I wish you all a happy and healthy Spring Festival!

There is still a week to go, and it will be the day when Celebrity Chef Manufacturing will hold the third investment conference, and this investment conference is not the same as the previous two.

The first two times were only publicized as the National Investment Promotion Conference, but this time the celebrity chef manufacturing has played the banner of the Global Investment Promotion Conference.

Shouting like this naturally also hopes to attract enough eyeballs, and the higher the heat, the better.

And this time, they didn't invest a penny of their own, so someone took the initiative to help them lead the rhythm on the Internet and sent the celebrity chef to the hot search, which is naturally a good thing.

Xiao Feng even wondered if he should find this Internet celebrity, sign a contract with her directly, and let her increase her efforts in the next few live broadcasts to tout the celebrity chef's manufacturing.

But this thought is just a flash, after all, the status of celebrity chefs is different from before, and they don't need to take such a path at all.

Xiao Feng smiled and put down the tablet in his hand: "Okay, let's get down to business! The agenda of today's meeting ...... Okay, Xia Hongtao, let's report first!"

"Well, okay!"

Since Xiao Feng came back, Xia Hongtao hasn't had much chance to perform well in front of Xiao Feng, and he naturally wants to perform well at today's conference.

"Xiao is always like this, according to our statistics, after a period of development, as the business status of our celebrity chef franchise stores across the country has been rising, there is a serious shortage of dine-in seats in the store, which has led to the gradual rise of our company's takeaway business. A recent survey across the country found that the takeaway sales of our franchised stores across the country have accounted for 40% of the total sales, and they are still on the rise......

Xiao Feng nodded frequently when he heard this, the current fast-paced life has made many people less and less dislike to eat out, and more and more people like to order takeout at home.

Especially if you want a celebrity chef to create such a star fast food restaurant, every time there is a meal peak, the store will be overcrowded, and the long queue in front of the ordering counter will happen almost every day, and after getting the meal, you have to find a table.

As a result, many people like to order takeout made by celebrity chefs and are reluctant to dine-in at celebrity chef stores.

“...... Previously, in the takeaway area, we have always cooperated with Liangtuan and Full, these two. However, with the continuous improvement of our business performance, the commission fees and advertising fees offered to us by these two companies are also rising. Once they don't agree, they will threaten to cut off advertising and traffic, which has seriously affected the interests of our franchise stores. Many franchisees in many places are miserable with the high fees of these two companies, so I think it's time to organize our own food delivery team. ”

Xia Hongtao put forward his first proposal, and Xiao Feng nodded frequently when he heard it.

Earlier, several major domestic takeaway giants made a mess, burning money to subsidize consumers, but now that these two dominate the market, they have begun to squeeze merchants to the limit in order to make their statements look good.

These guys, who charge delivery fees with customers, also charge the same fees as merchants, and let merchants play promotions at every turn, so that merchants often lose money and make money, and many merchants are made angry by them.

And once they choose not to cooperate with them, these guys will even go to the merchant to threaten the store, which is simply an online landlord.

Recently, these two takeaway companies, especially the relatively large Liangtuan, have been frequently exposed to negative news on the Internet.

Xiao Feng also has some understanding of their situation, and after reading a lot of negative news about these two companies on the Internet recently, he has a very bad impression of these two companies.

"Then tell me, how much do they want to commission from our store for each order?"

Xiao Feng frowned and asked, to be honest, from the beginning, he didn't have a good impression of these two takeaway companies that were lying on Shang Hu's body and sucking blood.

"Before, it was still 20 percent per order, but recently it has been even more excessive, and the commission per order has been increased to 26 percent, which is said to be because the economic situation is not good this year, and they want to increase profits. ”

"Bastards, they really think of themselves as online landlords!"

Xiao Feng couldn't help but slap the table angrily, giving them 26 percent of each order for nothing? Why didn't they grab it?

"We have such a large number of orders every day, don't they have any discounts?"

"We also organized people to negotiate the group purchase price with them, but they didn't let go. And they often let us make profits to engage in activities, and often make our takeaways lose money and make money! So we think it's not okay to go on like this, why should they make money in vain?"

Xia Hongtao also gritted his teeth when he said it, what these two major takeaway companies did was equivalent to taking money directly from their company's pocket.

"Well, it's not okay to go on like this! Let's also organize a special takeaway team! Don't Golden Arches and Kaifeng Cuisine have their own McNuggets and home delivery teams? Let's also organize our own takeaway teams!"

