Listening carefully to Wang Jinbao telling him his thoughts on the phone, Yu Wenfei had a smile on his face.

He really didn't expect that his cousin was really a little spiritual and could think of such a way.

Originally, he sent Wang Jinbao over, he really just wanted to exercise, no matter how Moya mobile phone company said, there are several production lines and a factory, even if it only relies on OEM orders, it will not really collapse.

This company, he really doesn't plan to spend any thought, just keep it out of business first, and when he really starts making mobile phones in the future, it can be used as a production base. There are skilled workers, there are their own parks and factories, and there are experienced managers, and it is also convenient if you want to expand.

However, Wang Jinbao is obviously unwilling to only do OEM, and I don't know how to think of making low-end brand mobile phones.

This idea coincided with Yu Wenfei's suggestion to Mo's father.

Obviously, there is a lot of room for operation in this plan, and if it is really done, it may not be able to become a representative brand of "cost-effective" mobile phones like Xiaomi, which only appeared a few years later.

"That's a good plan, Jinbao, you're using your brains. Yu Wenfei praised.

Wang Jinbao was a little embarrassed, his cousin rarely praised people, it seemed that it was the first time I heard him praise himself......

"By the way, do you still want to use the brand of Moya mobile phone?" Yu Wenfei asked again, since it is a brand mobile phone, then the brand name is more important, Moya has had problems and has a "black history", he wants to remind Wang Jinbao.

"Don't use that name, since you want to be a low-end brand, well, let's say it's a copycat, it's more smooth. Since we have made a copycat machine, then we have to make a legend in the copycat machine! So, I want to change the company's brand to a legend!" Wang Jinbao said in high spirits.

He didn't know that Yu Wenfei on the other side of the phone was already dumbfounded.

Legendary mobile?

He is too familiar with this brand, this ...... It was supposed to be a mobile phone brand that appeared more than ten years later, and it was created by him.

What, is it going to appear in the hands of his cousin Wang Jinbao now?

And...... Can Wang Jinbao achieve this brand to the same height as himself?

After not hearing Yu Wenfei's voice for a long time, Wang Jinbao asked curiously: "What's the matter, Mr. Fei, isn't this name good?"

Yu Wenfei came back to his senses, "Ah, it's good, it's okay, let's call it a legend!" But since you use this name, you have to do it well, and strive to really make a legend of a domestic mobile phone!"

Although he felt that Yu Wenfei's words were weird, Wang Jinbao didn't think much about it, as long as his cousin agreed with his idea, it would be feasible.

............

After hanging up the phone, Yu Wenfei was slightly distracted, is the legendary mobile phone really going to appear?

He shook his head and smiled bitterly, fate is really wonderful, and he still hasn't bypassed this brand in this life.

Originally, in his plan, he did not plan to make low-end mobile phones, because after nearly 30 years of long development of mobile phones, Yu Wenfei knew that although low-end brands can be prosperous for a while, but that road will only get narrower and narrower!

As the competition in the mobile phone market becomes more and more stimulated, those low-end brands that do not have their own core technology have a worse and worse living environment, not only in the core components are controlled by others, but also because the low-end image of the brand is deeply rooted in the hearts of the people, and they are not recognized by consumers if they want to transform into high-end.

Later, all manufacturers are impacting the high-end, and they all want to make high-end machines, what is the picture, isn't it envy Apple's profits?

Among the branded mobile phones, Apple is recognized as the most high-end brand, and it does not include those luxury mobile phones that have been shipped very little.

Apple's shipments are actually lower than Samsung's, and later surpassed by Huawei, but Apple's profits are extremely amazing.

Some professionals have made statistics that Apple's shipments only account for 20% of the entire mobile phone industry, but its profits account for 80% of the entire mobile phone industry!

In other words, even if Samsung and Huawei's shipments are twice that of Apple's mobile phones, the net profit is less than a fraction of Apple's. From this point it is enough to see the horror of Apple. So, where does Apple's profit come from? In fact, the biggest source is the iPhone, according to statistics, the profit of each iPhone is close to 60%. In the case of an iPhone X, the price of the Bank of China is about 8316, and the cost is only about 2815 yuan.

If you want to say that Apple's R&D costs about $14 billion a year, and the annual shipment of mobile phones reaches 200 million units, then the R&D expenditure for each unit accounts for 70 US dollars (about 478 yuan). Therefore, even if the logistics, taxes, and physical store expenses are all calculated, the final cost of an iPhone X will not exceed 4,000 yuan, which means that an iPhone X can bring nearly 4,300 yuan of profit to Apple!

What is the concept that you can earn more than 4,000 by selling a mobile phone?

You must know that in the mobile phone product lines of Samsung and Huawei, there are not many with a retail price of more than 4,000!

Let's take a look at the annual profit data of these companies, Apple's annual profit in 2017 was $48 billion, and Samsung Electronics' annual profit that year was nearly $20 billion, but Samsung's business is too much, and if you only count mobile phones, the profit is not much. And Huawei only had $7 billion that year, that is, Huawei's money earned for seven years was almost as good as Apple's profit in one year, which also included Huawei's communication equipment profits.

At its peak, Apple had a market capitalization of more than $1 trillion and more than $230 billion in cash.

Rich rivals the country, but that's it!

Everyone makes mobile phones, obviously my shipments are higher than yours, why do you have a few more market value than me, and the profit is a few streets behind me, Samsung and Huawei are naturally very unconvinced.

Therefore, later there was a wave of everyone wanting to hit high-end brands.

............

But these are all things in the future, at least from 2003 to 2015, low-end mobile phones can live very nourishingly.

Although Yu Wenfei did not look at the profits of low-end mobile phones, since Wang Jinbao wanted to take this road, he also supported it.

Now that the legendary mobile phones have come out, do you invest in a few more companies and get out the two brands of Xiaomi, Meizu, and Green Blue......

Yu Wenfei thought a little wickedly.

If that's the case, it's actually pretty good, at least it can reap the dividends of the development of the mobile phone industry, not to mention monopolizing the domestic market, at least it can occupy most of the market, and it can also squeeze the living space of competitors.

It's a pity that there aren't so many people available at hand, and it's hard to say whether Wang Jinbao can even do it now.