Chapter 163: Delaying Tactics Bankruptcy

"Isn't it good to open an ordinary fresh food store? Huangtuan has so many users and so much data, it should be better than an ordinary fresh food store. Chu Yuanxi felt that burying the Yellow Tuan in front of Ali must be politically correct, "Is this a relatively expensive trial and error of the Yellow Tuan, or is it a failure of incubation? It's not easy to say, in short, there is a big problem in the project approval process, and it didn't run." ”

Wu Weixin said that this is not the answer I want, what I want to listen to is the comparison with Xiaokang Shengxian! Huang Tuan is of course Ali's henchman, if you must give Ali a seat to the anti-arrangement, Huang Tuan is the first, Pinduoduo is second, and Da Goudong can only be regarded as the third hero.

Moreover, outsiders see that the Huangtuan has been scolded in various ways this year, and the people's hearts have been lost, and what Ali sees is that the artillery fire of the Huangtuan is extremely fierce this year, and in the local life field that Ali must take, he will turn over the river and the sea and the sky into the ground as if he were in a no-man's land, and he will not accept Ali's tricks at all.

The reason why the Yellow Regiment is listed as the first is precisely because the Yellow Regiment is too aggressive. Although Pinduoduo is also attacking, its foundation is weak after all, and it can only attack the field of e-commerce, which is nothing more than a binding with Gome, which is lagging behind, and seeking survival in the cracks of logistics. And Huang Tuan, there are too many actions they can do!

"Well, I mean what if. She decided to ask a little more simply, "As far as we know, Huang Tuan is also learning to be well-off, and has set up a team internally, of course, the specifics are not very clear." What do you think would happen if Huang Tuan restarted the baby elephant and then used the experience of learning from the well-off?"

I saw Chu Yuanxi smiling and gesturing: "Yuan Yu, give Mr. Wu a standard answer." ”

Yuan couldn't help but roll her eyes quickly, "Xiaokang is willing to work with all friends to explore the experience of local life and socialization, and make our society better." ”

"Hey, can you tell the truth?" Old Fan Xin said this, if I didn't let Yuan Yu say it, I would have vomited to death!

Chu Yuanxi was serious: "Truth or truth, the problem encountered by Huang Tuan is the same as the problem you encountered last time you came. Having a car, a shop, and a map can't quickly iterate on what they need. In short, the success rate of hippos is much higher than that of Huangtuan. ”

Lao Fan has gone through this month, of course, he already knows very well why the cottage on the hippo side can't go down, this set of data mining ideas is that bicycles and shops must be combined to mine, not to record the same user's riding, shopping together, nothing useful, not to record the trajectory is also useless.

In other words, even if you want to record it now, how to remember it is a problem, and you have to reconnect Hippo, Harrow and Gaode. However, this requires the opening of some interfaces and data that are very critical to the three parties, and there are many obstacles, so the process of opening up is not as easy as imagined, even if Ali is highly promoted from the group.

At this point, he also thought of an interesting thing, that is, after the hippo determined that the simple riding data was not combined with shopping, he communicated with the door opener several times, because when the door opener was building the business model, he made a lot of efforts to cottage the well-off, and now it has become a rare bright spot, and it is said that Huang Tuan has also tried it.

In the end, I found that the riding data of the opener was not as easy to use as Hello, and the map was even more sparse, which delayed a lot of energy. The reason why it is interesting is because the hippopotamus is also doing communication, mainly relying on itself, but it is said that Huang Tuan and the door opener were hot before, forming a strategic cooperation, and investing more......

But seeing Chu Yuanxi's expression of sitting firmly on the Diaoyutai platform, he couldn't laugh again. Is Chu Yuanxi proud? It must be proud, although there is no smugness in looking at his face, only fake seriousness!

"Chu Yuanxi, how can you listen to what you mean, it's decided to eat us?" Lao Fan said with some annoyance, "Don't you just want to rely on the Monopoly game you made to revitalize users? Do you really think it will definitely be successful? The user ecology is not so easy to establish." ”

"Mr. Fan, I'm good at making games. "Chu Yuan Xixin said that this is going to negotiate the price?" "I've been more confident lately, how do you see the player ecology in "Moving Forest"? Do you think that City Treasure is a bit similar to "Moving Forest"?"

"I don't think so!" Lao Fan shook his head as if he was plucking a drum, "Although they are all construction, your functions are completely different from those of "Moving Forest". ”

Yuan said that we are not making urban treasures to revitalize users. But there is no need to explain this, if Ali's two bigwigs knew what Chu Yuanxi said about the internal meeting, it is estimated that the boat of friendship will capsize.

