After the Spring Festival, the park Internet café has been comprehensively upgraded and rebuilt under the care of Li Wanmin.

According to the renovation plan of the previous year, the park Internet café should open a chain franchise model and start its own brand, and its own store must be built into a standardized flagship store.

So Li Wanmin spent about a week upgrading the entire park Internet café according to the standardized model.

The first is to design a new logo of the Internet café in the park to lay the foundation for brand operation, and the second is to expand the website as a whole.

This includes not only the increase from 30 to 50 computers, but also the overall upgrade of the Internet café service, as well as the addition of a self-service ordering system, where customers can enjoy drinks and refreshments while online through self-ordering.

Such a service was still rare in 2002, especially in Internet cafes, and there was no other semicolon.

While other Internet cafes are still operating in a mess, the Paradise Internet Cafe has already moved towards the high-end early, and has worked hard to continuously improve the customer experience, so it can be said that both the overall environment of the Internet café and the various services provided by the Internet café have crushed all other Internet cafes in all aspects.

Now in Xianhu City, the Paradise Internet Cafe is not famous, but quite famous, and there are even a large number of citizens who live far away, in order to experience the high-end service here, through the entire Xianhu City to come here.

As a result, the business of Internet cafes is full almost every day, and while the average load of other Internet cafes is only about 60%, the average load of Internet cafes in the park is more than 80%, and it is still rising.

After the overall upgrade of the Internet café in the park, the functions are more perfect, the user's experience is better, and now the business is becoming more and more popular, especially during the winter vacation, many people even have to queue up for the Internet.

As a result, the daily turnover of the Internet café in the park has doubled from more than 1,000 yuan to more than 2,000 yuan.

Through value-added services such as drinks and refreshments, the overall profits of Internet cafes are still rising.

According to Zhang Guilan's calculations, the profit margin of Internet cafes can be controlled at about 60 percent without the depreciation of fixed assets of one-time investment, that is to say, without considering the depreciation of computers and other equipment, the daily profit can exceed 1,000 yuan.

In this way, the monthly profit can exceed 30,000 yuan, which is a huge amount of money in 2002, which is worth the entire income of a state-owned enterprise worker for a year.

With this income as the capital, the cash flow of the park Internet café is now very abundant, whether it is to renovate the facilities or invest in the opening of a chain company, there is no big problem.

This is also the reason why Li Wanmin has the confidence to engage in the franchise model.

"Dad, it seems that your Internet café upgrade plan has achieved initial success, and our Paradise Internet café is really getting more and more high-end, and even has a bit of a luxurious feeling. After Li Feng returned to the Internet café, he looked at the gratifying changes that took place in front of him, and also fully affirmed Li Wanmin's work during this time.

This is still Li Feng's vision more than ten years later, if you look at it from the perspective of 2002, in people's traditional concept, the Internet café is synonymous with dirty and messy, in the dim room, under the mixture of various sour smells, a group of bear children get together to play games noisily, and establish people's general view of Internet cafes.

However, the Paradise Internet café completely broke everyone's cognition, because the Internet café style is high-end, and most of the people attracted are also white-collar workers in their twenties with a certain income and social status, so there is no dirty and messy feeling of other Internet cafes, and even like an elegant bar.

With the current Internet café environment, it is more than enough to build an Internet café chain brand.

"It seems that the flagship store of this park Internet café is almost built. Li Wanmin was also very happy, "What we need to do now is to build a set of infrastructure construction system for opening Internet cafes." I have been thinking about this system for a long time, and I have contacted several businesses who are willing to cooperate for a long time, and then as long as the company is established, it can be put into formal operation. ”

Li Wanmin took out his notebook, which was already densely written, no wonder he went home every day during this time and wrote this in his room, it turned out that he was writing about the construction system of Internet cafes.

Li Feng took it and looked at it, and said: "We will be a chain franchise company in the future and carry out corporatized operation, and the flagship store of the Paradise Internet Cafe here is equivalent to the company's brand image display window." Dad, you have written here very much that as an overall solution for small and medium-sized Internet cafes, we will provide one-stop store opening services from network construction, store decoration, computer purchase, and refreshment training. In this way, as long as you pay the franchise fee, even people who don't know anything about opening an Internet café can run a small and medium-sized Internet café smoothly. ”

"Yes, I have also confirmed the location of the franchise company. Li Wanmin said, "Coincidentally, our second machinery factory has several stores in the urban area, and now the factory is going to be restructured, and these stores have lost their role, and they must be surrendered as soon as possible." I have already contacted the factory and asked them to give me one of the stores, which is just one street away from Tengfei Road, and then we will transform this store into our franchise company. ”

"This is very good, Dad, this matter is quickly finalized, and after the site is settled and the company is opened, we will start recruiting operation management talents and account managers, and there are many things to do in the future." Li Feng said, "Our franchise model, how to charge, have you thought about it?"

Of course, the franchise model has a commission, which includes about two fees, the first is a one-time franchise fee to obtain the franchise qualification, and the second is the annual income commission of the franchise store.

Normally, it is easiest to do a restaurant chain, as long as you control the supply chain of still ingredients, you can control the revenue.

After all, after completing the construction of the Internet café at one time, the franchisee does not need to purchase items from the headquarters again. Even if the Internet café offers some sporadic drinks and refreshments, the overall purchase demand is not large.

Therefore, in Li Feng's view, the main focus on doing Internet café franchise is two aspects, one is brand building. The Paradise Internet Cafe must become an appealing brand, so that people are willing to join and be willing to hang the signboard of the "Paradise Internet Café".

Another aspect is the strong technical support force. Although the Internet café is built at one time, but the follow-up technical service is still very important, the single small Internet café is often very limited in technical strength, once it encounters hardware and software failures it is difficult to eliminate in time, or in the Internet café function upgrade, various system transformation and other aspects appear to be very difficult.