Chapter 262: A Hundred Years of Inheritance

"This ......"

Unexpectedly, Chen Geng actually required the quality of the motorcycles sold in China to reach the same level as the quality of the exported products, Sun Shoupeng hesitated for a moment, and said euphemistically: "Mr. Chen, if the quality of the motorcycles sold in China is also required to reach the quality level of the products sold for export, the cost may be difficult to control......

Chen Geng frowned: "You mean that if the same quality standards are adopted, the cost will rise more sharply?"

"Well, that's right. ”

"Then have you calculated in detail how much the cost will increase?" Chen Geng asked: "Don't tell me, it's just that you just think the cost has increased more based on experience...... I was not convinced by this reason. ”

Sun Shoupeng was suddenly a little embarrassed, and the reason for the embarrassment was what Chen Geng said, "We feel that the cost has increased a lot based on experience", and he glanced at Cheng Xingming embarrassedly: In this kind of matter, the chief engineer has a greater say.

"Ahem...... Cheng Xingming was also embarrassed, but the factory director spoke, what could he do......?

Chen Geng interrupted Cheng Xingming's words: "If I'm not mistaken, before this, the Jialing factory was mainly based on firearms and shells, right, do you have experience in exporting?"

"Ahem, ahem, ahem......"

As soon as Chen Geng's words came out, the old faces of Cheng Xingming and Sun Shoupeng turned red, and they coughed desperately together: It's so embarrassing, brother, do you know that you will die by chatting like this?

Cheng Xingming stubbornly said: "This ...... We mainly refer to the price gap between the same product of domestic manufacturers in export and domestic sales......"

It's a pity that Cheng Xingming and Sun Shoupeng still don't understand that Chen Geng is just running to talk about how to die in the sky, how can he accept Cheng Xingming's sloppy eyes with him?

Interrupting Cheng Xingming's words, Chen Geng said: "According to our previous plan, within three years, the two major powertrains of these cars, together with carburetors and air filters, will all be imported from Fernandez, in addition to more critical bearings and other parts.

Even if two very different quality standards are adopted, how much difference can the cost of these parts be? I think there is 100 yuan in the sky, I will calculate 150 yuan for you!

The cost has risen by 150 yuan, but what is the result of this? The quality of the whole vehicle can be compared with imported products, and there will be no situation where some small parts will break down at two ends in three days......"

Cheng Xingming was also anxious: "That's right, but Chen Dong, a car will earn 150 yuan less......"

"Who says a car makes 150 yuan less?"

"Huh?" Cheng Xingming was stunned for a moment, his expression was a little confused: "What did you just tell you......"

"Did I say that a car earns 150 less?" Chen Geng asked rhetorically.

Cheng Xingming was even more confused, he felt that he couldn't understand Chen Geng's logic at all: "Isn't it? You clearly said that the cost would rise by 150 yuan......

"Who stipulates that we can only sell at the original price?" Chen Geng looked at Cheng Xingming helplessly: "Chief Engineer Cheng, Director Sun, since our cost has increased by 150 yuan, why can't we increase the selling price by 150 or even 200 or 300 yuan? Compared with the original selling price of seven or eight thousand yuan, the current selling price has increased by two or three hundred, do you think it will be a big problem?"

“......”

Cheng Xingming and Sun Shoupeng looked at each other, and the two didn't know how to deal with it for a while.

Chen Geng's way of dealing with the problem is completely beyond the way they are used to thinking about problems, which they have never thought of, and the way of thinking of them, or the Chinese people of this era, is almost the same fixed way: as long as it is a product for export, it must be done with good materials and the best technology, regardless of the cost, even if it loses money, it doesn't matter, as long as it can be successfully exported to foreign countries, In exchange for precious foreign exchange for the country, that is a great achievement; as for domestic sales, it doesn't matter, it doesn't matter if it's a little worse, anyway, if you don't buy it, there will be a lot of people who buy it.

No one has ever done this like Chen Geng, demanding that the quality of the products for export and domestic sales must be consistent, and as for this part of domestic sales, if the cost of export products has risen according to the production method of export products, then the price will be increased.

Is there a problem?

At first glance it may seem like a big problem, you raise the price, and someone will buy your stuff?

But if you think about it carefully, it doesn't seem to be the one you are worried about, the motorcycles that can be produced in China are nothing more than Qingqi 15, Happiness 250 and the variants produced by multiple manufacturers based on the Yangtze River 750, among which the Happiness 250 and a large number of various imitations of the Yangtze River 750 are not sold to ordinary people at all, basically by the military, government departments and state-owned enterprises and institutions, the only thing that ordinary people can buy is Qingqi 15 and imported motorcycles.

