Chapter 941: "She Economy"!
Carter met with his lawyer.
Because of the kidnapping of Xu Fu's daughter, Carter was arrested and imprisoned, losing his freedom.
For the first time, he discovered that having money is not everything, especially in the country of China.
If he were abroad, Carter could be released on bail if he paid enough bonds, and while heavily regulated, at least not as completely free as he is now.
In Huaxia, he cannot move freely unless he can clear his name.
Carter hates Huaxia and hates this national capital where it is difficult to make ghosts even if there is money.
In order to get himself out, the lawyer has been running in Yanjing for more than a month.
After talking to the lawyer, his mood hit rock bottom.
It is very difficult to be extradited to his home country for trial at short notice, which means that he has to accept the reality of his detention.
"Lawyer Sewell, how is Xu Fu doing?" Carter hated Xu Fu to the core, if he had handed over Tang Sancai's ancient glaze formula to himself earlier, he would not have been imprisoned for designing him!
"Xu Fu is recently working on a porcelain tableware project with seven kiln inheritors, called Qiao Gang Master. They intended to bring together the best porcelain from different kilns in a single set of tableware. Sevier told the truth.
Carter's eyes widened, "How is this possible? There are eight famous porcelains in China, and each porcelain has a very different style, and if you want to present it in one set, it is difficult to unify the style, and there will be a sense of chaos." ”
Sewell patiently explained, "They abandoned their prejudices, studied together for many days, and finally unified their style, which has a strong attraction through the early spy photos." ”
Carter was a little blindsided, "Why did you get spy photos?"
Sewell said, "The publicity is in place, especially the advertising film has made the majestic atmosphere of the documentary, which has both connotation and depth, and has even attracted the attention of many famous foreign porcelain industry experts." The other party also did a good job of secrecy, although the reservation channel was released, but did not release the actual photos, and can only be speculated through the pictures circulating on the Internet. ”
Carter sneered, "All the bells and whistles, do they think that Chinese consumers will buy it? The porcelain market in China is too small, and there is only a chance unless it is sold to Europe." ”
Sewell admitted: "There are indeed limitations in the porcelain market in China, especially in the high-end porcelain market, ordinary consumers do not buy it at all, and most of the high-end porcelain has been exported to Europe and the United States in recent years, and there is no market at all in China." ”
Carter had a look of contempt in his eyes, "So they're digging their own graves." That Xu Fu is really stupid enough, give me the formula, I can create hundreds of times thousands of times the value in Europe, even if I get a piece of the pie, it will be enough for him to live the rest of his life. ”
Sewell said: "It is indeed difficult for Chinese people to deal with things many times, and they attach too much importance to cultural inheritance. ”
Carter was silent for a few seconds, and it was difficult for Sewell to understand the Chinese people's dedication to the inheritance of civilization, because Westerners, especially Europe and the United States, have either had a fault in their historical inheritance, or only had a so-called civilization in a few hundred years.
"Don't be afraid to spend money, hurry up and find a way to get me out quickly. Carter's eyes showed a cold color, "When I go out, I will let Xu Fu know that offending me is the biggest mistake in his life." ”
......
All the shops in Panjiayuan received an invitation.
On January 16th, a porcelain press conference will be held at the Huatian Hotel next to Panjiayuan.
As the organizer of this event, Tang Baoxuan invited all colleagues to participate. Joe's Gang Leader
The first set of porcelain, with only 1,000 sets, will be officially sold worldwide on the day of the event.
For these stores, there is a chance to get closer to the water.
According to the booking data in the background, the number of reservations has reached 3,000 in less than a week, so the reservation qualification has been suspended.
800 sets will be drawn from 3,000 people at the event site, and the remaining 200 sets will be sold offline on the same day.
Qiao's products are still as arrogant as ever, and no price has been given to the public, but according to the grapevine, a set of porcelain is composed of thirty-two pieces, and the price will not be less than 80,000 yuan.
The price and the so-called spy photos are generally released by the companies themselves, on the one hand, to create suspense, and on the other hand, they also want to see the sensitivity of the market to the product.
If the price is too high, it will be reduced by a part on the basis of the release price.
After 1,000 sets of products are sold, 80 million sales will be generated.
The price of a set of porcelain for 80,000 yuan sounds amazing, but if you calculate carefully, what you can buy is what you earn.
There are more than a billion people in China, hundreds of millions of families, and 1,000 is not too difficult to digest compared to this huge base.
Compared with luxury goods such as bags, watches, and fashion, the price of 80,000 yuan is not too high. After all, this is the work of eight top craftsmen.
Thirty-two pieces of porcelain, each of which is a handicraft handed down, the unit price is more than 200 yuan a piece.
This set of porcelain is named "Eight Famous Porcelain Armor Series", which will be a limited edition product, and even if there are works in the future, it will be a new series, which is completely different from the current set of products.
