And the Ba people here are really good projects, and the troubled times are counted as one, and the size of the plate is also appropriate, but basically they will not be financed, and it is inconvenient to split the others.

However, the money sent to the door, do you refuse?

Wait! When Chu Yuan was in a dilemma, he suddenly thought of Cao Shan. Cao Shan's artifact company happens to be an independent subsidiary, suitable for receiving financing, and it has begun to take shape, the plate is not small, and the key is that it needs money!

Originally, Chu Yuanxi's plan was to wait for Ba Ren Entertainment to complete its financing, and the Ba people would inject capital into the artifact company, and of course, the proportion of equity should be adjusted accordingly. But the simple thing is that Cao Shan really only needs money, so it's better to ......

"Several, do you see this cultural shirt I'm wearing?" Chu Yuanxi pointed to the animal company cultural shirt on his body, and on it was Zhou Minxi training a programmed ape. "This cultural shirt and the previous cute rabbit hat, do you understand? This is a project company, if you want project financing, you can consider this subsidiary as a shareholder. ”

This kind of financing model, no matter what a few people think, the most destructive is controlled in the artifact company, and it will not spill over, which should be very cool for Chu Yuanxi.

He Qiang's eyes lit up, "This is good, I know." After he finished speaking, he took off his coat and wore a Ba cultural shirt inside, but it was not "Animal Company", but "Out of the Mountains in Troubled Times".

"Damn, this is okay. Lin Yaohuan also took off his coat, and inside was a cultural shirt from the "Brother Fang" series. "I heard it's quite profitable?"

"Yes, the gross margin is very good, but now we need the money to scale up. I'm going to wait for the Pakistani people to get the capital to inject capital into the subsidiary, and if you are willing to enter, I think it's okay. ”

"What can this company eat for 50 million?" Meng Hao sat firmly on the Diaoyutai platform, "Don't hide it from you, Xiao Chu, I thought at first that you weren't going to make a film and television of "Out of the Mountains in Troubled Times"? It must be a plate of more than 100 million. When we first put it together, it was in film and television. ”

"That can't be released for the time being, why don't you wait for half a year?" Chu Yuanxi didn't want to say it to death, he was restricted by funds in the original world, and fifty million was not a small amount of money at any time, and a certain stage in the original world was enough to cause his hunger.

"Why can't you even release the project?"

"I have other strategies, I need to use the "Out of the Troubled Times" film and television project to open the way, and I definitely have to talk to some institutions. This project is really good, and the plate is big, so I can let you in if there is a gap after the discussion, right?"

"That's fine. It's a cultural shirt, how to say it? There is no film and television and IT trend in making clothing. Wang Yinyu's typical good speech made Guan Kuo unhappy for a while. But Chu Yuanxi's words have come to this, and he has already shown his red line, if he wants to go further, it may cause Chu Yuanxi's resistance, but it is not beautiful.

After thinking about it, Guan Kuo said, "I agree, but it shouldn't cost so much money, right?"

So, on the eve of TCG's upcoming launch, Cao Shan, who was running business in the south, actually received a call from Chu Yuanxi, and then learned that he was about to get a capital injection of 30 million.

The five trenches reduced the scale of capital injection a little, and each paid 6 million, which made Lin Yaohuan very worried, because any of his suites exceeded 6 million, and he knew that he couldn't keep the money in his hands......

The 30 million made Cao Shan think that Chu Yuan had secretly completed the financing, and then she knew that it was not, it was in vitro financing, and five new shareholders came in, which made her even more confused.

"I just want to report to you on the progress. Cao Shan finally held back her thoughts and said, "What is the valuation of the artifact company with the new shareholders?"

"I haven't talked to them specifically, I want to estimate 90 million, what do you think?"

"Are you saying that 90 million in the case of using the IP license of Baren Entertainment for free? Are you stupid?"

"Ah, the Ba people's shareholding contains the consideration of IP licensing. ”

"In short, it's too little, now there are 10 flagship stores in first- and second-tier cities, and have you noticed that the loss of flagship stores is not serious, which shows that my brand strategy has achieved initial results, and it will get better and better in the future." And that's when you're asking for more clerks. ”

The headquarters of Baren Entertainment is in the imperial capital, but the fans are mainly distributed in the south, especially in the area of Yangcheng Pengcheng. Cao Shan has been running south recently, and it is still in the sowing period for the time being.

The investment in the sowing period is very high, and the decoration of the shop rent and so on have to be invested, and there are some other expenses that are inconvenient to keep accounts, so Cao Shan said that the loss is not big, but it is difficult for Chu Yuanxi to agree, probably what she said is that the loss in daily operation is not big.

In fact, this pot still has to be carried by Chu Yuanxi, because he asked to recruit more clerks, otherwise the daily operation will be close to a draw. Of course, the purpose of opening a store is to make money, but at this stage, the stall has not been rolled out for two months, and it is already very good to be able to tie it.

But Chu Yuanxi can see that online sales are rising. The brand strategy has led to an increase in online sales of T-shirts to 20,000 pieces per month, and the repurchase rate is not bad. Shirts have also been sold, although it is not ideal, there are 5,000 pieces per month, but the curve is not rising, indicating that the proportion of fans buying fresh ones in the early stage is relatively large, and the situation of recognizing this brand is not obvious.

His valuation is also based on financial reports. Online is more profitable, and the monthly net profit is basically more than 1 million, which is stable and rising. However, the brick-and-mortar store has embezzled a large part of the online profits, so with the current finance, the annual net profit is about 6 million, and it is estimated at 90 million.

But Cao Shan was not happy: "I don't know what the logic of your valuation is, anyway, I think the artifact company is worth at least 200 million." Your 90 million does not consider goodwill and brand value at all, nor does it consider the power of live broadcast of Ba people's anchors!"

Chu Yuan Xixin said that even if the old man can blow it, you can do it well, learn from me? You have only been working on the brand strategy for two months, this value is too high, right?

However, Cao Shan's opinion must be considered, not because she holds 5% of the shares, but because Chu Yuanxi is used to believing in people who are fighting on the front line, rather than blindly believing in his own judgment, after all, he is in the rear. This is a habit he developed in the original world.

In particular, he knew that he might have always despised the artifact company or the clothing business, subconsciously feeling that he wasn't in this business and therefore wouldn't be so valuable. So the artifact company was positioned as a tool to make quick money from the beginning, even if he proposed it himself to establish a brand, it was just to deal with copycats. It wasn't until Cao Shan came that she forcibly took over this piece.