Chapter 078: Playing games and watching the news to make money
"Regarding some of your main series of games, I have personally tried them, and they are not bad, and what we pursue is the quality of the game, which is the most important thing, because what we need is to retain users, so excellent content is king.
I also know your difficulties, because there are not too many profit points and follow-up funds. ”
Chen Yin called up a series of interfaces, which are the various games of these manufacturers here.
Among them, most of these manufacturers selected by Chen Yin are engaged in cultivation or simulation management, some are doing immortal cultivation simulators, some are doing life simulation series, and some are doing some bizarre but brain-opening business games.
But because it has not been promoted, and all the funds have been invested in the production of the game, there is no money for publicity, and the life of these manufacturers is actually not very good.
If you open a recharge, even if it is just a few less important props or businesses in the mall, or a paid download, it will eliminate the vast majority of players, and because there is a point of spending money, it will seriously lower the rating of the game and the impression of a large number of players.
No matter how small this point is, a little decline in reputation is a very fatal point for these small manufacturers.
Chinese players are still not very receptive to entertainment projects that require money or idle pastimes, which is the general trend, and even many people whimsically want to make money by playing games.
This is equivalent to falling into an endless loop, a closed loop.
If there is a profit point, then what suffers is the reputation of the product, and what is lost is the player group.
If there is no profit point, the company will have no revenue, then there will be a lack of funds, let alone making new games, and whether it can continue to operate may be a big problem.
These manufacturers here have more or less set up some krypton gold points, but the response has been worse than good, and a large number of players have been lost.
Even players who continue to play will not have the option to buy these items or services.
But if you set some more critical points as consumption points and krypton points, such as in-app purchases, you have to buy the game halfway through the game to continue playing, most players will choose to turn it off directly, and then quit, find a game of the same type, but don't need to spend money to play, and then give you a bad review.
If there is no such type, most people will wait until you can't make money to cancel that consumption point, and then go back to play, otherwise they simply don't play.
That's where the industry is right now.
Those who suck blood suck hard, and those who don't want to suck blood can't survive doing business normally.
In fact, this can also be regarded as a reason for the relatively sluggish and decay of domestic games.
The atmosphere at the scene fell into silence, and everyone was looking at Chen Yin, waiting for what Chen Yin was going to say next.
And Chen Yin also smiled very easily: "But the new business guidelines we have formulated can effectively solve these problems." ”
Chen Yin threw out his big move, because seriously, he was really not afraid that these manufacturers would not be interested.
"Oh?"
"How to fix it?"
"Speak!"
...
As soon as Chen Yin's words came out, the representatives of the manufacturers present became lively.
Because this is already a recognized problem in the industry, I don't know how many dream chasers have died on this road, not because of competition, but simply because they don't want to be an unscrupulous manufacturer, and let players scold you while playing your game, even if you and the vampire company are not first-class.
They also want to hear what advice Chen Yin, a person outside the game industry, can give.
Although I don't expect Chen Yin to really get them out of this predicament, as long as they are not cheaters, a wave of cooperation with a large enterprise like CU can also solve the company's difficult problems for a short time to a certain extent, right?
Under the gaze of many manufacturer representatives, Chen Yin used the tablet to call up another interface: "Everyone, please look here......
I don't know if you've ever thought that since players don't want to spend money on playing games, they want to make money, so why don't we really give them money? I mean money in the real sense, not bonds or game currency with a different value, it's Huayuan, and it can be spent. ”
Bang –
"What? Send them money, what are you kidding!"
But as soon as Chen Yin said this, a representative of the manufacturer couldn't help but stand up and smashed the table, obviously a little excited.
"That's what you're talking about?"
To be honest, this answer surprised these manufacturers.... It's just that they really don't dare to imagine that Chen Yin's so-called method will actually be this method.
Giving money to players? What is this special international joke?
It was already very difficult for them, not to mention the difficulty of operation, and they had to face the pressure of competition and profitability.
This greatly disappointed the representatives of the manufacturers who were still looking forward to Chen Yin's answer.
Sure enough, CU still treats them as wool and plans to make a deal for them?
Just know that it won't be that simple.
However, Chen Yin shook his head unhurriedly and said, "Don't worry, everyone, listen to me talk about something slowly, and don't let you pay." ”
"Mr. Chen, what do you mean?" There are some calmer representatives, this is the person in charge from the hot house game, although he is also relatively confused, his brows are furrowed, but he still endures it, and plans to listen to Chen Yin's statement in detail first.
"I mean, we have a new promotion model in CU, and the biggest problem now is that I don't know if you have the idea of stepping out of the country and doing business with world players. ”
"You go on, I just want to ask what progress is going now, is there any precedent case for reference?"
"There is no precedent, but don't panic, we have evaluated the feasibility in detail, and now we are only in the practical stage, and this first phase of practice is because we are going to enter the market of third world countries. I'm going to use it on you, and now it's our mutual promotion, and our CU will provide a sum of money, and users can browse messages through CU, or click into your game, play a stage of the game or unlock some kind of achievement, and you can get a certain cash reward.
As you all know, some players in the third world countries and our country have the same characteristics, although the players in our country are not poor, but the concept of national entertainment consumption has not been cultivated in the real sense, and the third world countries are poor, it is impossible to provide funds for recreation and playing games, etc., so why don't we do the opposite? Think about it through reverse thinking, since they don't want to spend money to play games, then it's okay to play games to make money, right?
This is the specific cooperation we want to discuss this time. ”
"But there's another very important question, I don't know if you've thought about it?" but a factory representative frowned.