Chu Yuanxi said at the time: "The key to socializing is habit rather than function. For example, Ali Bar, I know how to do functions, and I have done so many Taobao rebate functions, but the result is that they are all Taobao shopping coupons, and it is best to pull users to the chat channel of Taobao APP to issue coupons. But because he didn't cultivate the habit of users, he couldn't pull it, so he could only let Taoke issue coupons on WeChat, and he faced the risk of being killed by WeChat every day. This is Alibaba's social DNA. ”

The reason why Xiaokang's series of online content directly refers to social networking is based on cultivating user habits, and Yuan Wei feels that Lao Fan will not understand it for a long time.

However, just when she was feeling good about herself, Wu Wei suddenly said calmly: "Mr. Chu, I don't think you've ever thought about accepting mergers and acquisitions? I mean anyone's mergers and acquisitions, whether it's Huang Tuan, Penguin or us." ”

After speaking, she waved her hand: "Don't be busy denying it." In fact, for me, it is definitely the best to complete the merger and acquisition, and I think it is also the best result for you and for Xiaokang. If you accept mergers and acquisitions, you will directly become the vice president of the group, or even become the president within two or three years. Of course, I don't ask you to look at it the same way, not everyone agrees with the three steps of 'starting a business-being acquired by Alibaba-joining Alibaba'. ”

Chu Yuan Xixin said that this is a good conversation, why did you suddenly make a move? Isn't my expression all in vain? And you haven't made a bid yet, okay? I failed before I started to delay? How about walking through the process!

His expression couldn't help but stiffen, and he only heard Wu Wei continue: "Actually, the price I brought this time is not low, 55 billion. ”

"This ...... It really didn't quite meet my expectations. ”

While speaking, Chu Yuanxi said in his heart that the delaying tactics were really enough. Speaking of the so-called delaying tactics are mainly to drag Ali, although Huang Tuan has done a good job in local life, there is still some hope for the main mobile payment, and social networking is almost not regarded as a threat by him, so there is no need to delay.

As for the penguins, of course, they are particularly threatening, but the penguins themselves are in an unpredictable mood.

After all, penguins are more online, while Xiaokang is more offline, and online content is for offline services. Of course, the well-off social network will erode the territory of the penguins, but there are more enterprises that have eroded the territory of the penguins, so big headlines, such a big three operators, which is not thicker than the well-off at this time? Therefore, even if the penguin fails to acquire the well-off, it will not necessarily become an enemy, at least this year.

Is Ali's desire to acquire Xiaokang based on the development of Xiaokang? Or is it to get stuck in the position so that others have no chance to go to the front? It's hard to say. The existence of these two options is also the reason why people like Chu Yuanxi are more resistant to being annexed by Ali. But there is really no need to panic at this time, because even if Xiaokang is taken away by Ali, it will not threaten the core area of the penguins.

This year, even if the well-off social network develops, it is differentiated from WeChat, and it is subdivided rather than global social. Under the iron curtain of WeChat, there is no way to develop without differentiation, and if you want Douyin to do more flashes, you can spread the whole domain when you come up, and the probability of success is probably less than one in a thousand.

Therefore, in the battlefield of socialization, penguins do not even have this confidence, and they are not penguins, there have been countless strong people in history who stand in front of penguins' acquaintances, starting from 360 security chatters, to the end of multi-flash, without exception, they are all lying down. I'm afraid this is also the reason why the penguins are not as positive as Ali.

What's more, penguins have long had a lot of psychological construction for refusing to be merged. Just like the penguin is to Kuaishou, although it has been invested, it has not been able to achieve a merger and acquisition.

Penguin's desire to acquire Kuaishou in the past two years must have been extremely strong and has never stopped. If you put away Kuaishou in China, you can scare Douyin in one step, and then rely on Penguin's largest user volume to achieve overtaking, and it is also a matter of resistance to the poor, rather than watching Douyin take away a huge number of advertising orders. In terms of the strength of the idea, it must be stronger than Ali's desire to merge and acquire Xiaokang at this time, but if the merger and acquisition failed, he did not turn against Kuaishou, and even tacitly acquiesced in Kuaishou's diversion to Taobao e-commerce.

What about Alibaba's merger and acquisition of Meituan back then? The merger and acquisition did not succeed and directly smashed the market, smashing out a mortal enemy.

