu was enjoying his simple college life, Wu Aibing suddenly came to Hangzhou. At first, he thought that something was going on on Du Suo's side, but it turned out that it was not the problem of Blade Security Company, but the matter of Dongxu Technology.
Even if he applied for a patent in advance, he did the first firewall and made a second insurance for the dry shares of Tianqing. But what should come is to come back, VCD such a year turnover of hundreds of millions of industries, in the current domestic environment is too eye-catching, as long as you are not blind can see, so if you don't provoke flies, it is strange, after all, wealth is moving.
So in June this year, some imitation machines began to appear on the market for sale, and they were very bold to use Dongxu's brand, for such not only copycats, but even products that destroy the brand image of Dongxu Technology, Yang Dongxu naturally came up with heavy punches, so he came to Tianqing to clean up these people.
Therefore, it was quiet in July, and after July, some sporadic copycats began to emerge, and they were also investigated and dealt with for the first time, so some small fires were extinguished from time to time, and the VCD market has been very stable for most of the year.
But last month, a company called Tianwang Technology suddenly came out, and thousands of units were distributed overnight, and there was no news at all before.
This undoubtedly caught Dongxu Technology off guard, but Tianqing was not too worried about Ye Rongrong's side. But what people didn't expect was that this time they came to Tianqing and touched a nail.
The reason for hitting the nail is not that the other party is stronger than Lai Tianqing, but that the other party is a standard head snake, and the top and bottom are very good, and the tax commitment also makes the government hot.
So the pressure on Tianqing from above was shared by the local government, and then when he found that it was a little inappropriate, he went directly to the legal channel.
People directly used the procrastination trick, that is, if you fight a lawsuit, you will fight, and the company will produce correctly. While fighting a lawsuit, the cottage is very hooligan, which made Tianqing angry, and almost didn't let people hold explosives and send the other party's factory to the sky.
Seeing that the other party is selling more and more copycat machines, especially some businessmen with some backgrounds, they are like sharks smelling blood. In the case that extraordinary means cannot be used, the formal way will be supported. Wu Aibing had no choice but to come over to discuss with Yang Dongxu.
The day after Wu Aibing arrived, Ye Rongrong also came, and then came to Tianqing.
Seeing that Yang Dongxu was quite embarrassed to come to Tianqing, he didn't care at all when he encountered such a bold one who suddenly jumped out, he just ordered someone to say hello and check the business license of this factory, fire protection or something.
If such a production plant drags on for a day, it will lose a day, so if you check it casually for a few months, you don't have to do anything else, and the other party will collapse.
But who knew that this time I met a snake who was barefoot and not afraid to wear shoes. suddenly rushed out of such a mud-legged reckless thing, and really made Lai Tianqing a little blind, he subconsciously seemed to be stopped by Wu Aibing directly.
With Yang Dongxu, Wu Aibing understood a truth, that is, the problem that can be solved by normal methods, Yang Dongxu never wanted to use strong. It's not that he didn't use strong means, but what he did would leave traces no matter how clean he dealt with. These are all the handles of some people who want to bite fat on him in the future, and they will naturally try not to do it if they can.
"How many units has the other party sold?" In the hotel suite where Wu Aibing lived, Yang Dongxu was sitting on the sofa, next to Lai Tianqing, Wu Aibing and Ye Rongrong were sitting opposite him.
"There are 5,000 units of cloth shipments, and more than 2,000 units have been sold, which is the data of three days ago. Ye Rongrong got up and took out a document from her bag and handed it to Yang Dongxu.
"Less than 5,000 units of cloth in half a month, and more than 2,000 units are sold, such a rapid production and sales channel seems to have been prepared for a long time, are you sure that the other party is just a small shrimp?" Looking at the information in his hand, Yang Dongxu nodded the table with his hand.
"At first, it was a small shrimp, yes, at most it was a small shrimp with some ability. However, after the little shrimp jumped up, several small fish also swam over to confuse the water. Lai Tianqing said with a somewhat unsightly face.
In the past half a year, Dongxu Technology's dry stocks that he didn't like really shocked him. This made him feel for the first time that a small VCD was actually making money like this.
Just when he was thinking about whether to cooperate with Yang Dongxu in other ways to get more shares, a spoiler jumped out, and then a group of people who saw that it was profitable surrounded him.
Obviously, it is impossible for such a hot industry not to attract the attention of people with intentions, but in the face of those copycats Yang Dongxu's ruthless means of letting Tianqing come up, it shocked this group of people who were ready to move, so they still waited and waited for the action during this time.
Then this Tianwang Technology Company came out, just when these people thought that this Tianwang Technology Company would also go bankrupt to the previous factories that were accused by various inspections and Dongxu Technology Company, who knew that this little shrimp actually survived the first hurdle.
