Volume II, The Green Years 135, Propaganda for the Ahead of the Times
For the current Yi Shaofeng, going to school is an unavoidable topic. It's been almost two months since school started, and he hasn't attended a single class.
When I arrived at school, I went to Mr. Dagang first to receive a pure student education. Teacher Feng was very dissatisfied with his absenteeism, and wanted to open him several times, but thinking about his grades and some of the pressure brought by the dismissal, he was still impatient in the end.
Seeing Yi Shaofeng standing in front of him, Teacher Feng's anger was like a flood that had burst the floodgates, surging like waves.
"You said you, is there still a student, if you think your broken company is more important than studying, you dropped out of school, why do you come to school. What do you think of the school as a hotel? Come when you want to, and don't come if you can't. And how did you answer you, you said that you would at least guarantee that you would take the monthly exam every month, but what about this time? Could it be that your company is doing so big just by deceiving people?"
Just as he was about to explain two sentences and refute them, before his mouth could utter a simple syllable, another storm struck.
He was very depressed, looking at Teacher Dagang, he had to let him vent his dissatisfaction enough. You said that you are a math teacher, how can you have such strong language organization skills, and you can speak for ten minutes without repetition.
Towards the end of the morning reading class, he walked out of his office. Thanks to his cleverness, when he drank water with Mr. Dagang, he admitted his mistake and was sincere, so he escaped, but Dagang also made a request that he was not allowed to ask for leave in the next month.
In the classroom, Hong Lou was muttering quietly next to him.
"Teacher Feng, how did you spend that time? During this time, every time Teacher Feng went to class, he would glance at my direction, and then he would go to class with a black face all the time. Also, during this time, Tang Lian also took a few leaves, I heard that Tang Lian is now old, half of the university and high school canteens in the provincial capital are contracted by her, and now everyone calls her the canteen princess, saying, buddy, when will you give me an idea, let me also be beautiful. ”
If you have a big-mouthed classmate at the table, then what you want to know, don't deliberately ask, he will share the latest information with you at the first time, he doesn't care if it's useful to you, he just wants to satisfy his desire to talk.
Throughout the morning class, every teacher would be stunned when he saw him sitting in his place, obviously this student should be the strangest one in the class.
At noon, it is natural to dine with Qu Xiaotang, when he is not here, he will occasionally receive a call from Qu Xiaotang, talk to her about the interesting news of the school, listen to her report, the new semester has only been two months old, she has broken the record of the last semester, and received 27 confession letters.
Seeing him say perfunctorily, you are so good, she is a little depressed, the one who hopes the most, is now holding the chicken leg and gnawing on the mouth full of oil, and she is boasting that the chicken leg is burning deliciously, why don't you choke to death.
Tonight, Yi Shaofeng stayed by the TV early, today is the day when the advertisement of Fengshang Beverage was broadcast for the first time, he and Lin Shengnan nested on the sofa, and they have maintained this posture since the news broadcast, and they have not changed.
At 8:03 p.m., the advertisement for Confucius Qujiu ended, and the Fengshang logo appeared on the TV.
A group of students who were obviously playing skateboarding, sweating their cheeks and backs, Lao Liu walked over, threw a bottle of drink to everyone, and said, quickly cool a bottle. In the process of unscrewing the bottle cap, the process of taking a break was taken to show the effect of carbonic acid, and several students took a sip and said a cool word, and then the announcer's voice came: youth has no limits, and youth will always be with you. The camera went black, and when it lit up again, Lao Liu took a bottle of drink and said: Fengshang Coke, Chinese's own Coke, and the last big Fengshang LOGO appeared on the screen, announcing the end of the advertisement.
He originally invited a production company in the capital for this advertisement, not to mention Lao Liu's kindness. Hearing that he was going to make an advertisement, he took the initiative to contact the planning company in Hong Kong, only Lao Liu was talking with a drink, and he asked to add it. He has seen the film a long time ago, how to say it, there are not too many highlights, but for now, it is obviously a level higher.
Nowadays, most of the advertisements still stay at the level of appearances, that is, a person holding a product and constantly introducing functions, which thing is good, or what kind of gold award, silver award and certificate. Suddenly there is such an advertisement, it is still eye-catching, at least Lin Shengnan is very satisfied, her original words are that this advertisement is too in line with the taste of young people, he smiled and did not speak, where is this, tomorrow's daytime advertisement will definitely make her subvert her perception of advertising.
The next day was a beautiful Saturday, so Yi Shaofeng didn't go to class either. In the same way, I pushed off all my work, sat next to the TV all day, and both the provincial and central stations bought daytime advertising time, so it was almost the same to see which station. When the first advertisement came out, Lin Shengnan was surprised.
First of all, it is a long shot from above, which can see the whole picture of the entire reservoir, and then there is a picture of a person walking with a bucket carrying water, and the background broadcast: water is the source of life, the quality of water determines the quality of life, and Fengshang provides healthy water. The next camera turned, and what appeared was in the mountains, in a dilapidated classroom, there were more than a dozen children in tattered clothes, their faces were covered with black ash, on a crooked mountain road, several children were staggering, and when one of the big-eyed girls appeared, she said something silently, and the subtitles at the bottom read: I want to study. Final announcement: For every bottle of Fengshang drink bought, we pledged to donate 1 cent to children in the mountainous areas.
This is a patchwork advertisement, made from two advertisements from a farmer in his previous life, who made a slight alteration. All the scenes were filmed on location, and the film crew heard about his advertising plan, and in order to find the big-eyed girl he described, they searched for two weeks before finding one that was similar to his description.
Although this advertisement has a lot of imperfections, after all, the span in the middle is not abrupt, but it does not reduce its lethality in the slightest. After Lin Shengnan finished reading it, he sat there silently crying, and finally she asked, are these shots real? After his nod to confirm, she suddenly stood up, from morning to afternoon, she bought a lot of books and notebooks, as well as a few beautiful new clothes, and finally she picked out some snacks. After asking the film crew about the name of the little girl, she was going to send all these things, and Yi Shaofeng told her that Fengyun had already made a donation budget, and it didn't make her feel better.
It wasn't until the commercial was broadcast in the afternoon that Lin Shengnan and I felt better. In the afternoon, CCTV was around 4 o'clock, and the provincial station was even more powerful, giving a time point of 5 and a half o'clock.
In the picture, Lao Liu went to a commissary to buy drinks, the whole process was like a silent movie, and the subtitles read: Boss, come to a bottle of Fengshang drink. The boss handed him a bottle of juice, and he saw a hint in a conspicuous position on the package: shake it before drinking, then pouted and shook it, unscrewed the cap again, and took a sip. As a result, another child came and saw Lao Liu drinking a drink, and did the same thing as Lao Liu. At the end, there are two shaking buttocks, and the voice comes out at the end: Fengshang has many fruits, shake it before drinking.