"It's a recruitment technique, and it's not going to be that way. Xiang Nan explained perfunctorily that he did not want to delve into this issue.

Joey exhaled, nodded, and said nothing.

Arrange these things.

It happened that the little girl at the front desk came in with a courier bag: "Mr. Xiang, this is your courier." ”

"Oh? ”

Xiang Nan took it, opened it and took a look, only to know that this was the admission letter of Suming University.

As soon as he put his hand on the table, he walked to the office area of the R&D department.

Joey raised his eyebrows, and his eyes naturally aimed at the admission letter.

I can't help but sigh secretly.

After receiving the admission letter from Suming University, Xiang was not surprised at all.

The wind is light, as if everything is under control.

You know, when Joey received it a few years ago, he jumped on the ground three times in a row.

If you are so strong, maybe it's my boss!

......

"How's it going?"

In the office area of the R&D department, he patted Chen Xin on the shoulder to the south.

"Hey, that's definitely wow!" Chen Xin was extremely confident: "In my eyes, this project is easy to come by!"

Shame to the south.

It's really compared to the scale of the merger project.

The king shrimp is somewhat pediatric.

"Mr. Xiang, who is the King of Prawns catering with?" Wang Xiaoli?" Li Cheng pushed his glasses.

"No, the people who docked are the new general managers Hu Zhixing and Ye Qingmei, they are doing the onboarding, and they will come to connect with you in a while. ”

Xiang Nan briefly explained a few words and returned to the office.

He's looking forward to it too.

What kind of sparks will Hu Zhixing burst out with these two ghosts!

Meanwhile.

Xiang Nan received Wang Xiaoli's report.

At present, in addition to Zhenquan, as many as 30 food stall owners are interested in cooperating.

According to preliminary calculations, it will bring about 10,000 new daily flows to King Prawn Trade!

The delivery time is scheduled for a week later.

In this way, the monthly profit of King Shrimp Trade is expected to exceed 300,000!

......

Afternoon.

Hu Zhixing and Ye Qingmei met with Chen Xin and Li Cheng.

The chat was quite harmonious.

Due to the concept of King Prawn Catering to the south, Chen Xin and Li Cheng were confessed three days ago.

So I also talked about the general project.

in a small meeting room.

Chen Xin looked at the projection: "Mr. Xiang has great trust in me, so this project must be promoted as soon as possible, first finalize the general direction and report to Mr. Xiang, and then we will improve the details." ”

"I also agree that it is not difficult to hammer out the general direction. ”

"What is the feedback from the end market now?"

Hu Zhixing has a general idea of what kind of product it is.

"According to the feedback from the marketing department, the crayfish supply chain has increased to 70 food stalls, so I guess that the primary goal of Xiang is to sink the market. ”

"After my investigation of Zhenbei Commercial Street, I found that such products need to be pushed from low- and middle-end income groups to middle-to-high-end income groups. ”

"In the market, the positioning of crayfish has not been clarified, so let's make it clear and be the pioneer!"

What is R&D?

There is a big question mark here.

Previously, the project was proposed by Xiangnan, and the marketing department improved it.

Now, it is the R&D department that makes new projects and pushes them to the marketing department to improve.

It is equivalent to the R&D department will do the work to the south, put forward the plan to the south, and the south will decide.

Chen Xin has always been a staunch advocate of the sinking market.

Therefore, neither his current nor future ideas have changed.

"Can I understand it this way? first do the low-end market, and then go to the high-end flagship store?"

Hu Zhixing instantly understood.

"That's right!" Li Cheng nodded and added: "High-end flagship stores are not suitable for doing in the early stage, they are too expensive." We need to raise the high end of the process at the low end. ”

"High-end flagship stores basically use vouchers to promote the entry of mid-to-high-end consumers in the early stage, and then withdraw them when they are mature. ”

Li Cheng's future group meal is a well-known leek cutting enterprise.

In the early stage, a large amount of subsidies will be given to the store and a large amount of subsidies will be given to customers.

After cultivating the inertia of the crowd for take-out.

The subsidy will be removed instantly, and 10% of the store's price will be charged as a platform fee.

In short, it is good at cultivating leeks!

Ye Qingmei agreed: "This involves consumer psychology, and I agree. ”

"Then we need to do a data modeling of food stalls and high-end flagship stores. ”

Hu Zhixing took it: "I'll do the modeling thing, and I'll leave the data collection to you." ”

Drip, drip, drip.

Chen Xin looked at his phone and connected the phone.

"Look at the talk show in Suming City. ”

Wang Xiaoli knew that Chen Xin was leading the recent King Prawn catering project, so the two maintained good communication.

"We're in a meeting. ”

"It's just right to have a meeting, put it out to study and study, that person I know. ”

Hearing Wang Xiaoli's eager tone, Chen Xin did not slack off, and directly used the computer to play the talk show.

On the projection, the picture gradually clears.

I saw that in the small interview room, the personable Xue Bin appeared in the picture and politely shook hands with the host.

"Manager Wang of the marketing department asked us to take a look at this show. Chen Xin explained, and then the voice came.

The host smiled: "Mr. Xue has returned from his studies, I heard that you came to Suming City this time with a new project?"

"Ahh Xue Bin quipped.

"You're so modest, and as we all know, the University of Pennsylvania is a world-class institution in the discipline of business administration, and that's not just a few mouthfuls of foreign ink. ”

"I would like to ask which industry Mr. Xue plans to enter?"

Xue Bin's face became a little serious: "Catering! I want to make a brand new product." ”

"Can you elaborate?"

"This product I made, commonly known as crayfish ......"

Xue Bin began the 5-minute introduction.

Including taste, market positioning, target customers, all said their own understanding.

The host was stunned and then recovered: "I really haven't heard of this, it is reported that your family is a well-known ...... in China"

"That's the past of my father's and grandparents' generations, so I won't mention it. Xue Bin interrupted with a wave of his hand.

"Huh. The host was slightly embarrassed.

"I initially plan to open 10 stores, and I am currently doing location investigation to select the most prosperous shopping mall ......"

Xue Bin described the content of the store's location inspection in detail, as if he was afraid that others would not know his intentions.

Hearing this, everyone in the conference room couldn't help but frown.

This feels very pertinent!

"In fact, I am not the first person to know about crayfish, there are people in Suming City who do it before me. ”

"But I have the confidence to promote the crayfish product to the depths of the crowd!

Xue Bin's words were impassioned.

Especially to say that I'm not the first person to know about crayfish.

Quite targeted!

The host was deeply shocked: "Then how much money do you preliminarily estimate to invest in Suming City?"

"Well, the initial plan is to invest 10 million. Xue Bin said it very easily, but the host was quite shocked.