Chapter 786: Strike Again with Heavy Punches
"And ...... In addition, we will continue to improve the website pages and software functions to provide users with a better user experience. Dong Xiaoxue remembered one more and replied.
Yu Wenfei nodded again, but continued to ask: "Is there anything else?"
"Ah......h
Dong Xiaoxue didn't know how to answer now, she felt that it was just these factors, what else could there be?
Seeing Dong Xiaoxue's dazed appearance, Yu Wenfei reminded her: "Does a website or a piece of software have to have its uniqueness, and have content or functions that other websites do not have, so that users can not do without?"
Dong Xiaoxue suddenly realized and nodded hurriedly, but after thinking about it, it wasn't right......
She said with annoyance: "Originally, we already had a lot of exclusive copyright authorizations, but last year we spent so much money to buy exclusive licenses for major record companies and film and television dramas, but unfortunately ......"
What is the pity, she didn't say, but Yu Wenfei also knew.
It is nothing more than the proliferation of piracy on the domestic Internet.
Facebook Entertainment spends a lot of money to buy the exclusive rights, but many small websites don't need to spend a penny at all, and they also own these songs and TV dramas.
This situation gave Dong Xiaoxue a headache, and it was the first time she hated piracy so much.
She was not in charge of Facebook Entertainment before, and when she was purely an Internet user, she often used those small websites to listen to songs and watch movies and TV series, and she felt that these small websites were really convenient at that time!
Now that I have become the helmsman of Facebook Entertainment, I understand that those small pirate websites are so hateful for copyright infringement.
But for this situation, she is at a loss, because there are too many!
If it was just one or two pirated websites, then she would have struck hard a long time ago and teamed up with the company's legal department to crack down.
However, if you use it casually, there are hundreds or even thousands of pirated and infringing websites, so how can this be done?
No matter how strong the company's legal department is, it is impossible to sue thousands of websites, and there are no clear laws and regulations on Internet infringement, so it is difficult to define.
If you really want to start a lawsuit, not to mention the time and effort, it is likely that it will not be resolved in the end because of the protection of the place and the network.
Seeing Dong Xiaoxue's helplessness, Yu Wenfei was not in a hurry, and continued to point out to her with a smile: "Assuming that Facebook video and Facebook music have been charged, as an ordinary user, you don't want to pay to listen to songs and watch movies, but when you want to watch a TV series or listen to a song, then what will you do?"
Dong Xiaoxue's eyes rolled, this ...... I have experience!
She immediately replied: "It's very simple, use the name of this TV series or song, and then try those small websites one by one according to the search results, some small websites are doing well, and watching videos or something is not so stuck." By the way, Baidu also has its own music website and video website.
Speaking of this, it's infuriating, Baidu's music and videos don't use their own servers, most of the links given are our links, and they bypass our user login procedures, and they directly become their own content!"
Speaking of which, it was also normal at the time, a search engine like Baidu was the biggest piracy and infringement website in its own right!
In order to absorb and convert user traffic and make their own page click-through rate higher, when users search for pirated songs and film and television drama videos, it is often Baidu's own page that appears first in the search results.
The so-called Baidu music and Baidu video websites basically do not have their own content servers, it links to other website content through technical settings, but the page shows its own website.
The advantage of this is that it not only saves a lot of server and bandwidth resources, but also has no legal risks, because they indicate at the bottom of the page that "this content is uploaded by anonymous netizens, if there is any infringement, please contact this website to delete".
However, if you really want to contact it to remove the infringing content, you will find that you can't find the contact information at all......
Or you finally found a contact email address, and after sending an email, no one paid attention to you for a month!
Baidu itself is the largest piracy and infringement website!
However, because it is the search engine with the largest market share in China, it can even be said that there are no competitors and has become the traffic entrance of many websites, so no website dares to offend it.
Even if it is infringed, there is nothing you can do about it.
But Yu Wenfei obviously has no scruples, and his Facebook system has never relied on search engines to provide traffic, and Facebook and Facebook Games themselves are one of the largest Internet traffic entrances!
"Catch the thief first, you can search for evidence of Baidu's infringement, as long as the source of this piracy is stuck, those small pirates are not to be feared. Yu Wenfei said lightly.
"But...... It is difficult for us to sue it for infringement and piracy, and there is no clear legal system for Internet infringement in China. Dong Xiaoxue said embarrassedly, she had also thought about this, and specially questioned Fang Zhiyan, but Fang Zhiyan's answer made her completely thoughtless.
