Chapter 178: You Haven't Seen This Digging Version
It may be for this reason that the penguins never came to discuss the feasibility of investment until Xiaokang really showed his social ambitions, even if Xiaokang had some signs of socializing at that time. At that time, Wu Wei could point out in a few words, and the penguin, as a social expert, would naturally not be unaware. As a result, it would be very embarrassing to talk about investment after a quick showdown of one big function after another in the well-off.
And Xiaokang, because a basic social ecology has been established, the responsibility of follow-up communication has obediently shifted to the propaganda caliber of non-penguins, their own social channels, and offline bases. As long as the business of these bases can be maintained, they are the cornerstone of the infallible and can continuously obtain offline traffic.
Of course, if it was more than ten years ago, Penguin could be like forcing users to choose one of two on their mobile phones in order to kill 360. But now that the anti-monopoly law has progressed, WeChat has not completely banned Ele.me, and if you want to choose one of the two, Douyin and the like will be the first to choose one of the two, so Chu Yuanxi is not particularly worried about being hit by this kind of blow.
However, these thoughts are not enough for outsiders, and investors basically review the success of the well-off is limited to the social product positioning and design ideas of the well-off. In addition, Chu Yuanxi's personal ability to break the established rules of the industry is called subversive in industry terms.
The Internet is the most disruptive, but it is basically achieved in the way of price butcher or model innovation. Chu Yuanxi's characteristics are not, it is summarized as liking to invest a lot of R&D costs in a certain technology that is not yet mature and has not yet been verified, and the introduction of AI plot in "Out of the Mountains" was like this, subverting the game market in one fell swoop, and the same is true for doing a well-off block cloud later, and it seems that it is going to subvert the cloud computing market.
This is the complete opposite of ordinary disruptors, who either follow the giants and wait until the giants have finished the trial and error costs before impacting with innovative models, or raise the price butcher knife in the track where the giants have not entered.
Whether it is the game market or cloud computing, all of them are giant hunting grounds, and they have to bear high investment, and the living space is particularly crowded.
Because of the higher technical barriers and the need to spend a steady stream of money, cloud computing, which is farther away from ordinary people, is a little harder to breathe. Even some of the giants themselves are constantly exiting, more brutal than the gaming market.
In the first half of this year, Suning Cloud Mall was reorganized, Huang Tuanyun was closed, and even Baidu Cloud made major structural adjustments, the reason for which was nothing more than because the losses were too big and the money was too fierce, and the giants couldn't bear it. Even Alibaba Cloud, which ranks among the top three in the world, has a revenue of more than 10 billion last year, but it is still in the red.
And the well-off and silent giants are fighting fiercely and are about to start making profits in the cloud computing track! Some enterprises listed on the cloud business are angry: Do you still talk about the basic law?
In fact, it is normal for cloud computing companies to lose money, because in the past, cloud computing services mainly relied on infrastructure, computer rooms, servers, bandwidth, etc., and bandwidth was indispensable after 5G. These are hard inputs, and depreciation is calculated every year according to finance, and this money alone can eat up the profits of many companies.
Not to mention R&D and a lot of marketing expenses. Jinshan Cloud has more than 1,000 siege lions and scientists, and its marketing expenses are surging year by year, otherwise it will not be able to promote its own brand, let alone attract new customers, and existing customers will not be able to keep it. That's how intense the track is.
As a result, the revenue growth rate has remained around 70% per day, but the gross profit margin may not even be maintained at a positive number, and the prospectus clearly states that the future profitability is uncertain.
This is the status quo of the market, small and medium-sized players can only win the recognition of the market through service and research and development, and work hard in the subdivided field.
But when the well-off subversion came in, he said that we are not like this, and we do not talk about the Basic Law.
Xiaokang has done a data center decently, and it is already too much to apply for the support of the national fund to do another one, but this is only the beginning. Then, after the cloud block is launched, from the first customer access sales, it becomes a business without capital, leaving only the expenditure of R&D and marketing expenses.
