Chapter 440: The Smoke of the Cyber War Rises

A few days later, the official website of Fortune Treasure suddenly announced a big news, the user's online wallet can be valued!

With the official implementation of the "Online Wallet Value-added Plan", the cooperation between Tianfu Fund and Fortune Treasure Platform has finally begun.

On October 20, with the launch of money market fund wealth management, users can obtain daily income from the balance stored in the Fortune Treasure platform, and this income is higher than that of bank fixed deposits.

Although this news seems to be ordinary more than ten years later, in 2003 it was definitely a bombshell for the entire industry, and it exploded in the Internet field in an instant.

Fortune Treasure Company only announced the news on its official homepage, and it was immediately reprinted by major domestic media, including not only financial media, but also a large number of domestic mainstream media.

As long as netizens open the website, they can see relevant news in various sections, and there is even a large number of professional interpretations by experts.

Netizens commented on this very warmly, and the vast majority of netizens expressed their support for Fortune Treasure and expressed their willingness to experience its value-added functions.

Most of the relevant industry experts also gave positive comments on this latest value-added function, believing that this measure has made netizens more affordable and played a positive role in promoting the digitalization of the wealth management industry.

Internet payment tools were originally just a payment channel, but after Fortune Treasure announced this news, the entire industry has a new understanding of Internet payment.

It turns out that online payment tools can be used not only for payment, but also for financial management.

In 2003, there are not many financial channels in the market, and the way of financial management is relatively single, and most people's financial awareness is relatively weak.

Especially for the working class, there were not many investment channels for their own deposits, which could only be stored in banks, but now there are online value-added services, and the interest rate is higher than that of bank fixed deposits, and real-time cash withdrawals can be realized, which is a great benefit for everyone.

Therefore, after the launch of this news, the number of registered users of the Fortune Treasure platform increased by one million in just a few days, and it is still expanding at an estimated rate of 400,000 to 500,000 per day.

More importantly, the scale of funds managed by the Fortune Treasure platform has risen from hundreds of millions of dollars, breaking through the billion mark in just three days, and a week later, it has exceeded two billion.

The original definition of online payment tools as a temporary place for cash storage has been broken, and now users recharge to the online wallet of Fortune Treasure, not only for online consumption, but also for the greater reason that this money can be used for value-added.

Looking at the real-time financial income that can be received every day, the enthusiasm of users to invest in Fortune Treasure is unprecedentedly high.

This is reflected in the market share, that is, the Fortune Treasure company began to quickly regain lost ground, in the global mall's Gpay and Baibao.com's treasure bag under the joint attack, Fortune Treasure not only did not shrink the market share, but began to rise against the trend.

In just one week, the entire battle situation has undergone a fundamental reversal, and the original market share of Fortune Treasure Company of about 50% has rebounded to more than 65% at once, catching Gpay and Baibaobao by surprise.

At the same time, in terms of cash flow on the platform, the growth rate of Fortune Treasure is even more amazing, and the total amount of funds on the platform has reached more than 90% of the entire market, that is to say, the proportion of cash transactions between Gpay and Baibao Bag has declined even more.

This is Li Feng's superiority, after all, online payment is already the concept he plays, and now the global mall and Baibao.com come to fry cold rice, originally thought that they could rely on their scale advantages to quickly defeat Fortune Treasure, but I didn't expect that Fortune Treasure has played a new concept, that is, Internet financial management.

This is ten years ahead of the entire industry, you know, in the field of the Internet, even if only one year ahead will become an incomparable huge advantage, now Li Feng's Fortune Treasure company in the business philosophy of the industry leading the industry for ten years, for the market battle, it is simply devastating.

The massive amount of money used for marketing and promotion before the global mall and Baibao.com now seems to be almost lost, and users have transferred back to the Fortune Treasure platform after registering their platform and receiving red envelopes and coupons, after all, red envelopes are short-lived, but financial benefits are long-term.

The keen market sense of the platform has aroused the interest of many financial media in China, and many well-known financial newspapers and magazines have interviewed Li Feng.

For this interview, Li Feng changed his low profile in the past and publicly stated that the Fortune Treasure platform has absolute dominance in the current Internet payment field in China, and the rest of the payment platforms must stand aside.

In an interview with the Economic Times, the largest financial edition paper in China, Li Feng even said that the Fortune Treasure platform is not afraid of any rival competition, and it is just being chased away, but it will never be surpassed.

This classic response is also Li Feng's declaration in the field of online payment, on the one hand, to deter the global mall, let them know their confidence and determination to fight to the end, and on the other hand, it is also to tell Baibao.com that it is not wise for them to choose confrontation rather than cooperation.

And the facts also support Li Feng's point of view, after the launch of the "online wallet value-added plan" of the Fortune Treasure platform, the market share has been rising, almost with a devastating trend, quickly regaining its own market share.

Not only that, on the original basis, the total amount of capital transactions on the Fortune Treasure platform began to increase exponentially, which is mainly due to the monetary wealth management function of Tianfu Fund, which has introduced a large amount of funds to the Fortune Treasure platform, making the total amount of funds managed by Fortune Treasure four times higher than the sum of Gpay and Baibao Bag.

At this moment, in the general manager's office of Fortune Treasure Company, Li Feng met with He Guojun and Cai Shengyao, chairman of Tianfu Fund Company, to analyze the current form of online payment and study the next strategy.

Cai Shengyao, Chinese New Year's Eve, is a well-known financier in China, who has worked for many top international financial companies before resigning in 2001 to found Tianfu Fund.

Although the establishment of Tianfu Fund is not long, but the performance is quite good, from the beginning of the total amount of 5 million, continue to expand, to the second half of 2003, the total scale of funds has exceeded 300 million.