"Hehe, this problem is easy to solve, we don't need to sue it for infringement and piracy. We only need to start from two aspects, on the one hand, Facebook Entertainment starts with website technology, cuts off Baidu's crawler search, and cuts off its resource links to our website.
On the other hand, it is to apply to the court to prohibit the display of any results other than our website in the results on the grounds of exclusive authorization of our content!"
The two points that Yu Wenfei said are completely feasible technically, and they can also stand on their feet at the legal level.
He also knows that if he wants to sue Baidu for piracy and infringement, it will be too difficult because the regulations are not perfect.
Since this road doesn't work, let's just find another way to solve the problem from another angle!
Didn't you rely on crawlers to search for content on other websites?
It's good, I cut off your search results directly on a technical level, and it doesn't work for you to want to take my content and offer it to users on your own website pages!
When users search for a certain content, a large number of pirated users are in front, and genuine websites can't see the shadow, so I won't let you search for my exclusive content!
Among these two points, the first point is relatively easy to achieve, with Facebook's technical capabilities, as long as all songs, film and television drama resources are changed to dynamic link addresses, and then Baidu's crawler search engine is blocked, the results can be invalidated.
The second point may be a little more troublesome, and it is expected to be involved with Baidu for a long time.
But that's okay, it's much better and easier to stare at one opponent than to face hundreds or thousands of opponents.
Behind Facebook Entertainment is Facebook, and behind Facebook stands Facebook and Yuwenfei.
In terms of the background of strength, it is all worthwhile!
If you really want to fight a "protracted war" or engage in a "public opinion offensive", Facebook is not afraid of any company!
If Baidu wants to wrestle with Facebook, in the area of public opinion, Facebook can make it discredited and become infamous and shouted at by everyone.
Perhaps influenced by memory, Yu Wenfei has never had a good impression of Baidu.
Yuwenfei's company follows the principle of "science and technology for good", and not doing evil is the most basic principle.
As for Baidu, it can be said that there is no bottom line, and the bidding ranking made Baidu completely reduced to garbage in the minds of all users.
Yu Wenfei has always believed that there is no good or evil in technology, and the key is to see how to use it.
Does Baidu have the technology?
There must be, and it is one of the companies with the highest technology content in the domestic Internet industry.
Around the year 2000, even the "one" could be removed, it was the most technological company, there was no one!
Even later, there are only a handful of Internet companies that can surpass Baidu in technology!
Mr. Li himself is also a big bull in the field of global search engines, a real expert.
But he is by no means a qualified entrepreneur, at best he is just a businessman, because he does not understand the social responsibility that an entrepreneur should bear, and only makes money in his eyes.
Why did the three giants of the domestic Internet in the early days, BAT, gradually decline in the "B" that should have been ranked first, and even surpassed by many new generation Internet companies, and Baidu still has no competitors in the field of search engines?
I don't know if Mr. Li has considered his own problems.
Yu Wenfei's evaluation of him is, "The pattern is too small, short-sighted, and eager for quick success"!
From Yu Wenfei's attitude towards the three BAT companies, we can see his attitude towards the founders of these three companies.
For Alibaba, he has become one of the shareholders, and Taobao has become his strategic partner.
For Tencent, he competes fairly and maintains enough respect for QQ. In order to launch WeChat, he did a lot of foreshadowing before he dared to go online to compete with QQ.
But for Baidu, sorry, see you in court!
............
"Uh...... I think that's okay. Dong Xiaoxue's mouth suddenly opened.
At the same time, she also admired that the problem that was difficult to solve was solved immediately when he came to Mr. Fei's place, as long as he clicked a few words.
"On the one hand, through these means, the problem of piracy and infringement can be curbed to a certain extent. So if users want to listen to songs, watch movies and watch TV series, most of them will come to our website, which fundamentally improves the problem of user stickiness.
On the other hand, we need to continue to improve ourselves. Didn't I just say that the website is unique? If it's just anti-piracy, it's still not unique, after all, many movies and TV series can still be seen on TV.
Have you ever thought about how we can compete with those TV stations?" Yu Wenfei continued.
This question once again overwhelmed Dong Xiaoxue, and she felt a little beyond her comprehension.
Is Facebook Entertainment going to compete with TV stations?
But......
TV stations are the producers of film and television drama resources, they are the ones who provide content, so what do they rely on to compete with TV stations?