The key is that Xiaokang Cloud is close to edge computing, unlike public clouds, the computing of public cloud needs to go to the data center to transfer a circle, and Xiaokang is connected to the location of cloud resource demanders from near and far to call distributed cloud resources for supply, as long as there are enough users to open health coins, high efficiency and speed. This is especially evident in the operating area, where the four central cities are already areas where customers gather, and they complement each other!
And because it is a block, it is not only transparent to the users of the health coin, but also to the users of enterprise services. The cloud resources obtained by the demander are transparent and traceable, and are not prone to disputes, and the effect is clear at a glance.
In this way, not to mention the user level, many small and medium-sized players in the entire market began to tremble, because it is obvious that Xiaokang will expand its operation area in the future, continue to gain customers, and expand the plate of health coins. The bulls he bragged about have all come true, but before he bragged that he would be well-off with tens of millions of active users in the future, how could this be good? Not to mention small and medium-sized players, giants must also take action!
Therefore, looking at Chu Yuanxi's destructive power, you can't just look at the present, anyway, in the second half of this year, a group of cloud players have begun to transform or upgrade, and they can't wait to die on the spot. The most uncomfortable thing is that this thing can only be learned by watching. It's not even a technical problem, but cloud computing providers are basically toB, and there is no consumer business, while block clouds must be user-driven, and a large number of users is required to start first, and the more the final number, the better.
It is conceivable that the evaluation of the well-off in the cloud computing industry is categorically not much better. Not only cloud computing, everything intersects with well-off business, and there is almost no one who is not angry, relatively speaking, the Ba people are better.
The film and television industry is a circle that is extremely close to the investment circle, and the connection is inextricably linked, which Yuan has the most right to speak. Even the film and television industry is not only close to the investment circle, but also close to the state-owned assets, which is deeper than the ordinary investment circle.
Therefore, when the investment circle suddenly talked about the well-off on a large scale, it was naturally impossible for the film and television industry to have no understanding at all, and when I saw "I Obeyed", one by one said that Chu Yuanxi was planning to bring disaster to our film and television circle?
The film and television industry is also a place where giants are heavily armed, and it is indisputable, the capital entanglement is complicated, but the hateful thing is that Chu Yuanxi, this buddy, he just likes to challenge this kind of difficulty, what do you say? No one can figure out what he will bring to himself if he really wants to toss, don't you see that he is a person who will cause disaster to a circle as soon as he makes a move?
In particular, if you are doing distribution, can you not be afraid? What does it mean that Chu Yuanxi is not looking for distribution so far? In the future, he will do his own distribution and then steal our business?
Therefore, the first reaction of the distribution circle is that you don't want to come over! The second is that it seems that it is not impossible to use Chu Yuanxi's urine!
If you want to do film distribution, the soft conditions are all available to the Ba Ren Group, not even inferior to any distribution company, the hard one is nothing more than the ground personnel, if this matter is the Ba Ren Group, it may not be very good, but the well-off has ground personnel.
The only thing that's bad is the connections!
If Chu Yuanxi knew what the other party thought, he would definitely give a thumbs up, and think of it with himself! Ordinary film producers and producers would definitely not do this, and they have never seen gold diggers bring their own water, they all went to the Jinsha River to buy water, unless they plan to continue to do distribution in the future, and they want to develop in this industry.
And Chu Yuanxi's plan is actually for the sake of the well-off ground brothers, and also for the sake of the well-off business. When the social ecology is fully formed in the future, movie ticketing will be available, right? Isn't it a convenient thing to receive and distribute? It is nothing more than to divide the hairstyling business into two parts, cooperate with the Ba people online, and be well-off offline.
As for connections, no connections are innate, aren't they all made by making friends?
