Chapter 652: Uncle has to look like an uncle

"Boss, I just saw a fax from you, do you really want to use a plane to reward those dealers for good performance?" Jack Welch's tone was full of shock on the phone.

Just now, the secretary sent the big boss a transatlantic fax last night, and when he saw this fax, Jack Welch's head was about to explode: use the plane as a prize?!

In the U.S. auto market, there has never been a time for a manufacturer to reward a dealer for an airplane, let alone an aircraft about the size of a regional jet like the Beechcraft 1900, or even a two-seater, piston-powered ultralight helicopter.

In order to stimulate the sales desire of dealers, the limit of what major automobile manufacturers can do and what they are willing to do is basically to set up a ladder rebate model, when the dealer completes the guaranteed sales task, every time he completes a ladder of sales tasks, he can get a certain percentage of commission, but directly reward a plane for outstanding dealers?

No one has ever played like this!

Even GM, a supergiant that once occupied more than half of the market share in the U.S. market, has never played like this, after all, an aircraft is not cheap, even if it is a two-seater, entry-level, The ultralight Robinson R22 helicopter also costs more than 60,000 US dollars, which is not a small amount of money at the moment in 1982, and for many dealers, this is even equivalent to their net profit for two or three months, not to mention such a large aircraft as a 19-seat regional airliner like the Beechcraft 1900, such a large aircraft, it will cost at least six or seven hundred thousand US dollars, okay?

After reading the fax, he finally managed to get up to the time when his boss should finish breakfast, and Jack Welch couldn't hold it back anymore and called Chen Geng.

"Yes. Chen Geng happily admitted.

Jack Welch was immediately anxious: "But ...... sir"

"Jack, listen to me first. Chen Geng interrupted Jack Welch and said.

"......" Jack Welch was stunned for a moment, and finally nodded: "Okay, you say." ”

"That's right, first of all, this plane is made in China, and it is a company in which I have a stake, and the actual purchase price is actually far less high than yours;

Again, this reward is my personal contribution, not AMC's account;

And finally, do you think if I give out 10 aircraft as prizes, will it be the most exciting for our dealers to sell?"

Boss Personal Funding?

Don't go to AMC's account?

Jack Welch, who was originally going to talk about something, couldn't say a word at this moment, he was silent for half a minute, and then finally spoke: "If that's the case, then of course it's fine......"

The boss is willing to personally pay to reward those excellent dealers, what can he say as a professional manager?

But Jack Welch, who was the most brilliant and best professional manager of his time, immediately changed his mindset when he realized that things could not be changed: "Now 1982 is just over halfway through, and in another month, our production capacity will be almost able to keep up...... In this way, I will go back and publicize this matter, so that our dealers have a little motivation and also give them some pressure. As for the specific number......"

Jack Welch smacked his lips and discussed with Chen Geng: "Boss, five planes, five planes on AMC's side, and your second-hand car sales and maintenance channels are also divided into five, what do you think?"

"No need to do this, just 10," Chen Geng suddenly felt a little embarrassed: "Let me tell you frankly, I have invested in this aircraft manufacturing company in Huaxia, so in the next few years, I will also give away a large number of aircraft to AMC's dealers and my second-hand car dealers and auto maintenance cooperative franchisees, and after three or five years, maybe the top five dealers in AMC's state sales performance will be able to receive an aircraft ......."

"Why?" Before Chen Geng finished speaking, Jack Welch felt like he was about to explode: "Boss, why are you doing this?!"

Jack Welch is completely incomprehensible to his boss's crazy approach, do you think that the airplane is a cabbage, and you will give it away? Do you know how much a plane costs? As for the kind of plane you want to give away, it will cost at least four or five hundred thousand dollars a piece, okay? For some dealers, to be precise, a considerable number of dealers, maybe their net profit in a year may not be so much.

"I'll explain the reason to you later, how much do you think this can boost AMC's sales?"

"It's hard to say, but if our production capacity and management can keep up with ......" Jack Welch muttered for a moment and said affirmatively: "At least 20 to 30 percent growth can be achieved, but ......"

