Chapter 124 Marketing Plan

"Hey, little plum, what are you doing?" asked Lin Yuting.

Li Feng, who was preparing various affairs for the literary website at the moment, answered: "Dizzy, call your brother Li, is it going to be spanked if it's so big or small?"

"Hmph, just call you Xiao Lizi, Xiao Lizi, Xiao Lizi, what's wrong. Lin Yuting said.

"Damn, are you a repeater?" Li Feng was really speechless at this senior sister, "If you have something to say, don't fix these non-nutritious things." ”

"Hmph, I can't call you if it's okay?" Lin Yuting looked very unhappy, "My dad asked you to dinner, can you come?" at noon on Saturday, in the revolving restaurant of the Golden Emgrand Hotel. ”

Lin Zhenmin's dinner invitation?

This made Li Feng a little confused, what level of character is his father, the richest man in Xianhu City, even if the mayor invites him, he may not appreciate his face, why did he suddenly remember to invite him to dinner?

"Your father invited me to dinner, it's such an honor, what's the matter?" Li Feng wondered.

"He didn't say it, anyway, he just wanted to chat with you, your little brain contains so much strange knowledge, and my dad is also very interested. Lin Yuting said, "Are you coming?"

"Come, come. Li Feng also happened to have something to find Lin Zhenmin, and he didn't have a chance to get the opportunity to do so, and the theme park plan in the Nanpingshan Stone Mining Area was still waiting for Lin Zhenmin's Wanfeng Group to develop it.

So Li Feng didn't say a word, and immediately agreed to go to the appointment.

"Hee-hee, see you on Saturday. After Lin Yuting finished speaking, she hung up the phone.

Li Feng put down his phone and thought thoughtfully.

Speaking of the Nanpingshan mining area, it has been fermented through the "A Wolf in the Eastern District" incident of the Donghua Forum, among which many insiders broke the news that Zeng Junjie's father wreaked havoc on the ecology of Nanpingshan, which attracted the attention of the Xianhu Municipal Government.

Contacted several villages in the Nanping Mountain area, where villagers petitioned all year round, the city quickly figured out the situation.

In recent years, the tremendous power of the Internet has been initially revealed, and many things that are difficult to do in reality can immediately lead to the adjustment of corresponding policies as long as enough attention is attracted through the Internet.

Therefore, in the past few days, the Xianhu Municipal Government has ordered the Nanpingshan mining area to suspend production and business, and filed a case for investigation of Zeng Jixian's illegal mining and damage to the surrounding ecology in accordance with the law, and punished according to the severity of the circumstances.

It can be said that Zeng Jixian became the direct victim of Zeng Junjie's cheat, and on the day that Lao Zeng was revoked from his mining license and invited into the bureau, he let out a hysterical roar, vowing to break the leg of this unfilial son.

However, his pit son has been criminally detained and is currently safe.

At this time, with the continuous emergence of public opinion on the Internet, the doubts about why the stone mine was built in the Nanping Mountain area have been higher and higher, and people's awareness of environmental protection has been emerging, especially the villagers living in the Nanping Mountain area, although most of them do not know how to surf the Internet, but after learning the news, they still learn Internet knowledge, log in to the post of the Donghua Forum, and express their opinions.

The Xianhu Municipal Government also realized that the area around Nanping Mountain must strengthen environmental protection and return a beautiful southern gate to Xianhu City. This is not only the appeal of local villagers, but also the need to improve the quality of the city.

As a result, the management and ecological restoration of the Nanpingshan mining area has been put on the agenda, but the specific plan is still in the pipeline.

......

In the evening, Zhao Yin rode his old bicycle to the Internet café in the park. At this moment, the official business in the Internet café is booming, and the thirty computers are already full.

As soon as Zhao Yin walked into the Internet café, he saw that Li Feng was writing something on the bar, and began to complain to him: "Brother Feng, the school has asked you to return to school, why haven't you come back, grinding and chirping, everyone is waiting for you." ”

"I can't go to this school, and next year I will go to Julong College in Jiangzhou City. Li Feng said lightly, "Last time Yu Wenbin came, I already refused, don't you know?"

"Are you really not with us? Now there are various versions circulating in the school gossip circles, some say that you are ready to go back to school, some say that you are thinking about it, and some say that you sternly refuse, and I don't know. Zhao Yin's eyes were lonely, "Hey, it's okay if you go to Julong Academy, our gang of people still have to work hard to get into the university, the college entrance examination is really difficult, I really envy me." ”

"Life is just a multiple-choice question, choosing bitter before sweet or sweet before bitter. Li Feng looked very profound, "So no one should envy anyone." ”

"But I want to be sweet first and then sweet, hehe. Zhao Yin said with a crooked mouth.

"Aren't you afraid of getting tired? Anyway, I've checked the specific situation on the Internet, and the learning intensity of Julong College is much greater than that of ordinary universities. Li Feng said, "After the school starts in March next year, I'm really going to be busy." ”

Zhao Yin thought for a while and said, "But if you really go to Julong Academy next year, who will take care of the affairs of Nanqiao Toy Factory? ”

"The marketing task of the factory, of course, will be handed over to you. Li Feng patted Zhao Yin on the shoulder and said, "Now that the brand of Happy Planet has been established, Nanqiao Toy Factory has also had some brand toy production capacity." So next, our brand marketing must keep up, big head, show me your plan. ”

Zhao Yin took out a notebook with a blue cover and handed it to Li Feng.

Li Feng opened it and saw that there were a few pages written crookedly inside, and the terrible handwriting was really unbearable to look at.

Although Zhao Yin's plan was a little rough and did not take into account some details, for a sophomore in high school, this plan was already relatively thoughtful.

After reading it, Li Feng couldn't help but nodded: "Well, this plan is doing well, and now we want to expand our sales channels, on the one hand, we want to connect with large shopping malls, supermarkets and toy distributors, and on the other hand, we want to build our brand physical stores." Both of these points are already reflected in your marketing plan. ”

"Yes, I think that opening up channels is the focus of the current work, which is related to the overall image of our brand, so the choice of cooperation channels must be formal and have a certain grade, otherwise it will reduce the brand gold content. Zhao Yin said, "In addition, the construction of brand physical stores helps to deepen consumers' impression of the brand Happy Planet, the construction of physical stores is not many, one or two can be, the main role is to display the image of the window, which is equivalent to live advertising." Wait until the next step, which is to cooperate with Airstar Advertising Company to launch our brand advertising. ”

Li Feng was very satisfied with Zhao Yin's thinking: "You kid is good, you have a lot of marketing talent." This idea is very correct, and the logic is very clear, so let's start step by step now. However, it should be noted that it is necessary to reasonably estimate the production capacity of Nanqiao Toy Factory, if the marketing is done well, and the toy production is not available, it will be a joke. ”

The only thing Li Feng is worried about now is actually the production capacity of the Nanqiao Toy Factory.