Chapter 91: Origin Literature Network
At night, in the Internet café of the park, there is a lively scene of thriving business.
Even in the off-season during the day, the attendance rate of the 30 computers in the Internet café can be maintained at more than 80%, and at night it is full every day, and the Internet has to queue for at least half an hour.
After Li Feng's family of three had dinner, Zhang Guilan cleaned up the dishes and chopsticks, took out the account book, and began to take stock of the accounts for more than half a month.
"Guilan, how is the situation? How much do you earn?" Li Wanmin asked as he stared at the side.
"Don't make any noise. Zhang Guilan shook his hand and pulled the calculator, "Up to now, the total income of our Internet café is more than 38,600 yuan. Among them, more than 35,000 yuan of recharge cards were sold, and more than 3,000 yuan of income from the sale of beverages was sold. ”
Li Wanmin was blindly happy on the side, such a huge income, it has only been in business for less than half a month.
Although the daily growth of the recharge card business has been very limited with the widespread handling of Internet café customers, the cash income of more than 30,000 yuan has been placed here, and the cost of rent, broadband, water and electricity, temporary workers and other costs has been removed, and the net profit has been 36,000 yuan.
You must know that in 2001, 36,000 was the total annual income of both working families and workers, and now the park Internet café can easily do it in half a month, which is undoubtedly a huge miracle for Li Wanmin and Zhang Guilan.
"It's terrible, our family is really going to send it. Li Wanmin said excitedly, "I spent 50,000 yuan to build an Internet café, but I didn't expect to earn more than 30,000 yuan in half a month, even if the recharge card business is close to saturation, I'm afraid it will only take one to two months to return to the capital." ”
"At the current trend, we can definitely pay for the full cost within two months. Zhang Guilan closed the account book and showed joy on his face, "I didn't expect that the way to run an Internet café was really the right choice!"
"It's all the credit of our Feng Feng, otherwise, I'm afraid the two of us are still sighing at home. Li Wanmin was overjoyed and praised his son.
"Of course, it's all the credit of our Feng Feng, you won't do anything serious except for fooling around. Zhang Guilan laughed at Li Wanmin, and then instructed, "Feng Feng, we can't spend this money, you take it, borrow your classmate's money before, and pay it back slowly." ”
"Okay, then I'm welcome. Li Feng nodded, he was not in a hurry to repay the money, but at the moment he really needed a lot of money to start the next project.
"Then mom will go to the bank and deposit it for you in a while. Zhang Guilan said with a smile.
The reason why Li Feng needs money now is because the literary website project must be launched as soon as possible. It's November, and time is running out, and 2001 will soon be over.
Nowadays, the domestic online literature market is still in its infancy, and the scale of literary websites is not large, and the operating capacity is also uneven.
Among them, the Tianlong Literature Network is the only one, even so, there are less than 2,000 books in the entire Tianlong Literature Network, and most of them are in a state of suspension or semi-stopping.
This so-called boss status, in fact, is better than nothing, and does not form an absolute advantage with other opponents, as long as the wind direction changes, it will immediately fall behind.
Li Feng knew that the fate of Tianlong Literature in the future was very poor, because the user experience of the website was not good, it lacked enough attraction to the authors, and its editorial team was not very strong, and it failed to retain several powerful authors, so it would go bankrupt and go bankrupt in less than three years.
As for online literature in general, the current business path is not clear, and various websites are groping in the dark.
For such a budding emerging market, how to find a reasonable business model is a difficult problem for all literary websites.
The traditional traffic monetization model is not high for literary websites, even if it is now a unique Tianlong Literature Network, its daily IP visits are only 50,000, and the daily PV volume barely exceeds 200,000. This kind of traffic is too far behind the mainstream domestic portals.
As for other small and medium-sized literary websites, the traffic is even worse, and many websites have to do clicks data to attract some authors to reside.
Li Feng knew that 2002 was a year of competition among literary websites, and many literary websites such as Xincheng Literature, Phantom Cloud Literature, and Qishu Literature appeared one after another, which began to stir up the online literature market developed by Shangdai.
In the next ten years, the overlord of online literature is the little-known Kaitianwen Network, because the Kaitianwen Network seized the opportunity of the commercialization of literary websites, and through the introduction of paid subscriptions, the first batch of online authors have income, which has formed a snowball effect, and began to attract more and more authors to reside on the site, and gradually pocket the resources of online literature.
It can be said that the operation mode of the Astronomy Network is not too clever, and its success is that on the one hand, other opponents are too weak, and on the other hand, several god-level authors have emerged, and the fate of the entire website has been changed through a few cow books.
From the perspective of the development of online literature, 2002 was a very critical year for the online literature market.
Because in 2003, the VIP model of online text charging began to test the water, before that, we must lay the foundation as soon as possible, otherwise the VIP charging model is likely to fail.
Extrapolating back in time, before the Spring Festival, it is imperative that Li Feng's literary website be launched.
If this optimal time window is missed, it will be at a disadvantage in the competition for online articles in 2002, which will directly affect the process of entering the charging model.
Of course, for Li Feng, there is no charge, but the real beneficiaries of the fee are many online literature authors, and many authors still need to rely on manuscript fees to eat, which causes the business strategy of online literature websites to be significantly different from traditional websites.
Traditional websites are user-first models, for the sake of the traffic brought by users. On the other hand, online literature websites are more about authors first, because the website itself cannot produce content, and it needs a steady stream of authors from the outside world to provide content for the website.
It can be said that whoever can attract the top online writers will be able to dominate in the future troubled times of online articles.
Therefore, the VIP model is the best magic weapon to attract online authors, and what literary websites really want to compete with is whether the charging model can be effectively established in the future.
Prior to this, the number of readers, the stickiness of readers, the quality of authors, and the guidance of the direction of the work are crucial to the success or failure of the website's charging model.
Li Feng knows that it is not easy to run a literary website well, and I am afraid that it is a hundred times more difficult than running an Internet café.
First, the timing must be right, second, there must be a professional network editing team, and third, a group of powerful authors are needed.
These three are indispensable, and if any one of them is missing, it may fall short.
Now, the Origin Literature Club has been established, and Li Feng hopes that through a series of activities of the Literature Club, he will further expand its influence, attract more literary talents to join in, and make the Literature Club bigger and stronger.
This new force is the foundation of the future literary website, some of which can be qualified for editorial positions, and others can become the first authors of the site. In this way, both the management and content of the website have a solid foundation.
So, now it's time to build a literary website.
At present, the profit prospects of the Internet café in the park are very good, and the first batch of 30,000 yuan of profit, Li Feng plans to invest in the construction of a literary website.
This includes purchasing an entry-level server and writing the source code for the website.
Of course, 30,000 yuan is very tight, and the server can only buy a second-hand product, Li Feng hopes to supplement it through the profits of the Nanqiao Toy Factory, so that he can barely start the preparatory work for the literary website.
The technical work of building the station was handed over to Zheng Dalong to be responsible.
Li Feng had communicated with him before and explained to him in detail the idea that he wanted to build a literary website, and Zheng Dalong was very supportive and said that he was willing to help Li Feng build the website.
At the same time, the domain name of the website must be applied for immediately.
Li Feng turned on the computer and applied for the domain name "Origin Chinese Network", as for the design of the logo of the origin Chinese Network, maybe Xue Yingying can help.
Li Feng thought about it, immediately took out his mobile phone and sent a text message to Xue Yingying: "Xue Daxiaohua, what are you doing?"