Chapter 502: The Mystery of Business
In the case of commercial terms, it is easier to resolve the "conditions" rather than the "distribution of benefits". For example, whether the authorization period is three years or four years can be discussed. When there is a conflict between the two sides in the same industry, who will give courtesy to whom, and for how long? What is the specific form of comity? This can also be discussed. In many cases, business managers can sign off without informing, and can even propose innovative solutions.
But is the proportion of the share 55 or 37 open? This is not negotiable, the business manager cannot sign, can only report to the CEO, president and chairman to sign, you do not sign or pull down, anyway, this responsibility is not borne by my business manager.
Cynthia is the head of Greater China, which is more embarrassing.
If she is the business director of the Universe Country Head Office, the communication cost will be relatively low, and there are actually three or four layers at most to sign up layer by layer, and she can also cut it first and then play it, first negotiate the intention with Chu Yuanxi, and then communicate within the company.
But in this situation, the agency business of "Out of the Troubled Times" in the universe and island countries is not her business scope at all, and it is her business scope to find high-quality asset acquisitions such as Baren Entertainment to improve the layout and structure of Greater China. Agency matters, not to mention the question of how many layers of words need to be signed in the middle, she wants to talk to Chu Yuanxi about the sharing ratio first, and see Chu Yuanxi's B number, which is taboo in some large companies with wells.
She wants to initiate a project that does not belong to her own business and region, if you use the standard contract of the head office without making any changes, then it is the simplest, even if the change is only "conditions", it is okay, but when it comes to core interests, the normal process in a large multinational company is to first go up to the next level, to the head office and then back layer by layer, and repeatedly communicate for more than a dozen or even dozens of rounds.
Why don't you just talk over the phone, because you don't know each other...... That's the cost of communication. Cynthia felt that this product was extremely valuable and should be allowed to act as an agent, but the people in the head office may not think so, and even if they think so, they may not be willing to sign it like this.
Signing is not a formality, but a responsibility. If you really let Li take the agent, then "Out of the Troubled Times" will hit the streets, it will be okay to say, in case there are tens of billions of universes in the island country and the universe country, the top management of the head office is beautiful, look at the contract,! How can the flow of accounts be three or seven open, and the other party is seven? Lao Tzu's cows are blown out, play me? Why didn't you insist on five or five at that time? Why didn't you ask for six or four open?
At that time, Cynthia will be greatly rewarded for his contribution to the discovery of gold mines and the company's profits, but the entire business line may be fired starting with the vice president.
Why is the big company disease so disgraceful? Because everyone has to think first about whether they are responsible or not, not whether the company will be profitable. There are too many facts about the fact that the people who take responsibility for the company's profiteering are unlucky. Why did Chu Yuanxi understand it so well? Because in the original world, he also tried to promote the well-off model overseas, but as a result, a bunch of bad things happened before the overseas department was established and before it began to really operate, which made him deeply understand the difficulty of cross-regional cooperation.
The regional executives of multinational corporations are affected by the existence of splints, and even Cynthia's intention to put forward this agent will itself attract hatred within the company and cause great trouble to others. So Chu Yuanxi had a great impression of Cynthia when she proposed this intention - this is the person who does it.
Of course, as an experienced businessman, Aunt Cynthia has many ways to find a balance between the interests of both parties, such as the exchange of interests.
The exchange of interests is a vague concept, and the more vague the concept, the easier it is to bring the two sides closer in the negotiation, because both parties may have their own understanding of the ambiguous concept.
I only heard Cynthia say: "It's better to be like this, Mr. Chu." Our company's agents all have standard contracts, which are also for standardization and scale, but they are relatively rigid and difficult to change. But listen to what you mean, you also pay more attention to overseas self-media and traffic, right? I think we might as well set some conditions outside the standard contract when we cooperate, so that our advertising effect can be fed back to your IP and self-media, what do you think?"
Chu Yuanxi's eyes suddenly lit up, and he said secretly: "Boss is atmospheric"!
The low coercion solution he thought of urgently was for the other party to give him an advertising order and use the extranet self-media of Ba Ren to endorse his own products.
For self-media, in all forms of advertising, endorsement of self-produced products, as long as the product quality is passed, it will not hurt the popularity of the most, but will be considered a righteous act by fans. Therefore, this operation can not only earn advertising fees, but also promote its own products to its own fans, and deepen their understanding of the company.
But this solution is too low, and he is too embarrassed to speak.
