Chapter 840: Daily Whipping Yang Jiangang (II) begging for subscription

Listening to Chu Yuanxi's sneering with frivolous ridicule, Yang Jiangang's sweat came down, and finally, he realized the seriousness of this matter, and he couldn't even confirm whether Chu Yuanxi's motion to remove his chairman was serious?

Fortunately, Chu Yuanxi finally returned to normal, "As far as the influence of the Ba people is concerned, the monkey is called the king in the self-media, and it has a little direct access to the players of the mobile game "Out of the Troubled Times", how can it be compared with a behemoth like China Literature?"

The goal of peak visual effects is to dig a deep enough moat during the window period, which is the essence of burning money, have you made this goal clear? But at present, the moat can only be scale, brand, and user experience. This is the reason why you, Yang Jiangang, must not go to the forum to beep blindly, you must stabilize my head and do things for me! Otherwise, capital will eat you first. ”

Yang Jiangang hung his head, but he didn't expect that Chu Yuanxi's whipping had just passed the first half, and he had to improve his cognition after the good mood of the day was ruined by him.

I only heard Chu Yuanxi Zhenzhen say: "I gave you a round A financing without a bet, so you are not under much pressure, but at present, it seems that it has hurt you and has not made you have a clear understanding." Aren't you going to raise money behind you? There must be a bunch of indicators waiting for you in the back, and you will die and no one will save you. It is said that now you are also the boss of the company with a valuation of 800 million, I shouldn't scold you, but you have to scold yourself often. ”

Although Yang Jiangang beeped, he suddenly became energetic: "Shrimp? I was really wrong this time, but why do you often scold yourself?"

"Why? Oh, that's a really hard question for you, you're not at this level. Otherwise, stop scolding yourself and start by criticizing your employees. ”

"I, rub!" Yang Jiangang was completely confused, "Is this still exquisite? I almost never criticize others." ”

"Of course, there is a point of criticism, criticizing employees is for the good of employees. Chu Yuanxi Zhenzhen, "Is it to let employees improve, do you understand? Why don't you criticize employees? Because you don't feel that you are better than employees from the mentality, so you can't criticize." ”

Yang Jiangang said in his heart, so the one who finds fault with employees every day is a good boss?

Unexpectedly, Chu Yuanxi made up another sentence immediately after: "But the truth is almost like this, you don't have the confidence to scold the employees, and you can't find the places where the employees should criticize, alas, the level, it's really miserable." ”

Yang Jiangang was choked enough, and said in his heart that co-criticizing employees is still a chore?" "So I have to improve my own level first and then criticize employees?"

"You're right!" Chu Yuanxi suddenly said with a rainbow of momentum, "The boss should take three steps to improve his self-level, first criticize the employee, then scold himself, and finally scold his friends, understand? The boss is difficult to improve, criticizing the employee is to help the employee improve, but the employee can't criticize the boss, so how can the boss improve? When the level is reached, it is natural to have contempt for friendly businessmen. That's your next upgrade route, go for it. ”

Speaking of this, Chu Yuanxi was refreshed, and wanted to end today's topic, go to Yizhuang tomorrow to participate in the Google conference, and then go straight to the magic capital ChinaJoy, and communicate with Lu Yu about the output content of the robot later. As a result, he found that Yang Jiangang's face was strange, and said, "I'm still very confused, can I complain about my bitterness?"

"Allowed. ”

"I'm a planner. You know that I do peak visual effects, in fact, I just rely on a brain hole, an idea. But now, whether it is technical, operational, or operating platform, this is not what I am good at. When you talk about the boss's own improvement, my feelings suddenly become stronger, and I was often confused but I don't know where the confusion is. Everyone in this company is working towards a goal, but I don't have a goal.

I'm actually a product manager now, and I'm constantly picking on UI and usability issues every day. It's not that I want to find faults, it's that I don't have anything else to do! You helped me do the financing, Chen Kuo is doing the recruitment, and the operation is not needed for the time being, I know that I should make a plan, but I don't know how to plan. I have a feeling now......"

"What does it feel?"

"I used to wonder why so many people in China learned from Jobs to start a business, but they all stared at the product every day to see the details and see if the icon was round? Now, in my own situation, it's not that they just want to learn this, but they can only learn this! It's the same as my current ability to find fault with products!"

"You may be the truth......" Chu Yuan Xixin said that this bad point is really full of halls, and people can't take it?" "You don't need to be anxious, Lao Yang." Entrepreneurship is not what you are good at, but what you need most when you start a business, so you need to improve yourself. It doesn't matter, just learn, you're qualified to be a shopkeeper, aren't you qualified to learn? It's actually good for you to think from the perspective of Sankei, is it because I used to do Sankei?"

Yang Jiangang sneered.

"The boss of station B is also a platform, and he has a good saying - he said that his achievement is not that his products have many users, but that users recognize his products and like to use his products. Zhang Ming probably felt a similar way. It doesn't matter if you can't do anything else, I believe that you are okay as a person, and you will not go to death to abuse users for success. In this way, the product you make must have temperature, and it should be okay to engage in the community, which is actually the reason why I support you to start a business. ”

Yang Jiangang finally heard a good word after a long time, and the clouds in his heart suddenly disappeared, he stood up and walked around the tea room for half a circle, and asked, "Then what should I improve?"

