Regarding these questions raised by Zhang Shihui, of course, Ning Weimin has no need to hide them.

Whether it is a good buddy or a partner, in order to cooperate with the tacit understanding in the future, he has the obligation to explain the Tao clearly inside.

Especially when he is complacent, he still wants to show off.

So he said, "Don't say it, it's not the same to sell it with 'Great Liberation'......"

He picked up a small cigarette and blew it, and then shook his head and pointed out the country to Zhang Shihui.

"Dude, you should know the idiom 'three days and four days', right? But do you know? This phrase was not originally to describe the capriciousness of the human heart, but actually to deceive by tricks. ”

"The source is such an allusion. said that it was the first to play monkeys, and it raised several monkeys. At first he gave the monkey three fruits in the morning and four in the evening. The monkeys were angry with the old man, thinking that he had given less. I'd rather be whipped than cooperate with the performance. Later, the monkey was changed to four in the morning and three in the evening, and the monkeys became very happy and obeyed the command. ”

What does this mean? This shows that form is important. Don't be happy, this fable is actually about people through monkeys. If you measure people by this standard, they are irrational and emotional. Otherwise, there will be no phenomenon of chasing famous brands and worshipping foreign countries. ”

"Do you remember the toad glasses you sold at the beginning? Those tattered things of yours are obviously plastic sheets, and you can buy more than a dozen pieces with a foreign trademark you don't recognize. On the other hand, even if the friendship store buys serious and good things, as soon as the label is torn, no one will recognize it. Co-authoring is spending money to buy a label. Not only did he confuse others, but he even deceived himself. Let you say, is the IQ of a person who can do such a thing inferior to that of a monkey?"

But this ridiculousness cannot be ignored. Because this is precisely the law of business that has been proven countless times, this seemingly naïve or stupid phenomenon, if used well, is actually very effective in doing business. For example, I don't need to give the customer much benefit at all, you just need to make him think that it is very cheap, even if it is an illusion, it is enough. ”

"Hey, do you understand now? I use the Great Liberation to sell goods just to create an illusion for people, that's a trick!"

Speaking of this, Ning Weimin took a hard sip excitedly, and then spit out clouds.

"Think about it, let's use such a big truck to sell goods like a mountain. What kind of scene is that? Can it be the same as other people selling in the same way?"

"First, it can show our strength, make us look more like a public unit, and it is easy to win the trust of the masses. ”

"Second, the goal of the 'Great Liberation' is big, and stopping here is eye-catching, and hanging banners is eye-catching, easy to focus, and attracts people over. ”

"Thirdly, selling in this temporary way, and playing the slogan of limited-time purchase, can easily create an atmosphere of 'if you miss this village, you won't have this store', and 'if you have a cheap price, you don't take advantage of the bastard', which aroused excitement. ”

"As far as our people, don't you know that it's easy to chase the wind in everything, and they are all sheep who follow others. If you buy it, he will buy it, and I will buy it, as long as it becomes a trend, this will not become a rush to buy.

"Fourth, the location of this land boundary is also special. It is located right in the middle of Tiananmen Square, Dashilar, and the Beijing Railway Station, and it is the most foreign tourists. Even if the locals are not fooled, aren't there still these outsiders to give us a backdrop?"

"As for the last bonus, this is my doorstep. In the name of the street factory, I have the street as a backer, so I am not afraid of the industry and commerce to investigate, and I can sell here without worries. ”

"Tell me, since so many advantages have come together. If I can't achieve my goal and can't sell these shoes quickly, isn't that a strange thing? So what kind of business am I going to sit on? It's better to go to work honestly......

Okay, one, two, three, four, five, go up the mountain to fight tigers.

Ning Weimin just talked so eloquently, revealing so confidence.

Not only the eyes, but even the brains are bright.

Zhang Shihui was bound to be infected, and he couldn't help but pat his thigh.

"Oh, Wei Min, you're really good at that! I laughed just now, and I thought a monkey was a monkey. I didn't expect to hear you say that, I just knew! No, people are just like monkeys, so deceitful......

It's just that he followed another groan, admiring and still having reservations and doubts.

"But...... Since none of this can escape your calculations. Then why are you selling those liberation shoes so cheap?"

"Aren't you just two dollars and five picks, don't make a penny together, lose money and make money?

"Look at how strong the momentum was just now. Even if you sell an extra one or two cents, a thousand pairs of shoes are one or two hundred. This...... This is a bit of a mistake......"

But Ning Weimin doesn't see it that way.

"Hey, if you don't mention this, I'll forget about it. Needless to say, this account really can't be calculated as you say. Even if we want to make an analogy, if I take these liberation shoes for two yuan or six or seven, I will have to sell them for two yuan and five yuan. ”

"Why?" Zhang Shihui was really confused.

"Why else? Isn't it because liberation shoes are something that everyone is familiar with. ”

Ning Weimin laughed and said the answer.

"These shoes are basically available in any store, and there is a price code all over the country. We can't get hands on this, how much you sell, whether it's cheap or expensive, it's all obvious. Slippers, on the other hand, are not. If there are many types, the price will be chaotic. These broken slippers of poor quality, the purchase price itself is low, let's add a little more, others can't see it so accurately. ”

Zhang Shihui inhaled, and then suddenly.

"You...... This is the plan of 'Ming Xiu Plank Road Darkness Chen Cang'. Oh, you don't make money with liberation shoes, just add a little more to the slippers. It's like carrying one side on your back. ”

"That's right. Dude, you don't quite understand this. ”

Ning Weimin praised Zhang Shihui happily and snuffed out the cigarette in the ashtray.

This was followed by a more revealing point.

"However, more important than what you said, liberation shoes can also provide people with a psychological cue that stimulates people's desire to spend money on shoes. ”

"Do you think, the bigger the gap between the price of liberation shoes and the official price in the store, will others feel that there is such a big gap between the slippers we sell?"

Therefore, the low price of liberation shoes is actually a subtle price reference standard. It seems that our discount is very strong, of course, it can give people the illusion that buying our things is taking advantage of a big advantage. ”

"If you think about it, it's just summer, and it's time to slippers. Liberation shoes are worn in spring and autumn, and they are big road goods, so they will not sell well. And we have more slippers and fewer liberation shoes. Isn't that a good deal?"

"Don't say I'm going to say it, are these people who buy things monkeys? They all think they're smart, they think they're taking advantage of it. In fact, there is no such thing as pie in the sky. Unless they have a tendon and are sure to buy only liberation shoes, not slippers. ”

"But even so, I don't lose anything. Because these broken shoes were originally sold to a factory for face, they had to be hoarded. No matter what, it's worth it if you sell favors. The key is to sell the goods as soon as possible, so as not to occupy the warehouse and save manpower......"