The Pakistani people have not yet opened in the island country, and have been waiting for TikTok to be more mature before opening, so that the effect is better. Tiktok Island Country Edition has been tepid before, much worse than the Universe Country version, until recently, the genius operation of the headline system hyped up the derivative function of "large-scale online male and female dating", so the platform heated up rapidly, which is a typical hit for a potential social demand. Therefore, Chu Yuanxi planned to rub the dividends again.
It's just that the only thing that can radiate to the island countries in the self-media matrix of the Pakistani people is IGTV, after all, Ins, Facebook and Twitter are all international large-scale social platforms, not the patent of Europe and the United States, and the island people use them the same. But looking at the number of fans, it is too small compared to the Celestial Empire.
Even if TikTok in the universe is running well, it will add up to millions of fans. This is where this plan is low, the power of the Ba people on the external network is weak, just taking root and not thriving, far from being comparable in China, how to make income? If it is a domestic account, even if you choose one of the three from Weibo, Douyin and WeChat public accounts to make income, it is a strong solution, and the money on the external network is not enough to plug your teeth.
Although it is said that the basic market of the Ba people is in China, and overseas fans can be considered for cash, but when talking about money with Knight Mabao, they think it is a transaction for 50 million people, and what is the matter with the 500,000 people?
But if Cynthia's solution can be implemented reasonably, it can be regarded as killing three birds with one stone. Her plan Chu Yuanxi felt that if she understood correctly, when she was advertising and buying users, she would naturally promote the IP of "Out of the Mountain in Troubled Times", which was very smooth, and then when promoting the IP, she would take the media account of Baren Entertainment and guide it layer by layer.
Yuan Yu also thinks that this plan is good, but when it comes to the company she invests in, she also has to pay attention: "Sister C, what conditions are you talking about, and how to feed back?"
"I just have this idea, and I haven't figured it out yet. Cynthia said a little embarrassed.
But Chu Yuanxi immediately took over: "This idea is good, I have a formed idea, but how to operate it when you promote it over there." Then, there is no need to deliberately guide the advertising effect to the product, just guide it to the product, the effect of deliberate guidance is not good, and it is difficult to kill the operation department of your head office. ”
Ideas are one thing, but whether they can be achieved is another, and Cynthia said that there is no precedent in place for their company to copy. Then this brand-new idea is useless even if it is talked about now, and it will be the people from the universe country who will do the implementation at that time, and they belong to different departments and regions, and they have no relationship with each other. In this case, the overly complicated cooperation structure and terms are meaningless, and even when the time comes, there is no way to negotiate the situation, so can we suspend the agency?
Yuan and Cynthia both looked at Chu Yuanxi and only listened to him: "You only need to allow us to add a link to the game to our company's official media, comic media." ”
Yuan was curious: "The Ba people already have official comic media?"
"The domestic is still an official account, and the external network is under construction. I have already arranged for Monica to start manga translation, and the manga serialization on Twitter and Instagram is also being built simultaneously. Chu Yuanxi said very confidently.
Cynthia immediately packed up her things and prepared to practice. She definitely had the confidence to get the headquarters to agree to such a trivial and reasonable request. And it's not just confidence, it's a question of authority. Now there is no authority, and this cooperation will be there after it is reached.
"Then, I just reported it to the company, and it was a pleasure to work with. After she finished speaking, she returned the phone to Chu Yuanxi, and then left satisfied.
Yuan Yu sent Cynthia out of the office, she asked curiously: "Sister C, can your headquarters agree to Chu Yuanxi's condition?" She was very excited and had a sense of accomplishment, a sense of accomplishment that a very important business agreement was about to be reached under her guidance, and this was the first time that she took the initiative to help Chu Yuanxi. Chu Yuanxi also received a lot of help from Zheng De before, but basically Chu Yuanxi took the initiative to put forward the demand, and she became an executor, which definitely did not feel as fulfilling as today.
Cynthia smiled, people who understand investment and finance don't necessarily understand business negotiation, "This is very easy, Xiao Yuan, you don't understand business things." The secret of business is to make effective use of the differences between the three parties and 'myself', understanding that 'I' not only negotiates on behalf of the company, but also plays an important role in it.
When it is easy to reach an agreement, but the conditions seem to be more 'innovative', such as Mr. Chu's request, I can say that I put it forward myself, so that the headquarters is easy to accept.
If the situation is the opposite, it is difficult for the two sides to reach an agreement, and when the talks are about to collapse, join me in proposing a very complex structure that can protect the interests of both sides, but the headquarters will find it troublesome, what should I do? At this time, I can say to the headquarters that this is a request from the other party, and the headquarters will be more likely to accept it. ”
"Hmm......" Yuan Yu was unaware again.
。 m.