"That's enough!" Chen Geng said categorically: "As for the reason why I did this, well, it's actually very simple, because I want to sell airplanes." ”

"Selling airplanes?" Jack Welch is a little square all over the place: What does your selling of airplanes have to do with your generous free airplane delivery?

"But my company is an aircraft manufacturer from China after all, and everyone must have doubts about the quality and reputation of this aircraft, even if this aircraft passes the FAA's FAR23 certification in the future, if it follows the normal sales model, I am afraid that it will not be able to sell a few units in the American market a year."

But what if we change our thinking and give the plane to those who have the ability to raise such an aircraft for free, and then make money through after-sales service?"

“......”

Jack Welch couldn't say a word: it!

When you think about it, Jack Welch has the urge to kneel: who doesn't like a free, completely free airplane? Who doesn't want it? After receiving the plane, whether it is modified as his own private jet, or as a tool plane, or put it with an aircraft leasing company to make money, or even sell it directly, this is a lot of money, and it may even help him make money.

Jack Welch is sure that when the news that "the top 10 dealers will get a plane as a reward" is not selected, AMC and JEEP dealers will be desperate and racking their brains to find ways to sell more cars in order to get a free plane as a reward.

But for Mr. Fernández Chen, the plane is free, and the subsequent maintenance and maintenance is not free, the plane is different from the car, such as overhaul, daily maintenance, these things can be solved by yourself, these jobs can be done by quite professional people...... For Mr. Fernández, as long as he can send the plane out, it is equivalent to having a stable source of money.

What the hell is the boss's brain?!

Jack Welch, who figured all this out in a very short period of time, has nothing but admiration for his boss. In fact, it's not to blame Jack Welch's brain for not being able to turn around, but no aircraft manufacturer has ever played like this before: an airplane can cost tens of millions of dollars at every turn, and you can give it away?

And to be honest, even if you want to make money in the after-sales business, if you want to return to the cost, it also takes a relatively long cycle. But as an excellent professional manager who can get dividends, of course, he wants to think about what the boss thinks and what the boss is anxious about, and after knowing the boss's plan, he quickly has an idea: "In that case...... Boss, I'll go back and think about it, think about a better implementation plan, and at the same time achieve a win-win situation for AMC and your aircraft factory, it is best to shorten your payback cycle as much as possible. ”

Chen Geng's most satisfying thing about Jack Welch is this, if you give him a job, he can always complete it better than you think. He nodded with satisfaction: "Okay, then it's decided." ”

..............................

Chen Geng is going to the Netherlands?

Yes, he's going to the Netherlands.

Seeing that Chen Geng and Rolls-Royce were talking eloquently, and seeing that Rolls-Royce was about to have a large amount of money tight, Fokker Company, which had not been in a good financial situation, could no longer sit still, and took the initiative to send an invitation to Chen Geng, hoping to further communicate on the cooperation between the two sides.

As the economic situation in Europe continues to deteriorate and there is no hope of improvement in the short term, the debate within Fokker about developing a new generation of F28 jet large regional airliners is gradually intensifying, and the argument of the opposition is also strong: in the current terrible economic situation, why should we take the risk and spend huge sums of money to develop a new generation of F28?

If there is a need in the market, it is a big deal that we can upgrade the avionics system of the F28, which is not only less risky and requires less money, but also has an immediate effect; or we can also learn from the practices of Boeing and McDonnell Douglas, and lengthen the fuselage of the F28 to increase the passenger capacity, which is much stronger than directly spending huge sums of money to develop a new generation of F28?

The truth of "there is food at home, and there is no panic in the heart" is actually understood by foreigners.

In this case, Chen Geng, who has deep pockets, is seen as a lifesaver by the "development faction" inside the Fokker aircraft: if he can find a way to persuade Fernández Chen to invest in the new generation of F28, wouldn't it mean that all problems will be solved?

But this time, things are different.

If you want Chen Geng to go to the Netherlands in a hurry, Chen Geng told the senior management of Fokker Company: "Yes, come to the United States to talk to me."

The rich are the masters!

Uncle, you have to look like an uncle, don't put on a nostrils to the sky, how can you be embarrassed to call uncle?