"But there may be differences in the quality and experience of the game, don't you think the game endorsed by Jackie Chan is more secure?"

"What difference can there be in the game of 999? Just that style of painting, it's enough for me to open it and look at it, which one can I play all over the street?"

Monica clapped her hands, "That's right!AdMob's second feature is called 'Smart Segmentation',The usefulness is,Suppose you make a low force ad,The purpose is to mow the grass among low-IQ users,However,It may make users who have already paid disgusted and lost,Or make potential users with high IQs stay away,What should I do?" Intelligent segmentation can predict that a user belongs to the above type, and then filter him out, so that he does not see this low forced ad, and only pushes it to non-paying users, so that it has the best of both worlds, and will not be lost because of low forced ads. ”

Chu Yuanxi's mouth opened widely, and he was so impressed that he threw himself to the ground. Those players who don't pay, treat it again, they don't pay anyway, low forced advertising can be lower, love to look down on it, and it doesn't affect potential users and uncles who have already started to consume. This strategy is simply fantastic for game operators! Chu Yuanxi feels that he is about to see the scene where the lower limit is repeatedly broken, and the person who thinks of this strategy is simply a genius!

After a while, he muttered, "It's a pity, it's not of much use to us for the time being?"

"Yes, but the next one works. AdMoB also has another product for advertisers to bid on, called Open Bidding, which is an advertising network that has been joined by eight ad service providers. ”

"Uh...... Based on Google's advertising alliance, in this case, it should be established for the bidding of the advertising space of the APP, right?"The so-called "advertiser" is the person who buys the advertisement, and the person who provides the advertising space is called the "traffic owner", which is equivalent to the person who sells the advertisement, Monica said this situation, according to Chu Yuanxi's understanding, the APP developer is an alliance formed by selling the advertising in their own APP, so that buyers can bid to buy these advertising spaces, so as to maximize the value of the advertising space.

"Yes, didn't you emphasize that we will also promote aggregate products in the future?" Monica finished speaking, and pushed the handbag to Chu Yuanxi, "At that time, we will probably have to enter this alliance to make money?"

"I kind of regret that I gave the product to Knight Mabao. But fortunately, only two countries were signed. Or, let's try it ourselves in other markets for "Out of the Mountains"?"

"I'm not busy with this one yet, and what I'm going to say next may be more enlightening. Monica said as she opened another document, but it was very different from the previous PowerPoint presentation, and the contents were disorganized.

She asked, "Do you know Keemstar?"

"Don't know, a company?"

"No, it's a big foreign Internet celebrity, with four or five million followers on Youtube and Twitch, referred to as Brother Beard, a native of the United States. ”

Chu Yuanxi nodded to indicate that he understood that Twitch is the largest game live broadcast platform abroad, and game live broadcast has always been a more popular category than the live broadcast of beautiful women, especially overseas. With four or five million followers on Youtube and Twitch, that's pretty much the top one, and if you really want to make a ranking of influencers, there are always the top 30.

"I received an invitation from Brother Hu Zi to do a linkage with him on our IGTV for a domestic chicken copycat mobile game. ”

"Domestic, chicken, copycat, mobile games, linkage with us, you mean free?" Chu Yuanxi was quite confused, and didn't even know where to start, so he had to wait for Monica to explain, and then found that the story was unexpectedly exciting.

It all started with Keemstar, the bearded man, and Epic Games.

Due to the popularity of "Fortnite", Epic Games is probably known as a game company in the United States, but this company has long been powerful in the industry, because the famous Unreal game engine was developed by their family, and it has been developed to the fourth generation, and Unity is known as the Taishan Beidou in the 3D game commercial engine industry.

Brother Hu Zi is a big e-sports anchor, even if he can't compare to Sao Pig in China, there are five or five opens, and he has a strong appeal and network resources in the chicken world, and he basically recognizes the famous Internet celebrity anchors, so he organized an event called "Friday's Fortnite".

Then Epic Games dug up his roots, ran a league of his own, and took away all the well-known players in "Friday's Fortnite", making Brother Beard's game directly cool, and making Brother Beard so angry that he vomited blood.

In China, "Fortnite" is represented by Big Penguin, and wanting to push a copycat game is tantamount to looking for. Therefore, agency operators have set their sights on overseas, but overseas is not easy to push, and the investment channels are chaotic and complex, and the risk is extremely high, so they want to find big e-sports anchors to bring goods.

This point can be said to coincide with Chu Yuanxi's thinking.

However, if you want to push a copycat "Fortnite" game, this is a big problem, and many big streamers will lose directly when they hear about pushing such a product, and they can't afford to offend Epic Games for the sake of receiving an advertisement.

Only the bearded brother is having an awkward relationship with Epic Games, and he took the job off without saying a word, and claims to prove to everyone that he can promote any game, which is equivalent to betting on the battle of reputation.

This is the way things are, Brother Hu not only wants to push, but also not only pushes himself, but also mobilizes all his own strength, relying on the way of brushing his face to drive other big anchors to push together.

Now that Brother Hu Zi has personally found Monica, he asked his sister if you can help me with this favor?

This question was kicked to Chu Yuanxi by Monica, which made Chu Yuanxi have to fall into deep thought.

You know, Big Penguin is the single largest shareholder of Epic Games, with a 48% stake in 2012 and a valuation that has increased dozens of times in 6 years.

Therefore, even if it is to slap Epic Games in the face, it doesn't matter if Chu Yuanxi is hit, but if you don't master the strength to hit Antarctica, it will be very bad.

Moreover, the water on this river and lake is not shallow, because the circulation of capital is mixed with the domestic water system, which makes people dare not drink it casually.

And there is no money, people are here to brush their faces. But it's not a big problem if the money is not money, Chu Yuanxi is jealous and envious, this is the rhythm of buy one get one hundred free, and the copycat mobile game company is simply making a lot of money!

After calming down, Chu Yuanxi found that the problem was actually not big, because he could agree to come down first, and then ride the wall depending on the situation.

For Ba Ren Entertainment, although Chu Yuanxi wants to lay out overseas, the actual situation is that he can only do singing and dancing numbers to attract fans first, and then rely on Knight code treasure to reverse the flow to the comics to break the game, and the road is very narrow.

Whether this can be done or not, in fact, depends on the promotion ability of Knight Mabao, not to mention, the key is that even if it is done by luck for a while, it cannot form an effective methodology and a model that can be replicated.

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The morning chapter says a lot in this chapter, but it's blocked. This is already the second chapter of the block, and I want to be self-critical and self-disciplined.

In order to maintain the coherence of the article, I plan to use a "differentiated community solution" to store them, that is, to store them on a self-media account with the same pen name as the author.