Chapter 108: The Enemy Arrives on the Battlefield Again (Part I)

Chu Yuanxi originally thought that Baisha would be stuck here, that is, he couldn't come up with a better business model.

After reading Baisha's official account, he has designed a business model for Baisha that is more likely to make money. Ran goose, he didn't expect that Baisha's thinking was not on the same channel as investment and financing at all, this is not according to the routine!

"Brother Chu, you can just say how to make money. I only make money by advertising on advertising platforms now, and I pay by clicks. Bai Sha gave up completely, and it was difficult to even pretend to understand, because he didn't know how his official account could make money, except for sending spam advertisements. And sending spam advertisements is something he is unwilling to do - receiving advertisements is the main monetization mode of the official account, but the advertisements that the official account can receive are basically coaxing. How do you tell investors about this?

In fact, he also makes a little money from time to time by receiving advertisements, but he has a headache how to explain to his readers: just click on the advertisement, click on it and there will be advertising fees, don't really spend money in it......

To be honest, Chu Yuanxi is really a novice in receiving advertisements on the official account, the original world said, this world is the same, he has never received an advertisement, not even a short video advertisement on Douyin, let alone on the official account.

I didn't expect such a headache, Chu Yuanxi felt that it was really a mistake to rashly recommend Baisha to Yuan Yu, I just wanted to pretend to be a force casually, but there were signs of hitting the ground with my face...... It's already like this, so let's try to pretend to be this force......

On the other hand, Yuan Yu is already a little impatient, and the advertising platform can simply pass through the earth when it comes to monetizing spam ads. Bai Sha didn't seem to her to be of any value at all, so she subconsciously tapped the table with three fingers and looked over to the forum. On the stage, Hong Xing was asking and answering questions with Lei Siyun with great interest, and Erlang's legs were very proud.

Chu Yuanxi knew that something was wrong at a glance, and knocked on the table with three fingers, which was Yuan Yu's habitual action, and he planned to find an excuse to leave.

He immediately looked at Baisha and said, "Then I'll do it for you." First of all, Baisha, you don't know your value now, and you have been working hard in the direction of breaking articles. Your core competitiveness is not to write patriotic reviews, but to IP-based events. You can use metaphors to apply facts to various famous books, to correspond characters to historical figures, and then to organize them, like ...... Well, it's like the structure of "The Outer History of Confucianism", which is written as a group portrait of the characters. ”

Yuan's distracted attention was immediately pulled back. Bai Sha also understood, and immediately nodded violently.

"It's hard to replicate, and even if others know your routines, they won't be able to produce high-quality content without your talent. So after this work is completed, how can the value be realized?" Chu Yuanxi was more satisfied with Yuan Yu's reaction, but still said to Bai Sha: "Do you know Li Xiaowu?"

Li Xiaowu ...... Familiar? Do you also write an official account?"

"Yes, she didn't come today. Li Xiaowu wrote an explosive article related to the earthquake last year, just one, and now I have made a movie, I checked it just now, it has been completed, and I am waiting for the release on the first day of May. ”

"I know that. "I almost threw myself into this project." ”

Bai Sha continued to nod, nodding had become his new normal.

Li Xiaowu's example shows that the official account has the potential to be adapted, because she has users, popularity, and content. If you can turn the current review into the current review IP, then it is equivalent to turning the scattered articles into a whole, twisting the readers and dissemination of these articles into a rope, and the future strength will only be greater than Li Xiaowu. Although it is unlikely that this theme will be adapted into film and television, it is entirely possible to adapt it into an animated comic. ”

"Grow flowers!" Yuan Yu and Bai Sha suddenly said in unison.

Yuan Yu suddenly felt that there was a lot of room to play in this matter, because each article in Baisha had tens of thousands of clicks and close to ten to one likes, which was still a case of poor promotion, which showed that his article itself was valuable and had the potential to be promoted. In the case of the spread of influence due to the operation of making money, Bai Sha already has so many ready-made explosive articles, once this thing is done, the influence of his self-media account will explode geometrically.

"Yes. "The Flower Planter That Year" has not been realized for various reasons, and strictly speaking, it is not the same type as the plan I designed for you, and you are more scattered. But after your IP is made, it can obviously be realized, because it has transaction value, such as the value of selling the copyright of animated comics, which is the prospect of making money for you. ”

Chu Yuanxi let out a breath, and then said: "Then the purpose of your financing this time is to get enough money, register as a regular company, hire the right people, help you promote, help you register intellectual property rights, help you negotiate business, and finally complete this matter." There's a lot to do with financing, and you have to figure out how much money you need, understand?"

"Understood, I should have started the recording and listened to it repeatedly. Bai Sha actually didn't understand, anyway, he had already said this, and simply asked, "Brother Chu, what would you do if you came to do it?"

"If I do it, I will need more money, and I will find an animation producer to make two episodes of animation to test the waters, and only after I get the market data can I promote the next round of valuation. If you want to find a platform to recommend animation, you have to find a water army company to hype up this matter. To do this, there is a lack of a key operations team, and all of these things need to be coordinated by the operations team. ”

"Stop!" Yuan Yu waved his hand and said angrily: "Don't take others to the ditch." You're looking at one and doing two, and few people are going to do that like you. However, Yuan Yuan also has to admit that Chu Yuanxi's gameplay is more perfect, but supporting this perfect gameplay requires strong self-confidence, as well as ......

"That's because they're embarrassed to burn investors' money. "Chu Yuanxi mends the knife.

Yuan expressed her disdain with huge white eyes.

Chu Yuan Xixin said that I have to praise Yuan Yu, and I can't blindly suppress it, "Then for you, even if you have money, it will be difficult for you to complete all this, such as the key operation team, but Zheng De can help you solve everything." High-quality investment institutions have a very large tentacles and a lot of resources, and they can easily help you complete the configuration. For your business, that's where the value of finding an investor lies, not just raising money. ”

Yuan Yu nodded immediately: "Yes, this is to the point, when doing financing, it is not simply to calculate your own value and how much capital to raise, but to do a good job of division of labor with investors." Investors are not finished with a sum of money, they are the lowest level of investors. ”