I wish you all a happy and healthy Spring Festival!

Like the investment brochure I saw last time, the investment promotion fee is still placed in the third part, and a table is also listed as last time!

The table clearly states the size of the store, and also divides the different requirements and specifications of the first, second, third and fourth tier cities.

The minimum store area requirement is 400 square meters in first-tier cities, 300 square meters in second-tier cities, 250 square meters in third-tier cities, and 200 square meters in fourth-tier cities.

Then there are training fees, pre-raw material costs, advertising costs, decoration costs, opening costs, staff salaries, working capital, including rent, and other miscellaneous fixed costs.

This part is the same as last time, and it's quite authentic.

But when they saw the license fee below, Guan Jinghe and Ah Fei were not calm!

The last time I joined the merchants, the licensing fee for celebrity chef manufacturing was 300,000 yuan, ten years, no matter how many tiers you are in, the licensing fee is this number!

But this time it's half a million, ten years!

This is an increase of 200,000 compared to the last time, and it is also 200,000 higher than the Golden Arches and Kaifeng Cuisine, you must know that the authorization fee of the Golden Arches and Kaifeng Cuisine is only 300,000!

But why is your celebrity chef's manufacturing more expensive than other people's Golden Arches and Kaifeng dishes?

Although celebrity chef manufacturing is now famous, your status in the rivers and lakes is not as high as Kaifeng cuisine and Golden Arches, right?

Next is the restaurant purchase fee, which is the part of the franchise fee!

5 million in first-tier cities, 4 million in second-tier cities, 3.5 million in third-tier cities, and 3 million in fourth-tier cities!

Damn, this data, compared with last year, can be said to have skyrocketed across the board!

Each of them has risen by a million, which is a bit too much, right?

You said that if you want to increase by hundreds of thousands, everyone can accept it, but the reverse franchise fee plus the authorization fee will directly increase by 1.2 million!

What are you doing here? Could it be that you have just passed two good days and you are floating?

Guan Jinghe and Ah Fei saw the cost of joining, and they couldn't help but scold, the people made by this celebrity chef are too dark, so how can everyone cooperate happily?

This franchise fee is already more expensive than the Golden Arches and Kaifeng Cuisine, with this money, why don't you go to join the Golden Arches and Kaifeng Cuisine?

Thinking of this, Guan Jinghe and Ah Fei couldn't help but curse a few words.

The depressed two simply left the room, came to the executive lounge on the second floor of the hotel, ordered a few glasses of wine, asked for a fruit plate, and sat down with gloomy faces.

Soon, many customers came down from the upper floors and came to the lounge to order wine to drown their sorrows.

Of course, this will attract the dissatisfaction of many merchants, and after a while, someone in the lounge will scold.

"Damn, who do they think they are? How dare they ask for such a high franchise fee, why don't they go to heaven! There is a kind of 10 million franchise fee! Made, after drinking Lao Tzu will check out, this dog has a few franchise conferences, Lao Tzu will not go. ”

An angry man, sitting on a countertop in the middle of the lounge, scolded and scolded, obviously the wine was not very good, and after only two glasses, he was going to go crazy.

The companion next to him quickly persuaded him to stop talking.

Ah Fei and Guan Jinghe glanced over there and turned around, but they were also relatively silent.

"Besides, what are you going to do if you don't have any money? Hurry up and go home, so as not to be an eyesore here!"

A thick northwest accent behind them suddenly remembered, Guan Jinghe glanced over there, but found that it was the two northwest people sitting next to them at dinner that day.

"It's a pinch, don't fill the money here! What kind of big cloves of garlic are pretended! It's true that the franchise fee of the celebrity chef has risen, but you don't look at it, and they also said in the manual that through a series of operations, the profits of all branches last year also increased by 25 percent compared with the year before!

The two of them obviously didn't like the drunken guy just now, so they spoke very loudly at this time.

And after hearing them say this, Guan Jinghe and Ah Fei are also bright-eyed, no wonder celebrity chefs dare to raise prices so much!

Ah Fei came down with the manual, and he quickly took out the manual and turned to the second part of the manual.

The handbook is divided into four parts, the first part is still a brief introduction to celebrity chef manufacturing according to the old rules, introducing the establishment and development history of the company.

The second part mainly introduces the profit comparison between last year and the previous year, and people are not talking nonsense, but listing the approximate data of all branches in the country.

Guan Jinghe joined the celebrity chef manufacturing last year, so he didn't know how much money this store could make the year before last.