So when Chu Yuanxi heard that the representative of Wire Media came to visit Ba Ren Media, he originally just planned to meet him in a purely polite way. This is the first time that a domestic Internet company has tried to conduct cloud distribution in a partial online way. As soon as this concept is thrown away, presumably even if the other party has any ideas, it will not be complaining, right?
Unexpectedly, when Zhu Wei brought people in, Chu Yuanxi said in his heart at that time, "!"
How can he represent the wire media? Isn't this Kang Li? This is the old man of Huang Tuan, Chu Yuan Xiyuan has not dealt with him a lot, and his ability is very tiger, to some extent, he is somewhat similar to Du Yi, and he is an old man who does things. Later, he incubated Tiger's Eye Films, and became the COO when he went out independently, but he has left his post this year, so it is said that he should not be in the wire media.
However, today's protagonist is nominally Zhu Yu, so Chu Yuanxi suppressed the various ideas that kept popping up, put on a smiling expression and said hello, and then sat aside to listen to their chat.
Zhu Wei's eloquence is definitely higher than a few years ago, and he basically doesn't spit on the spot, but the two can hardly talk together. It may be that the other party is really curious about the distribution strategy of "I Obey", and Zhu Wei himself can't say why he came, right? Chu Yuan Xixin said that the pot is still his own, because he set the tone for Zhu Wei is to refuse, but I haven't considered that Zhu Wei is not good at refusal, what he is good at is tearing refusal.
But fortunately, Chu Yuanxi understood that although Kang Li came on behalf of Wire Media, he was actually not an employee of Wire Media, but a consultant.
It is also suitable for such people to come to Pakistan to talk about business, and it will not hurt face if they can't talk, and there is a buffer space. But Chu Yuanxi's eyes rolled, and he suddenly said, "Lao Kang, interject, I have two things I want to say." ”
Kang Li Xin said that I have been waiting for you to speak for a long time, you are really calm!
I only heard Chu Yuanxi say: "The first is that our film distribution is different from the regular distribution, we have to engage in a large-scale ticket supplement, so it is inconvenient to receive the distribution, so we can only send it ourselves." ”
Of course, Kang Li understood, but he didn't understand either. The so-called understanding is that ticket compensation is his homework, and it is generally the issuing company to do it, not the production company. Since the production company has a lot of money, it is really difficult to receive the distribution.
But how big is the scale that you have to do the distribution yourself? Are you trying to break the sky? There are already regulations above that it is not allowed to make over-spec ticket compensation!
I only heard Chu Yuanxi say: "The second is that I hit it off with you at first sight, and I hope to invite you to join Xiaokang." ”
Not to mention Kang Li, even Zhu Wei was so shocked that he almost jumped up, and he didn't blurt out a word. Why was she shocked? Because isn't this an arch fire? Although she doesn't understand what Chu Yuanxi is trying to do, how can she, as an insider, not hear anything about the outside world, especially the film industry, and even Chu Yuanxi?
People are on behalf of the distribution circle to show goodwill, even if you can't talk about it, the reason is open and bright, and the scene will be passable, you are good, what's the matter with digging people directly?
Her expression appropriately reflected her heart, and Chu Yuanxi saw that Zhu Wei must have thought that he was not really digging people, it was too abrupt, and there must be something else. The question is, no, you misunderstood!
Kang Lixin said Are you so arrogant? I have been in the industry for so many years, and I have also dug corners, I have never thought of this way of digging people, you are not teasing me!
"I mean really. Chu Yuanxi found that Kang Li didn't believe it either, so he had to clarify again: "I invite you to join Xiaokang very seriously, and I can make an exception." ”
Zhu Wei was stunned: "What kind of exception?"
"You know that Xiaokang never parachutes into the vice president, the only possibility is to receive the treatment of the vice president, but he is not responsible for the specific business for the time being. Chu Yuanxi said slowly, "But for Lao Kang, I think he can directly be the vice president of real power, distribution and ticketing." ”
"Xiaokang? Xiaokang still has distribution and ticketing business?" Kang Lixin said that the movie is not from Baren Media? Why did he go to Xiaokang again?
