Chapter 505: Press Conference (Part I)
On Sunday, people all over the country are waiting for a holiday, and Baren Entertainment is no exception, but Liao Xingxing's operation team has just finished playing chicken blood and needs to work overtime efficiently, because the press conference is scheduled for the North Fifth Ring Olympic Sports Center on October 3, and there are only three days to prepare.
Regarding the matter of the human resources elite, Chu Yuanxi felt that there was no need to look for it, and there were still four months to find it, as long as he found it before the project was established.
On this day, he issued a series of arrows, using the industry status of Baren Entertainment in the self-media industry to talk about the live broadcast of the five big game anchors in one breath, and invited the imperial capital to participate in the press conference.
Then arrange for the whole staff to carry out the outward bound training after the holiday. In fact, this is a matter of human resources, but Chu Yuan Xiyue has taken care of it. Outward bound training, some companies regard it as a way to cultivate the wolf culture of employees, and Chu Yuanxi regards it as a way to activate the enthusiasm of employees.
He has a very bad habit of overstepping his bounds, and often hurts employees who are specifically responsible for a certain business, such as a person who recently deeply hurt a person, the product manager of the mobile game "Out of the Troubled Times".
The Sankei of "Out of the Mountain in Troubled Times" is called Wang Le, not an old employee of Pengfei Technology, because Pengfei Technology has perished in silence, and there were not a few people left in the company when it collapsed, and there was no movement when Lao Yan was separated, or in other words, at this time, Pengfei basically didn't have the idea of joining Baren Entertainment, so Chu Yuanxi didn't know it immediately.
Wang Le was hurt very badly by Chu Yuanxi, when he came to the company, he didn't know that the boss of this company was always from a special Sankei background, he didn't like to point fingers, he liked to do all the things that Sankei should do, and even arranged the activities himself. As a result, he has a dignified gold medal Sankei with a very low sense of existence, and even became an executor, commonly known as "cousin", the younger brother who is responsible for filling out the form.
Looking at the strong dividends that may be generated by "Out of the Mountain in Troubled Times", under the circumstance that Chu Yuanxi assured him that he would never interfere in specific affairs after the product entered the closed beta stage, Wang Le didn't think about it for a few days, so he endured it, and then temporarily joined Liao Xingxing's account and was responsible for organizing this press conference with him.
Soon the time came to October 3rd, and the imperial capital was golden autumn.
On this day, a major event happened in the melon eating world, the old Cui melon was ripe, and this most powerful melon in history ended with Wu Meiniang being fined 880 million and the agent entering the tank.
The subtle thing is that it is the yin and yang contract in "Big X Bomb" that is taken out to discuss the crime, that is, the one in which Lao Cui served as the art director, and then issued a notice to the entire film and television industry, and he was not to blame for paying taxes within a time limit, and he directly abolished the drawer of yin and yang contracts in Lao Cui's hand.
The result of this incident is so intriguing, there are too many people who want to say but can't say it, which makes the entire entertainment industry fall into a strange silence.
Chu Yuanxi was afraid that the players would not come to the press conference because they ate melons too high, but fortunately, when he arrived near the venue, he found that there was a sea of people, and the seats of 2,000 people would definitely be filled.
The original quota of 1,000 people was not enough at all, and there were tens of thousands of players who signed up in the imperial capital alone, and the scheduled venue could only accommodate 2,000 people, which made this conference actually have an audience outside the venue, and even the originally loose media area had to be fully utilized.
In the past few days, the WeChat group has not stopped, Chu Yuanxi also wondered why this happened, and after inquiring, I learned that many fans regarded this event as an opportunity to base offline, and it was a long holiday, so there were so many people signing up.
For this press conference, Baren Entertainment prepared very exquisite gifts, such as the character standing cards in "Out of the Mountain in Troubled Times". On September 25th, the date of the press conference was determined at the same time as the order, and the gift of the stand card is just a typical example of low cost and high effect, a character customizes five thousand sets of stands, the unit price cost is only more than two dollars, and the cost of doing ten or eight characters is only 100,000 yuan, but the feeling to the player is completely different.
There were even players who protested on the spot, because the combination of standing cards in each gift bag was random: "Can't you give a full set?"
Chu Yuanxi wanted to sneak in, but was discovered by a sharp-eyed player, and he found that he didn't know anyone at all, so he had to laugh awkwardly: "Hahaha It's useless to give a full set, because there are still a lot of characters who haven't done it." ”
After saying that, he wanted to flash people, and the player behind him said loudly: "Come on!"
The casual words of the stranger made Chu Yuanxi suddenly feel a long-lost emotion.
Soon it was time for the press conference to begin, and Chu Yuanxi came to the stage to give a speech. In fact, it is rare for game product launches to make such a big noise, because there are very few people who directly engage in activities for players, and only those who are extremely confident in the appeal of their products dare to do so. Otherwise, if the player invitation is sent out and no one comes, how will the game company end? Invite a bunch of dragging people to sit down and listen to the press conference? Isn't that the same as hiring fake fans to pick up the plane?
At the press conference, talk about the idea of creating a project, talk about the passion of the production team, and then the boss poses for a photo of "catching the knife himself", and presents the gifts prepared for media friends, and everyone is happy.
However, in Chu Yuanxi's words: "This is soulless!" His press conference opened with a CG animation that had been prepared for a long time, and the animation of the factual calculation must be able to see the body hair of the characters, just one word - professional!
Then Chu Yuanxi talked about it, and he made a speech in front of him, and put the game content on the big screen behind him, mainly the random plot, how the character cards entered the book, and how the player affected the advancement of the main plot, the focus is on four words - player experience, as for the part of the pit father, it will not say much about a word.
Many of you here today are professional mobile gamers and organizers of players' guilds.
The so-called professional mobile gamers don't necessarily play the game well, but rely on mobile games to eat. For example, players who are at the beginning of the professional brush, there are many people who have seized the opportunity to make a lot of money on TCG, and they are naturally concerned about whether the second product of Baren Entertainment has the same opportunity. These players are more professional in their research, and they know that the IP of "Out of the Troubled Times" is several times harder than that of "Animal Company", and there must be more people coming in, so is the chance of making a fortune several times higher? Of course, this needs to be understood at the first time.
The same goes for guild organizers. In today's gaming industry, player guilds are an extremely large force, but most of them don't deal with game companies, but live on rebates from channels.