"Self-improvement is a system project, and it can't just improve one aspect. You should do this by setting yourself the right goals first. ”

"Like the former richest man's easy little goal?"

"Phew, it's ability. For example, first formulate the right talent to be recruited?" Chu Yuanxi raised his head and looked at Yang Jiangang's gradual morale, "You can't hand over the recruitment land to Chen Kuo, Chen Kuo is okay to recruit technical talents, but what about operational talents? What about community management talents?

You need to work backwards from the results, and then the question is refined - what kind of talent does the company need to recruit? And then, what kind of people in each category, with what kind of characteristics and skills, are the talents you need. In this way, you have exercised the ability to think strategically, and the improvement is all-round. Think more and bear the fruits of wisdom, you know?"

"Understood, understood. ”

"No, you don't understand. "Chu Yuanxi is about to start zhuangbility!

I only heard him say: "Station B failed to think strategically at the right time, so it missed the opportunity to start the live broadcast, otherwise the live broadcast of games in other categories except e-sports should belong to Station B."

The large online reading platforms have not yet thought strategically, so they give you the time window to do the category of big UGC animation platforms.

A certain Ya blindly did growth without strategic thinking, and as a result, it destroyed the community atmosphere, and the old users ran away and the new ones could not be retained.

Cat Pounce didn't think strategically, so it refused to grow in order to maintain the user experience, and now it's almost over.

Do you think you get it?"

Yang Jiangang's face was Spartan, and he said in his heart, I want to understand that I am still standing here?

I saw that Chu Yuanxi's expression finally became a little solemn, "I know very well whether you do strategic thinking or not, you know how well I am doing if I want to sell stocks with peak visual effects." I don't have high requirements for you, even if you don't have the ability to think, it doesn't matter, don't go out zhuangbility, stabilize, you can reach 5 million DAU by the end of this year, and the giants haven't noticed you, you will succeed if you meet these two conditions, understand? ”

"Underreport so much!" Yang Jiangang finished speaking, looking surprised.

"Less?" Chu Yuanxi disdained, "500,000, from the perspective of outsiders observing you, is a normal expectation, it is not obvious, it is in line with the reality of the enterprise, understand? ”

"Damn, then you want me to do 5 million? You are so well-off, and you haven't set such a fast growth target, right?"

"The situation we are facing is different, Lao Yang. For me, I don't have to pursue radical growth, no one can compete with me on this track, I can balance the contradiction between growth and user experience, and I can suppress the desire for growth in my heart. But you're different, if you don't grow, you're giving up users, the market, and partners to your rivals, and there's nothing more important to you than growth. Just because you don't see an opponent doesn't mean they don't exist, it's just that they haven't figured it out yet. ”

Yang Jiangang is no longer Wuxia Ameng, and he has made up for the market, and when he heard Chu Yuanxi say this, he immediately compared it with his own knowledge system and found that it was wrong?" "Wait a minute, why can Station B slowly develop and grow? According to your theory, there should be many potential opponents?"

"That's because the period of the development and growth of station B was from 2011 to 14, which was the golden age of the mobile Internet. Chu Yuanxi said faintly, "At that time, entrepreneurs had countless tracks to tackle, and Station B may have had many potential opponents, but these people have better choices, and they don't have to compete with him for that niche field, understand?

You are different, now is the desert era, it is a track that can be entered, you can see the growth curve and the benefits, there are people who want to enter, you compare the living environment with station B? You must adopt an aggressive growth strategy, but it is the difference between radical, ultra-radical or hurricane. Why else would I give you so much money? You have 100 million in cash in hand, how can you spend it, what do you want?"

Yang Jiangang found that he really needed the ability to think strategically, otherwise he would be beaten into a horse by Chu Yuanxi! Today alone, I don't know how many times I have been speechless, and the embarrassing scale has continuously broken through the lower limit......

As if he had a heart, Chu Yuanxi also said: "What you need to improve most now is your strategic thinking ability, and it is best to give you half a year to recharge." But the cruel reality is that no one can give you time to think calmly, you can only think and fight in the process of practice.

I've been telling you that your posture of working overtime is not right, you just don't listen, and you spend all your time looking at the product, which is called using tactical diligence to evade strategic responsibility. Your time would rather be wasted and used to pick up girls, and it should be forbidden to use it to look at products, otherwise you will be a product manager, and what kind of chairman will you be?

Your next step in financing is very important. I want the next round to be a B round instead of an A+ round, but it depends on the results of your work. So from that point of view, I support you to visit the marina for the time being, and this agreement will help to raise the financing expectations. When will you sign your agreement with Guan Xin?"

The main difference between Series B and Series A+ is, of course, that the valuation is different, if the valuation cannot be raised, it is the A+ round, and if there is a significant increase, it is the B round.