"Yes, yes, we will definitely make efforts to do movie ticketing next year. Now we are well-off and a small number player in the field of local life, and we must engage in ticketing to be able to get on the table. As for the distribution, I think that the well-off and the Ba people do it together, and there is no problem with the well-off doing it online and offline, but the online power of the Ba people can also be supplemented, complementing each other's advantages, and focusing on the well-off. ”
Although he doesn't use Kang Kang much himself, and his understanding of Chu Yuanxi is also focused on the Ba people, Chu Yuanxi has done a social upstart thing, as long as he is in the capital circle, no one will know it. With social tools in hand, it seems to be a really easy thing to do ticketing, and as for the distribution, it's up to everyone.
In this sense, the establishment of the distribution business line does require a vice president. Could it be that Chu Yuanxi is really here? How did this person's brain groove grow?
"Well, you're not afraid of offending people?"
"Why do you say this?" Chu Yuanxi was a little dazed, how could I offend people by inviting an idler who was not on duty to join a thriving company as vice president?
Zhu Wei saw that Chu Yuanxi was really not on the same channel as a normal person, and hurriedly said: "You will be regarded as a provocation by the distribution circle and even the entire film and television industry." ”
"As long as the theater doesn't think I'm provocative, I don't need to please my peers. ”
Kang Li had been leaving his job for half a year, and he had thought a lot about his future career, but he didn't expect such an option to suddenly come up today, and he couldn't help but fall into deep thought......
Soon, a news that had no impact on ordinary people but blew up in the film and television industry came out, and Kang Li, who was quite popular in the circle, joined Xiaokang Life and became the vice president in charge of the local entertainment business group.
Kang Li himself was also surprised, because he didn't expect that his responsibility was not only for movie tickets, but also for the entire business group. After Chu Yuanxi joined the company, he gave a detailed introduction to the map gameplay of the city treasure, among which the "local entertainment business group" supporting the counterpart service is one of the very important health coin crowdfunding projects, that is, the current charter venue, the future construction of the venue.
This is a very critical part of the business, and it is related to whether the story of the city's treasure itself can be realized. Everyone can tell stories, but if you want to be round, you need specific actions and implementation, and this job is actually handed over to a newcomer, which makes Kang Li feel a little unreal.
Do you trust yourself too much? Or is it too child's play? I didn't even know I was so capable!
However, for wire media, and even the distribution circle, the feeling is completely different. Although Kang Li himself had a very comprehensive warm-up round, Chu Yuanxi looked like Wang Ba was hard-hearted, and the atmosphere couldn't help but cool down. Some words that are difficult to hear have also reached Chu Yuanxi's ears through various occasions.
Soon he set off to Guangdong Province to express his condolences and observe the equipment production and test run of the VR factory. This is a much-anticipated test run, and the president must go there in person, otherwise how can he "praise our female factory director"?
As a result, there was a summit forum over there, so I went to participate in it when it happened.
The forum itself is nothing particularly noteworthy, nothing more than commercial blows. There are also people who study and judge the market, just like using the number of Yiwu commodity orders to predict the election of the United States, and predict that the Sichuan Emperor will win in May, which is indeed more interesting.
This can't be falsified, but it can't be used as evidence, Chu Yuanxi just listened to it, and participated in commercial activities, that's it.
Today's Chu Yuanxi has been famous for a short time, and according to the size of the enterprise, it is actually not small, and people have met many acquaintances on this occasion.
However, acquaintances may not be friends, for example, there is a pockmarked guy Chu Yuanxi who is more awkward after seeing it, this person is Bian and his party of Zhongguang Film and Television, who used to want to take the film and television adaptation rights of "Out of the Mountains in Troubled Times" and touched a nail in front of Chu Yuanxi, but later learned that he also pursued Feng Lin, and became a love rival with himself with a father.