Among them, the A-level advertising space is the most obvious, arranged in the most eye-catching position on the homepage, a total of four positions, these positions have the highest commercial value, and the effect of advertising promotion is also the best, and each position can have about thousands of dollars of advertising revenue per month.

B-level ad slots are relatively poor, located on category pages of different types of networks, and a total of 16 slots are divided. These positions can only attract a certain type of readers, and the promotion effect will be discounted, and this kind of position will only cost 200 to 300 yuan per month.

As for the C-level ad space, the position is the worst, at the end of the reading page, but the number of ads that can be divided by this ad page is very large, because every reader who wants to read the book must enter the reading page.

Therefore, from the perspective of PV, the PV of the reading page accounts for more than 50% of the entire PV volume, and the readership can be defined according to the different types of books, and about 20 advertising spaces can be divided, which are the cheapest, charging about 50 to 80 per month.

In this way, the operation of these advertising spaces can bring good income to the website, and it must be more than 10,000 yuan per month at the initial stage, which is a considerable amount of income for the entire website.

More importantly, with the continuous increase of the traffic of the origin Chinese network, the charging standards of these advertising spaces can also be continuously improved, and the space for future growth is still very objective.

Of course, increasing the advertising business also means increasing the company's workload, for this matter, Li Feng specially docked with He Xiaoya's Tianxing Advertising Company, outsourced this business to Tianxing Advertising Company for a long time, and gave them 30% of the advertising commission.

This little thing is too simple for Tianxing Advertising Company, the company itself has a large number of customer resources, many of which are more consistent with the user group of the origin Chinese network, so it is not a problem to fill the advertising space in the short term.

In this way, it also means that the origin of Chinese Network has officially entered the stage of small-scale profit since the Spring Festival in 2002.

The daily work of Origin Chinese Network is being carried out in an orderly manner, and the speed of all work has exceeded Li Feng's expectations.

In the Internet café of the park, during this time, Li Wanmin was also thinking about the plan of the Internet café chain.

The first is to expand the Internet café and add 20 computers, bringing the total capacity of the Internet café to 50.

Then it is to improve the service system of Internet cafes, not only to provide all kinds of drinks, but also to provide simple meals of unified standards, and further expand the ways for customers to consume in Internet cafes.

This was followed by the introduction of a unified membership card payment system to automate the payment process.

So during this time, Li Wanmin was so busy with this matter that he didn't care about the daily work of the Internet café at all.

Fortunately, Xu Zhengxuan stayed in the Internet café during this time, which could help to do some work and relieve Zhang Guilan's pressure.

Because it was a cloudy day, the light in the Internet café was a little dim, Xu Zhengxuan was only coding words next to the management machine, and it could be seen from the "crackling" momentum when he coded the words, this kid is now full of brains and full of firepower.

Zhang Guilan took up his reading glasses and began to sort out the account books of the day.

Li Wanmin turned on the electric light and walked to his son Li Feng with a yellowed brown paper notebook.

"Feng Feng, during this time, I have made all the plans for the future of our paradise Internet café. Li Wanmin opened the notebook and said, "Next, our chain franchise model will be launched, before that, the park Internet café, as the flagship store of this brand, must work standardization, and strive to unify the construction and service standards of the Internet café, so as to attract franchisees." ”

Li Feng looked at his father's notes, and it can be said that the whole idea is relatively clear: "Dad, this first step is to standardize our own Internet café first. There was a foundation for this step before, and the Internet café management manual I wrote can come in handy. Let's first build the flagship store of the Internet café in the park to facilitate franchisees to visit and lay a good foundation for next year's franchise model. ”

"Yes, that's it, so before the Spring Festival, our expansion must be completed. Li Wanmin said with great interest, "In the previous line transformation, in order to consider the future expansion problem, we have reserved the network interface and power interface, and then as long as we further divide the space of our Internet café and buy a batch of new computers, we can immediately complete the expansion work." ”

Li Feng looked at the pattern of the entire Internet café, the current computer layout is still relatively loose, and the space of the entire Internet café is not completely utilized, and many areas have a lot of room for expansion.

If all these areas are utilized, twenty additional computers will be more than enough.

Moreover, after the expansion, it can also create a scale effect, so that the park Internet café can get rid of the concept of small Internet café and become a standard medium-sized Internet café. Because only by becoming a medium-sized Internet café can it be qualified to be the flagship store of the park Internet café chain brand in the future, which is also an effective credit endorsement for its own brand.

"Judging from the current entire store space, it is still a little smaller to be the flagship store in the future franchise chain. It's just that we can't expand the store, so we must find the positioning of the franchisee and take a compromise plan. Li Feng said.

This is something that Li Wanmin has not seriously considered: "The positioning of the franchisee? I have not carefully considered the problem of joining the positioning, after you reminded me, this problem is actually very important, if the quality of the franchisee is not good, otherwise there will be such and such problems in the cooperation, it is very likely that the entire brand image of our paradise Internet café will be crushed, Fengfeng, what better idea do you have, give it a careful talk." ”

"As the flagship store of the entire chain brand, our paradise Internet café is actually small in terms of the overall scale of a single store. Therefore, if there are large customers to join and build a large-scale Internet café with a scale of two or three hundred computers, then our flagship store will not live up to its name, and it will even be laughed at by franchisees. Li Feng said, "At the moment, we don't have more funds to rent larger stores, so we must have a certain strategy to attract franchisees, and this strategy is a slogan, called 'small and medium-sized Internet café solutions, to meet customers' dreams of opening Internet cafes at low cost'." ”

"To make small and medium-sized Internet café solutions to meet customers' dreams of opening Internet cafes at low cost?" Li Wanmin thought for a while, and his face showed an excited expression: "Well, this positioning is very good, and it is completely in line with the current reality." With our current capabilities, we can only provide small and medium-sized customers with the service of running small and medium-sized Internet cafes. ”

Li Feng knows that around 2002 to 2003, it was the peak period of the Internet café industry, and many Internet cafes sprung up like mushrooms after a rain, which not only realized the first Internet enlightenment for everyone, but also reaped huge economic benefits.

In that era, there were many people who became rich overnight because of opening Internet cafes and made the first pot of gold in their lives, it can be said that opening an Internet café was the lowest investment in that era, and the lowest entry threshold of the entrepreneurial model, and the profits realized by opening an Internet café are incomparable to other industries.

Before the advent of this wave of Internet café openings, if you can seize the opportunity to provide brand chain franchise services, not only the market prospect is very good, but even dominate the Internet café industry in the region, and the resulting profits are not only what can be achieved by opening a small Internet café.