But imported motorcycles are too expensive, the price of a regular imported Honda 125 motorcycle is about 6000 yuan, but there is no hard relationship to get this price, and it is already hard to get the relationship at a price of 8000 yuan. What Sun Shoupeng doesn't know is that in another 10 years, with the development of the economy and inflation, the price of a Honda CG125 and Suzuki GS125 can soar to 28,000, and the price of a Suzuki GN250 can reach a scary 35,000!

Compared with the Honda CG125 imported by Damao, both Jialing Factory and Fernandez Company have calculated that the cost price of a Fernandez 175 with a localization rate of 40% is about 3500, and the market price can be set at about 6500 based on the profits of manufacturers and dealers. This price is more expensive than the Honda CG125, but don't forget that this motorcycle is equipped with a 175CC displacement engine, and it is natural that the price is a little higher.

Now, the cost has increased by 100 to 150 yuan, and the price has been raised from the original set of 6500 to 6700 or 6800, is there a problem?

There are no problems at all.

The two people who hadn't thought about this problem suddenly found that although the price was raised from 6,500 to six thousand seven eight, those who couldn't afford it still couldn't afford it, and those who were originally going to buy it would still buy it...... The Jialing factory can also make a little more money because of this.

Looking at the thoughtful looks on the faces of the two, Chen Geng's heart suddenly understood, and he bowed his head and said: "It seems that the two of you have figured it out, although insisting on the same quality of domestic and export sales will bring a certain increase in costs, but in fact, we will not make less money because of this, and we will get an additional benefit because of this." ”

In addition to making more money, there are other benefits? Sun Shoupeng was overjoyed and hurriedly asked, "What benefits?"

"Brand and reputation," Chen Geng said: "As long as we can maintain the stability of quality, we will gradually describe a kind of 'motorcycle produced by Jialing Factory is a little expensive, but it is still worth it, the quality of people is good, expensive and expensive, it has not been repaired in recent years, and it is much stronger than those bargains'."

Another benefit brought about by this is that when everyone recognizes that the quality of our products is better than that of others and the price is more expensive than others, they will naturally recognize that the brand of Jialing is more advanced than other brands, and the Jialing factory can always maintain a relatively high profit level...... Well, this is the time-honored brand of 'the aroma of wine is not afraid of deep alleys'. ”

A few years later, that's what Shenche did.

At the same time, Sun Shoupeng and Cheng Xingming had only one feeling in their hearts: God!

"Listen to your words, better than reading ten years of books" is not enough to describe the mood of the two at the moment, the two are not stupid after all, immediately understood, although the quality of domestic and export products is consistent seems to make the cost of the enterprise rise, but in fact, not only did not rise, but there is also a chance to build Jialing motorcycle into a time-honored brand like "Quanjude".

When everyone was still staring at the little profit in front of them, Chen Geng pointed out to Jialing Factory how to build a century-old store without relying on government support - just this one, it is worth at least 100,000 yuan!

Sun Shoupeng, who also lost, didn't say it to Chen Geng, otherwise he would have been able to make Chen Gengsheng angry: Lao Tzu's words are worth 100,000 yuan? !

"Mr. Chen, we understand, these are all good words of yours, and we have nothing to thank you, so we can only talk about our hearts. After speaking, Sun Shoupeng, who was flushed with excitement, bowed deeply to Chen Geng: "If you have anything to say in the future, as long as our Jialing Factory can do it, there is absolutely no second word!"

Cheng Xingming, who reacted, also hurriedly bowed to Chen Geng: "Mr. Chen, thank you for your kind words." ”

Chen Geng was busy: "What are you two doing......?"

"As for, it's too much," Sun Shoupeng nodded heavily: "After I go back, I will convey this meaning at the meeting, from now on, the same quality and quality of domestic and export products is the core spirit of our Jialing factory, no matter who is the director of this factory, this spirit must be passed on!"

From this moment on, the spirit of Jialing factory inheritance of a hundred years has been completely laid, that is: no matter when, depending on the quality of life, domestic and foreign customers are equally important.

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PS: Brothers, please wait four or five minutes.

"Mr. Chen, we understand, these are all good words of yours, and we have nothing to thank you, so we can only talk about our hearts. After speaking, Sun Shoupeng, who was flushed with excitement, bowed deeply to Chen Geng: "If you have anything to say in the future, as long as our Jialing Factory can do it, there is absolutely no second word!"

Cheng Xingming, who reacted, also hurriedly bowed to Chen Geng: "Mr. Chen, thank you for your kind words." ”

Chen Geng was busy: "What are you two doing......?"

From this moment on, the spirit of Jialing factory inheritance of a hundred years has been completely laid, that is: no matter when, depending on the quality of life, domestic and foreign customers are equally important.