This made many people's eyes shine and they gathered around, and when they approached Xiao Xiami, these people found that they were not the only ones interested in this industry.
Now that they have met nature, they want to get to know each other, and then naturally they don't have to think much about joining forces, and Xiao Xiami is in front of them as a target, and they begin to use various resources and connections in their hands to convert Xiao Xiami's productivity into money and stuff it into their pockets as soon as possible.
"How much does the other party price?" Yang Yi asked.
"300 less than us. ”
"What about the quality of the product?"
"There were some flaws, but generally ok. Ye Rongrong said helplessly.
VCDs seem to be high-tech products, but in fact they really don't have too high technical content. It's like when the rubber band was invented, girls used it to tie their hair.
One day, a little boy suddenly had the idea of making a slingshot out of a rubber band, and this transformation was eye-catching, different from the previous use, which was considered an invention.
But this invention is obviously very low-end, the rubber band is ready-made, who can do it after taking a look at the slingshot, at first because it is not very familiar with it may be a little rough, but the basic construction will not be wrong, and it can be used.
'Change' is the rarest part of the whole process, just like innovation in science and technology. But what can really make a profit is the finished product that is easy to imitate in the end, and this one hurts.
"Let's reduce the price, 1800 per unit for sale. Yang Dongxu said with a deep sigh.
"Is 1800 too much drop?" Not only was Ye Rongrong frightened by Yang Dongxu's vomiting of blood and the price reduction, but Lai Tianqing also sat up straight suddenly.
"I'm not afraid of falling too much, I'm afraid of falling less. Taking advantage of the fact that the other party's technology is still immature and the production cost is much higher than ours, the profit margin is directly suppressed to the point that the other party is unprofitable. ”
"Are you trying to force the other party to death?" Lai Tianqing showed a thoughtful look.
These people just come around like flies, naturally because the industry is profitable. If the profit is negligible, or even a loss, it is obvious that no businessman will come to the cottage.
But then he noticed the inappropriateness of this method: "What if the other party follows the price reduction? I don't know the technology of this product very profoundly, even if we are ahead of a stage, but it doesn't take too long for them to catch up from the technical point of view, after all, we have our finished machine for them to make samples." ”
At this time, Ye Rongrong also said: "There is another situation, that is, we suddenly reduced the price to 1800 yuan, so what about the customers who have recently bought VCDs at a high price? These people will definitely make trouble." ”
This is obviously also a big problem, just like the house prices in later generations. In fact, some real estate bosses also want to reduce the price of the real estate that is about to become a ghost in their hands, and he is also under great pressure if he can't sell it after so many years.
However, it can't be lowered, not to mention the chain reaction that may be caused by the house price reduction, the real estate industry has collapsed, and countless capitals want to kill him.
Just the customers who bought the house at a high price before will not let him go. Lao Tzu spent 4 million to buy a house, and the next day you dropped to 3.5 million?
Not to mention the next day, even after a few months, these owners who buy houses will not be willing. I bought a house in addition to living by myself and wanted to appreciate it, but after just a few months of living, not only did not appreciate but also depreciated, and it is strange not to carry a kitchen knife to block your door.
"The price reduction is not immediate, but the first advertising is made, that is, the company has been established for three years, five years or something, just find an excuse to make a big reward, VCD will be sold at a reduced price for three days.
Getting the publicity in place will curb the market that is currently expanding rapidly, and make those who want to buy VCDs wait, so that we can also hold our feet. Upgrade the functions we blocked before, add functions such as fast forward and fast rewind, and give customers free upgrades. ”
When the earliest VCD was playing, Yang Dongxu didn't know if there was a fast-forward or fast-back function. Anyway, the VCDs on the market now do not have this function. It's not that the current production technology doesn't support it, but Yang Dongxu played a trick to block this function.
"And what about after the three-day event?"
"You can find another excuse after three days, but this time the big reward can't come according to 1800, you can add 200 according to 2000. The technical threshold for fast-forward and fast-back functions is very low. But it's enough for these pirates to tinker with it for a while.
After they figure it out, they will lower the price to 1800 or lower to continue the activity. In this way, roughly a month should have passed.
The first time to do the event publicity must be in place, so that the price will definitely be snapped up after the price drops to 1800. The price rise to 2000 will give customers the illusion that the price will return to the original price after the event, and it will definitely be another rush to buy.
In this way, not to mention that this year's VCD market will be completely saturated after two crazy snaps, but at least there is no problem with saturation of eighty or even ninety, and the remaining one or two percent can be played slowly. Yang Dongxu suddenly thought of something, and a sly smile appeared on the corner of his mouth.