Chapter 53 Promise to cooperate (ask for collection, ask for recommendation!)

"Because you are the object of all the media blockade, and we need a person who can cause enough discussion and topics to appear and fight with them, to grab the market, if they don't report your news, but we do, the people who follow you will spontaneously come to the Internet to find information about you, and we have to try to retain this part of the people who get information from the Internet, at the moment you are the most suitable person. ”

"From the last time, you were on the hot search several times but the next day was blocked by the majority of news media, yesterday with the ability to break through the shackles of traditional media and appear on the hot search again, we believe that you can explode more power in the next game. ”

"This is a war, a war between traditional media and new media, I believe that our cooperation will be a win-win situation, this is also your opportunity, you are always in a weak position in the traditional news media, and the energy of Xingcheng Entertainment is beyond your imagination. Luohe made no secret of his ambitions, he named the reason for choosing Chen Mubai, and also said the benefits of cooperation.

What Luo He said is indeed right, Xingcheng Entertainment can be at the forefront of intermediate entertainment companies, the resources and energy it has are very powerful, Zhang Yaohui only tilted some resources to Li Xiyue, and she became a second-tier star, not to mention the resources and treatment of first-line stars within the company, will the energy of the company that can cultivate first-line stars be small?

It is precisely because Luohe knows that these entertainment companies have great energy and strong coverage of entertainment news in many aspects, and it is difficult for online media to break through the restrictions of traditional media, mainly because there is no character who can cause conflict between the two sides, a character who can ignore the traditional media blockade and cause public opinion on the topic.

There are many big stars in the circle, they are backed by resource-rich media companies, they generally accept media interviews and reports, and then report things on paper news, the micro-news platform is just a platform for them to promote their works, and first-hand information will never be released on the Internet.

Famous celebrities or influential celebrities are supported by the company, and they will not cooperate with Weixin privately across the company, and the selection of Weixin can only be screened from people who do not have a company but have great influence.

Powerful amateurs have long been favored by capital, and will choose to join an entertainment company to get resources to develop, and this kind of person will not cooperate with them after joining the company, but there is an accident, that is, Chen Mubai, which is also the best opportunity.

After many considerations, coupled with last night's incident, Weixin finally made up their minds to choose Chen Mubai.

This is a big gamble, if you win, you can use Chen Mubai's traffic and popularity to open up a part of the online market, if the impact is big enough, it is likely to attract the attention of traditional media, and they will also follow the trend to report on Chen Mubai.

As for the guarantee to Zhang Yaohui, the entertainment industry is all about interests, besides, they really didn't report it for the first time, and the follow-up reports are also for money, who will have trouble with money?

Once the traditional media follows the trend and reports, it is equivalent to breaking its own blockade of Chen Mubai, which will make Chen Mubai's influence go to a higher level, and this matter will also let people in the industry further understand the strength of the online market, and the outside audience will also know that the speed and content quality of the online news media are not inferior to the traditional news media, plus you can learn the latest information without spending money on entertainment newspapers and periodicals, which is incomparable to the traditional media.

In addition, the promotion of micro-news must be able to retain a part of the population, as long as the front is successful, the follow-up development can be carried out, otherwise everything is in vain.

If it loses, the strategy of micro-message customization will be greatly affected, and the credibility of the content released by the new media will go down a notch among many viewers and celebrities, which will make everyone think that the wind direction of the online media is not good, and it is difficult to accurately report the latest and hottest information at the moment, which is difficult to compete with the vision of traditional media news.

However, the traditional media are very concerted and unanimously play a great role in the development of online media, and a lot of news and insider information are shared, and they are reluctant to have a strong media and they seize the entertainment news market, which makes it difficult for new entertainment media to enter this industry.

The media people who have developed offline often can't interview celebrities if they want to, and those celebrities are more accepting of interviews with traditional media, after all, the influence is different, and Weixin can only publish interviews with some small stars or second-hand information about those stars that have been released by traditional media.

Without first-hand fresh information, it can't attract netizens for the first time to cause their discussions and heated discussions, the development path of self-media is slow, if you can break this wall, then everything will be different, at least let people know that new media is not weaker than traditional media, and even stronger than a lot in distribution speed!

"Then how do we cooperate?" asked Chen Mubai.

"As long as you agree to cooperate with us, WeChat will open an interview for you to write an article to promote you, including hot searches and homepage promotion, there will be your interview information, so that all WeChat users can see the interview news about you. ”

"During your game, all entertainment interviews are conducted with us, and you can't be interviewed by traditional entertainment media, except for official ones. ”

"All your songs, including the works created later, can only be released exclusively on our Weiyin, and works on other platforms need to be taken off the shelves, so that those who want to listen to your songs will listen to them on Weiyin, and Weiyin will also promote and attract traffic for your songs. Luo He said.

"Weixin will build momentum for you in an all-round way, so that your traffic will reach the peak on the Internet, and it will also be good for your next competition, you will have a lot of fans, as long as you do well enough, you can definitely break through the blockade of Xingcheng on your offline!" Luo He said confidently.

"I agree to your cooperation, but how to calculate the copyright fee for music licensing?"

At present, Chen Mubai has been completely blocked by the media, and now someone is willing to help him publicize, he is definitely willing.

He also knows that the direction of the future development of the media does belong to the Internet era, and it is not impossible to take the train of micro-messaging too early, and he can only find another way out of the traditional media blockade of him, the plan is indeed feasible, but the interests of both sides must be maximized.

"How about we give you a license fee of 3 million for five years?" Luo He groaned.

The price given by Luohe is not low, especially since Chen Mubai is still a rookie talent singer, and he only gave this price based on his two existing songs.

"Mr. Luo, how about we sign once a year?" Chen Mubai said.

"How do you want to sign?" Luo He's brows furrowed, unable to figure out Chen Mubai's thoughts.