Yang Jiangang patted his head, "I almost forgot! Are you there tomorrow morning? Guan Xin said that it would be best for you to be there, and he has a lot of terms that need to be confirmed with you, saying that Youtu is interested in investing. ”

Chu Yuanxi glared at Yang Jiangang in a dead fish eye pattern, "Why didn't you say this earlier? Why don't you pick the day after tomorrow? Tomorrow afternoon, I will go to Yizhuang to attend Google's meeting, and then catch a plane, only in the morning." ”

Soon, Yang Jiangang ran away in disgrace and was replaced by Lu Yu to come and die.

Of course, Lu Yu had already seen the video of the horns, but he never asked. On the one hand, I am busy with work, and these days are the time to harvest data, and on the other hand, I also have a B number in my heart, and I shouldn't ask about things that Jaguar should ask.

After a short period of fermentation, the dividends of this wave of "Nezha" can be described as full of brains, not only harvesting two popular works with 4 million likes to regain their strength, but even the number of fans who have been stagnation for a long time has also risen significantly.

In fact, well-made works play a faΓ§ade, and what really reaps traffic is a massive number of brainless videos, such as re-editing of movie materials and live-action imitations. The so-called dividend is to allow brainless works to harvest a lot of data, and it does not require much cost and production time, which has been the case in the past, is the case now, and will be the same in the future.

It's just that this time it was the Ba people themselves who first ate this follow-up dividend.

In Lu Yu's hands, the information of the Ba people has become more and more like an MCN organization, the characteristic of the MCN organization is that it holds thousands of numbers, the Ba people used to not open small accounts very much, and the so-called small accounts are all giant-level large accounts in the eyes of others, such as the cute pets of the Ba people, who took nearly 10 million fans tepidly. But in Lu Yu's hands, the trumpet has already opened more than twenty times.

The reason why it is said that the brain is full of fat is not only because of the data, but because the real appearance of the Ba people + the post-production special effects works have become popular for dozens of times, and then forced Douyin to urgently launch the special effects stickers of the "Nezha" version, mainly focusing on the makeup of Nezha and Xi Bing. But the special effects that can almost be done have already been strafed, and this is a movie, and you can't do it blindly, so that you find that the special effects stickers have almost no way out, and you can't do Hot Wheels, right?

The so-called special effect stickers are a classic way to play short videos, and users can choose a variety of stickers to stick on their videos. And the position of these stickers is intelligent, which is convenient for users to make movements, such as Nezha's Chaotian mustache, which automatically appears on the hairline, no matter how the person's head moves in the video, the system can find the correct position to paste the Chaotian mustache.

This chin's Douyin comment area is lively!

"Sure enough, it's still the official special effects sticker!"

"It's because you can use it, so it's powerful, and the special effects of the Ba people can only be used by the Ba people themselves, and you can't use them. ”

"Although the special effects of the Ba people are ugly, but there are many of them, when will the official special effects be provided more?"

"Dignified official, how can it be compared to a self-media MCN?

"Anyway, why did the special effects of the Ba people just come out of the movie? Is it so easy to do special effects?"

"Upstairs stupid, right? Ba Ren is just a fast special effect? Ba Ren is a video of Wu Yang, Douyin has been unwatchable these days, and it is completely occupied by this unscrupulous company!"

Looking at the Douyin users who were angry one by one, Chu Yuanxi was satisfied, indicating that the amount of output is large enough and the coverage is wide enough. Douyin's characteristic is that once a user is judged to like a certain type of video, it will be intelligently recommended to death, so as long as a user is in the impact of this wave of dividends, he will be scared by the information flow of the Ba people to doubt his life. And this wave of movie dividends is so huge that it has formed a rare spectacle of "hijacking users".

Chu Yuanxi smiled secretly in his heart, and said in his heart It is estimated that Zhang Ming is also having a headache, right? It doesn't matter if the special effect stickers can't make new ideas, how to solve the problem of MCN institutions hijacking users with the help of a certain wave of large-scale dividends is a new challenge faced by their intelligent recommendation algorithms.

As a result, he suddenly swiped a Douyin, and looked at the person inside who was actually dumb? Dumb took advantage of this wave of dividends to make a popular video. With the help of Douyin's official stickers, he gave full play to the dubbing ability of his professional CV, and wrote a new line to advertise the door opener, using the tone of "Little Nezha", saying that the door door store is ready to open a low-price promotion, and the effect is amazing!

The official Douyin account of Kaimenke who pushed this video received nearly one million likes at once, and the number of followers was 100,000. Chu Yuanxi suddenly remembered that he had thought about burying nails for them.

It just so happened that Lu Yu had already arranged the interview, and on ChinaJoy, the media that interviewed Cheng Huilin at the beginning will conduct an exclusive interview with Chu Yuanxi. In other words, is it time to touch porcelain?

So Chu Yuanxi kicked out Lu Yu again on the Weibo of the Ba people, and then opened the official blog of the guest, and praised Ah Du for his immortality in the field of short videos in the way of Weibo interaction, and invited him to play a linkage with him?

This slightly ambiguous and abrupt invitation was sent out, so I guess I have to worry about it over there, right?

Of course, Lu Yu is also very entangled, and he is entangled by being kicked off the line by the boss in front of him. What's even more tangled is the new task given by the boss, which is incredible! What the hell is the output content of the robot?