In addition, this set of porcelain is highly collectible, and in addition to the products, it also provides a letter of commitment from the craftsmen to prove that the porcelain was made by their own hands.
This set of porcelain is a good gift, not only valuable but also very face-saving.
Qiao Zhi and Mei Ling discussed for a long time, in fact, the consumers of Qiao Bang's porcelain tableware will eventually be housewives, this set of tableware is not only exquisite, but also has use value, compared to those brand-name bags, it can better reflect their importance in the family.
Qiao Zhi came up with a brilliant and lethal advertising slogan.
"Cooking is not about pleasing others, it's about refining yourself. ”
This phrase resonated with many housewives.
"As a housewife, every day when I wake up, I will think about today's recipe, what the child likes to eat, what the old man likes to eat, what the husband likes to eat, I was busy for a while, and I was especially careful in preparing dinner, but I received a call from my husband, I had a party at night, and I didn't come back to eat, and the child was making a fuss about going out to eat, and the old man felt that the food you cooked was too wasteful, and the mood was too lost. With Qiao Gang Master Porcelain, cooking will have a sense of ritual, not for others, but for yourself. ”
"Change a set of cutlery, change the mood. There is no need to save this money for her husband, because the remaining money is likely to be spent by him on other women. Instead of letting Xiao San have one or two more brand-name bags, it is better to buy a set of porcelain tableware to make your workbench more pleasing to the eye. ”
"As a housewife, you are reluctant to buy even a set of porcelain tableware for yourself, then your life is too aggrieved. ”
Qiao Zhi was taken aback by the various comments on the Internet.
He didn't expect that the warm-up publicity of Qiao's porcelain tableware led to a wave of "housewives awakening".
Originally, housewives were not valued at home, and they were even more neglected in society, they did housework every day, picked up and dropped off their children to school and training classes, and tutored with homework
I give a lot for my family, but my presence is weak.
Public opinion in society generally believes that women who do not go to work are lazy women and parasites.
Housewives are just appendages, incapacitated, and live on men.
However, if a family lacks a housewife, there is no smoke in the kitchen, children lose support, academic performance plummets, and the husband is too busy with household chores to concentrate on work, everything becomes a mess.
A marketing event has led to a social discussion on the division of labor between men and women, and the superiority and inferiority of men and women, which is unexpected.
Qiao Zhi received a very special phone call, Tang Shuangshuang's best friend Luan Pan called.
Qiao Zhi quickly reacted that Luan Pan was a feminist, and this "housewife awakening" was a very important landmark event for feminists.
"I want to interview you, what do you think about the awakening of housewives?" Luan Pan held the frame on the bridge of his nose, "I was planning to write an article on women's rights recently, the theme is the awakening of housewives, and you have promoted the change of women's rights this time." ”
Qiao Zhi was caught off guard, secretly wondering what kind of ghost he had, and he hadn't studied this knowledge.
He cleared his voice and said, "It is said that women are half the sky, to be precise, housewives hold up half the sky." In my heart, the housewife is the soul of the family, and if there is no woman in the family, it is difficult for such a family to be happy. ”
Luan Pan said with emotion: "I didn't expect you to respect women so much. ”
Qiao Zhi said with a smile: "No matter how powerful a man is, if he leaves a woman, he is nothing?" Gender equality is one of the most important topics for human development and human survival. Of course, I hope that my attitude is not to please women, because men don't need to please women, and women don't need to please men, this is the so-called real equality. ”
......
Luan Pan published this telephone interview on her official account, and her official account originally had a large number of female attention.
As a result, after it was released with the help of popularity, it was continuously reprinted, and the number of views soon exceeded 100,000.
Qiao Zhi once again truly became a friend of housewives and a friend of women.
In addition to the economic effect of beauties, Qiao Zhi has always advocated "her economy"!
"Whoever wins women wins the world!"
According to the gender data of the customers who dine at the main cafeteria, 65 percent of the customers are women.
Modern women, especially modern Chinese women, not only have enough income, but also have a lot of opportunities, and their consumption outlook is more open than that of men, believing that work is to better enjoy life.
Loving shopping and self-consumption, women have become the main consumers in various fields.
Relevant data show that 70% of Chinese families, the economic power is in the hands of women, who command the consumption tendency of family members, are attached to their families, and have authority in the family.
In short, if you win the Chinese women, your business has a bright future.
Women in China value quality of life more than men.
In terms of eating, it is required to go to the style hall and go down to the late-night canteen;
In drinking, advocate liking the new and not the old;
In playing, the pursuit of the ultimate experience;
In pregnancy, it must be meticulous and scientific;
In raising a baby, we strive to take care of it comprehensively......
Therefore, Qiao Zhi will have an obvious bias in the process of operating the Qiao Gang's main canteen, and cater more to women's preferences.
Since women are their own food and clothing, catering to their preferences, what is wrong?
......