Xiao Feng said with a cold face, their celebrity chefs have invested a lot in advertising, and there is no need to access the advertising interface of the takeaway APP.

What's more, forcing Lao Tzu's company to lose money and make money, where is this advertising for celebrity chefs, this is completely advertising for these two takeaway apps.

They are taking the benefits created by celebrity chefs to give favors!

In the past, celebrity chef manufacturing was not well-known, and it was in a time of rapid expansion, and it may indeed be inseparable from them, but now the general trend of celebrity chef manufacturing has become a trend.

It's already the No.1 of the leading Chinese fast food in China, and it's famous, do you still need it?

It doesn't cost much to raise a few delivery people, and the advertising Lao Tzu himself will play on TV and the Internet.

It is enough to use the money that I have taken for you for nothing, so why let you take advantage of it?

He really didn't expect that these two takeaway apps would bring them so much harm, but now that he knows, he naturally won't allow them to continue like this.

"Well, Mr. Xiao, after I learned about the situation before, I held a meeting with Mr. Zhou and Mr. Tian to discuss how to set up our own takeaway team. But in this case, I think we have to start with the mobile APP, we have to make a small program for ordering food first, and the other is to cooperate with several domestic electronic map providers, so I recruited some computer people to do this project......"

Xia Hongtao was a little lacking in confidence when he said this, after all, he was a little suspicious of making his own decisions with this decision.

However, Xiao Feng nodded when he heard this, and did not care about his own opinion, but knocked on the table happily.

"Well, you did a good job in this matter, since you have decided to cut ties with them, then we will do it ourselves. By the way, how many people have you hired? Are you enough, and how is the project going?"

Xia Hongtao saw that Xiao Feng was not angry, and even affirmed his thoughts, and he suddenly became energetic.

"At present, there are almost 50 people in the project team, and the progress of the project is very fast, mainly to import the map, and mark each of our branches, and have delineated the distribution scope of each store. However, after referring to the ordering software of Golden Arches, we felt that our software was still a little thin, and we still needed to add various packages, as well as promotional discount activities, and so on, and the details still needed to be improved. Coupled with the later maintenance, as well as docking with other software companies, discussing cooperation business, etc., I think this department still needs to recruit another 300 people, because there are still some customer service ...... in the future."

The celebrity chef group is only about 1,000 people now, and Xia Hongtao will recruit more than 300 people as soon as he opens his mouth, which will bring a lot of personnel expenses to the company.

Xiao Feng was also silent when he heard this, and Xia Hongtao immediately continued.

"Mr. Xiao, we have also calculated, although we have recruited so many more people, and even recruit a lot of takeaway delivery personnel, but considering that we can save the cost of the two takeaway APPs, not only do we not lose money, but we can also have more than 40% profit......"

Hearing Xia Hongtao's words, Xiao Feng was also speechless.

With so much increase in personnel expenses, not only did they not lose money, but they also made money, which shows how dark those two takeaway apps are.

Every year, just from their celebrity chefs, I'm afraid that the wool is gone.

"Okay, I'll leave this matter to you, let's set up our own takeaway delivery department, and complete our own APP as soon as possible!

"Well, the name of our food delivery APP, we have a few ideas, and the first choice is celebrity chef delivery. In terms of publicity and promotion, we have also thought about cooperating with Penguin and Ali Qianbao, after all, their traffic is the highest in China, such as Golden Arches and Kaifeng Cai, they have cooperated with them and implanted their own ordering applets in their programs. ”

When Xia Hongtao said the name of this APP, Xiao Feng nodded, and the celebrity chef sent it! Well, yes, it's over with simplicity and clarity!

But when it comes to cooperating with Penguin and Alipay, which are the top two software giants in China, he is a little blindsided.

One of these two is a shareholder of Liangtuan, and the other is a shareholder who is full, we don't cooperate with the company they have a stake in now, and they also make their own ordering APP to compete with the company they have a stake.

And then you still want to cooperate with the big guys behind these two food delivery apps, is this possible?

Don't go there and get slapped in the face by them again!

"Ha, Mr. Xiao, don't worry, we naturally have a plan. Penguin and Ali Qian Bao are indeed the top two software giants in China, but we also have our own advantages. I have already had preliminary contact with their principals, and they are also very interested in our cooperation!"