114 Let's work overtime for Easter eggs
All I don't believe in it, and I was shattered in front of reality.
Because the next day, the Penguin Group began a large-scale, small-channel publicity.
The scale is because when people wake up, those users who have downloaded and installed the second system immediately learn from various sources that there are still nine easter eggs in this software, and the first easter egg has been announced.
It's just that after some operation, I say a love word to the mobile phone that is so straightforward that it has no aesthetic sense and is not even too earthy.
You can't use the first person!
The small channel is obviously still to give Apple face, such as not using official WeChat publicity......
I can't say that you just sent a lawyer's letter, and this fanfare on my side did not take two days, which really angered Apple, and it is not in line with the overall development strategy of the group.
But for the Penguin Group, the most terrifying propaganda is these small means.
A wave of Moments pushed, a wave of App Treasure messages, a wave of Penguin software pop-ups, a wave of big-character headlines in major sections of Penguin.com, and a little more money, invited more than a dozen Internet celebrity teams on Douyin and Kuaishou to shoot a wave, Weibo itself does not make a move, but can find a few celebrities related to the Penguin Department to promote a wave......
Anyway, this thing is very easy, as long as a mobile phone is casually operated on the phone, and then a sentence is done.
In addition, the heat of Apple's lawsuit has not completely faded, and the nine easter eggs have instantly become hot spots on the whole network.
"I know the first easter egg, how do I get the remaining eight?"
"Who are Wang Yufei and Lu Yuxin?"
The above two questions instantly became popular all over the Internet.
I can't imagine a code with my mobile phone, this guy can really hum and hold an easter egg out, let you break it, and then pop out of a villain.
Because I haven't had it before!
And this thing can also be set as an off-screen screensaver, especially for mobile phones that can be face-unlocked, the unlock interface is no longer prompted, but there is an extra villain to confirm your eyes, and only if you find that it is right, will you unlock it......
You can also give this thing a name, it's really boring, and you can call it out and talk about it. Although the answer is still mentally retarded, fortunately, the form of bubble talk can be filmed into a situational comic......
So unsurprisingly, a small video about this thing quickly became popular on Douyin and Kuaishou.
Little Easter eggs already have a tendency to be played bad.
Followed by the hot search on Weibo, it is rising.
Three directly related topics were topped the hot search rankings, in the following order:
"App Treasure exclusively launched the second system. ”
"Who is Wang Yufei and Lu Yuxin?"
"Nine easter eggs. ”
There is a high probability that there are traces of artificial axes in this order, but no one pays attention to this point when watching the lively netizens, after all, in this era when everyone can carnival on the Internet, curiosity is the most important.
Tell me!
Who is this Wang Yufei and Lu Yuxin?!
......
When the publicity was fully rolled out, Tan Jinrong looked at the skyrocketing data in the background and smiled from ear to ear. Signing the exclusive license of this software with five million is definitely the wisest thing in 2018 in his opinion, even if this software can only be hung on the application treasure for a month.
It's only been a few days, thanks to Apple's lawyer's letter and easter eggs, the number of app treasure downloads has skyrocketed by 500% compared with the data of the whole of November last year, an increase of 700% month-on-month, and the old customers have recalled at least more than 300,000, and there are more than 3 million new users, even if there is only one-tenth of the retention rate, it is worth it!
What's more, the influence of software is still fermenting. In an era where customer acquisition costs are getting higher and higher, this is a good deal. Of course, the premise is that the group can still hold on for a period of time, and it must not remove the software from the shelves at this time because of Apple's pressure!
......
At the same time, inside Ma Huaide's office.
"Ge Lingyue wants to talk to me? Just say I'm not available, let Lu Yi deal with her." Ma Huaide casually instructed Secretary Luo.
Ge Lingyue is the vice president of Apple and the general manager of Apple's Greater China Region, with a technical background, and Lu Yi is also one of the senior vice presidents of Penguin Group, and he also has technical experience, and the two are just right to dock.
This is also because Ma Huaide doesn't want to completely tear his face with Apple, otherwise he will be directly thrown to Wang Dalong, who has a more prominent personality style. The choice of Lu Yi is nothing more than a little more tactful in this person's personality.
"Yes!" Secretary Luo was about to turn around and leave to inform Lu Yi of this important matter, but was stopped by Ma Huaide: "Wait, what does Wang Yufei think of this lawsuit?"
He seemed unconvinced and unhappy with Apple. Secretary Luo replied.
"Not convinced?" Ma Huaide was stunned, and then smiled: "It's a little interesting, how can you be unconvinced?"
He told his classmates a few times that Apple was to blame. and directly rejected Xu Gang's offer of help. App treasure replied, Wang Yufei's opinion is also very tough, support not to take it off the shelf, let Apple sue!"
"Oh?" Ma Huaide groaned, then waved his hand: "Okay, you can go." ”
When Secretary Luo left the office, Ma Huaide sat there and thought for a minute, then shook his head and picked up the mountain of papers on the table.
Talent is important, but he really doesn't have that much time to guess what a little boy thinks.
......
When the easter eggs of the second system began to become popular on the Chinese Internet, their counterparts in the United States received the news as soon as possible.
The lawyer's letter was sent, and he even intensified his easter eggs on IOS?
Lose your marbles!
This is a provocation, a provocation of Chiguoguo.
Especially for Apple's IOS team, how to close the loophole here, so that this system can't bypass Apple's own firmware detection has not yet figured out a clue, and a new way to play has popped up?
Or nine different new ways to play.
The most embarrassing thing is that although there are people in the technical team who understand Chinese, there is really no Mandarin that can speak very slippery. BUT THE REQUIREMENTS FOR ACTIVATING EASTER EGGS ARE STILL VERY SIMPLE.,IT'S NOT POSSIBLE TO ENTER CHINESE CHARACTERS IN SIRI'S DIALOGUE INPUT BOX.,YOU HAVE TO SAY IT IN MANDARIN WITH A STRAIGHT TONE.,ENGLISH DOESN'T RECOGNIZE.,CROOKED PU CAN'T BE RECOGNIZED.。
This Nima ......
Do you dare to believe that something that a billion Chinese people can easily do has stumped a bunch of the smartest Westerners in the world in the first place?
When I got the easter egg activation method, it was already the night of Silicon Valley, and most of the technicians who were still at work were working overtime.
It's embarrassing.
It's 8102, and there are still problems that English can't solve?
So when Ateforsco was able to experience for himself what the so-called Easter egg was, it was already early in the morning local time. Or a technician under his hand, a Chinese colleague in other departments who is very good in Mandarin by virtue of his relationship.
At that moment, looking at the easter egg that finally popped up on his phone, Cott Fusko almost squirted out a mouthful of old blood......
Really, if Mandarin had a spirit, it would probably be one of its proudest days.