Ah Fei joined the celebrity chef manufacturing the year before last, but last year, his mind was on the houses that his father bought, so he really didn't pay much attention to the growth of business data.

And when he saw the introduction in this manual, he suddenly remembered that it seemed that last year's business data was indeed much more beautiful than the year before.

Well, the average net profit of the three stores he joined seems to have really increased by about 25 percent, and even one in the old town of Xiguan seems to have a growth rate of more than 25 percent!

In one year, the net profit skyrocketed by a quarter, how did this celebrity chef do it?

The three stores that Ah Fei joined were all supervised by several store managers hired by him, and he usually went to collect accounts every night, and reconciled them once a month.

He can sometimes experience the changes in profits, but he has not studied them seriously.

At this time, when he saw the introduction in the manual, he finally understood that it was not for nothing that the celebrity chef group collected their advertising fees.

They actually got in touch with the producer of the animated film "The Three Princes", which was a big hit last year, obtained permission from the other party, and then made animated dolls and put them in children's meals.

The children's meal was an instant hit and has led to a significant increase in foot traffic to all outlets.

In addition, they have also opened up new channels for the import of marine materials, adding fish and meat packages to the store, and the newly launched set meals have also greatly increased the customer flow for the store.

In addition, canned fish and meat are sold in various stores, which is also very popular, and both the store and the headquarters benefit!

The sum of these various marketing methods naturally brought a 25% increase in net profit for the celebrity chef manufacturing franchise store!

Based on this, people's franchise fees are indeed eligible to increase in price!

Speaking of earning power, even if you list the Golden Arches and Kaifeng dishes horizontally in Huaguo, I am afraid that there may not be a celebrity chef who has a strong ability to make money!

Even if they increase the franchise fee in an all-round way, if this net profit growth is also included, it seems that franchisees can still guarantee a two-year return on investment!

If you look at it this way, this franchise fee is still acceptable!

And in the fourth part, they also wrote their business plans for next year.

They have invested in the sequel to "The Third Prince", "Jiang Taigong", which will be released within this month, and it is expected that this will be another hit movie.

Once the film is successful, it will bring a new wave of traffic to celebrity chefs, as they talk about launching new doll packages.

And the Celebrity Chef Group is now creating new collections of their own dolls and expanding their toy line.

They expect that this new cartoon IP will bring at least 10% of the new profit growth point to celebrity chef manufacturing.

Can the annual profit rise by another 10 percent?

And looking at the fourth part of the celebrity chef system's business plan for the coming year, they also planned to open a commodity sales area in all stores.

They will sell their new fast food products in the store, such as self-heating hot pot, self-heating rice set, canned fish, canned beef, various fruit juice drinks, small seaweed snacks and so on!

This is even more amazing, last year just bought canned fish and meat, every time a can was sold, the store could earn a net profit of one dollar.

Now that the variety has increased so much, if everyone still makes a dollar for each of them, it may not be less than the fast food side in that year!

Looking at the predictions written in the manual, they clearly said that it is expected that after these methods are used, the profitability of the branches of celebrity chef manufacturing will rise by about 20% next year!

Nima, such a profit growth rate, not to mention the increase in the franchise fee by 1 million, is an increase of 1.5 million, and everyone is willing to do it.

In this way, it seems that the celebrity chef manufacturing is still very frank, although I have increased the price, but I have also brought you a new profit explosion, and everyone is clearly written here, clearly.

If you can accept it, you will stay, and if you can't accept it, you can go!

After reading the fourth part, Ah Fei closed the manual, and he glanced up at Guan Jinghe.

"How's it going?

", I'm not leaving!"

"Hehe, I'm afraid those people are just like us, and they don't plan to leave. ”

"Rub, I said, I waited for a long time, and I didn't see a few people go to the counter to check out, and everyone is a human being!"

Guan Jinghe said with a smile, it turned out that he took Ah Fei to the executive lounge on the second floor of the hotel to drink, and it was not for nothing.

Sitting here just overlooking the front desk hall downstairs, he pulled Ah Fei over, in fact, he just wanted to see if there was anyone who decided to withdraw from this franchise conference because of the quotation on the manual.

It's been almost an hour, and they haven't seen a single person check out, which shows that although the price has increased across the board.

But this is still within the scope of everyone's acceptance, although the franchise fee is expensive, but everyone is still optimistic about the prospects of celebrity chef manufacturing, so no one wants to withdraw from the competition like this, it seems that the day after tomorrow to join the conference, the competition may be extremely fierce!