So only to Ali called can drag on a day is a day. For penguins, Chu Yuanxi has to evaluate every week whether the tactic of "quietly entering the village and shooting" continues to work. This assessment will either end with the penguins finally having a correct understanding of Xiaokang's behavior, or it will continue until one day Xiaokang suddenly turns to social networking.

It was called the "Iron Curtain Tear Open Day".

So Wu Wei's sudden statement made his expression stiff, but he still had to say what he had to say, otherwise how could he drag it out?

"I think that's the case, Mr. Wu, it's not suitable to explain at this time, so I'll talk about my mentality. I don't want to lie, I definitely don't accept it now. The reason is also very simple, I eat into the fresh front warehouse, no one is optimistic, and you are not optimistic, but I am confident that I will turn them into treasures and turn them into 20 billion, or even more.

Only after I have turned them into treasures will it be possible to negotiate the price, and I will be satisfied with the price at that time. Now the valuation of the well-off is only suitable for financing, not for overall transactions. ”

The meaning of this statement is actually very simple, that is, if the valuation only affects the number of shares released at the time of financing, Chu Yuanxi can "suffer a loss" and not care about it. But if it's used to sell yourself, then you have to think about it.

However, Lao Fan listened to it next to him, and his nose was almost crooked, because he had only done financing in March, financing 18 billion yuan, getting 4 billion in cash, and then using 4 billion shares to release in exchange for a string of fresh pre-warehouse start-ups. Even if we don't take into account the moisture in the front warehouse, it will only be 26 billion yuan when it is fully counted! After four months, 55 billion yuan will suffer a loss? Who gave you the courage to suffer a loss? Please give me a share of this kind of loss! I want to eat it too!

But he didn't understand what Chu Yuanxi meant by turning waste into treasure, because at this point in time, the front warehouse was not completely sentenced to death in the context of local life. For example, Dingdong, the head of fresh food e-commerce, is opening up a new front warehouse in the imperial capital with great fanfare, and there is no sign of recognition at all, claiming to cover the whole city.

Even Wu Wei was the same, thinking that Chu Yuanxi would have to make some big moves in the fresh food field after cutting down the distribution, so that he could turn waste into treasure.

However, she did not show any emotion, nor was she affected by this statement, and still said calmly: "Mr. Chu, I understand what you said, but do you know what the difficulty is now? If you accept the merger and acquisition, we can save a large part of the workload, which is very difficult, and we can also save a lot of expenses, which is very expensive." So we want to do mergers and acquisitions. But don't be delusional that we're going to stop this work because we judge that you'll eventually accept the merger, it's impossible.

I believe in your character, as long as you give us a word, we will save trouble, but if you don't make any commitments, our work will continue to be done. If you don't accept mergers and acquisitions, then you only have nine to ten months, and with our development and organizational capabilities, no matter how difficult it is, then another round of organizational upgrades, I have expected the enemy to be lenient in ten months, but it won't be that long. ”

Chu Yuanxi finally felt bitter, from now on, Ali entered a state of absolute seriousness, and did not hesitate to say "organizational upgrading", which means that Xiaokang has entered the most dangerous moment, and the delay has completely failed, and it will not be delayed for a day. Then I can only hope that Ali will go the wrong way, such as the material he just gave, and I don't know how effective it can be.

After the online content in the original world was launched, he relied on a tightrope to come over, quickly lay a good social structure for well-off users, and then relied on big movie subsidies to pull in a large number of users for conversion, and every step may fail.

For example, let's make up the last step of the ticket. The big movie is not so much about inviting users to watch movies and use the goods of the well-off convenience store to pay for the ticket, but rather to find an excuse for moviegoers to enter the door of the well-off and have a shopping experience. However, in the end, it became both afraid that users would not come, and that users would come randomly.

In order to realize ticket compensation, a ticketing system was specially developed at that time, and the warm-up began one month after the movie was launched. And it's very beautiful, online movie tickets are also an important area of local life, since it subsidizes users, why not push it along with a wave?

As a result, when the movie was launched, suddenly someone on the Internet brought the rhythm, saying that Xiaokang invites everyone to watch the movie for free, and after watching the movie, you can get the ticket stub to redeem the goods. Of course, this kind of good thing spread quickly, so many viewers in third- and fourth-tier cities "heard" that there was such a thing and went to watch the movie, and they had never gotten off the well-off APP, and of course, they didn't buy tickets through well-off ticketing.

Is this a good thing for Xiaokang? Chu Yuanxi said in his heart, I thank you, uncle! Isn't this about to be replaced? According to the data obtained by the ticketing system, it is not the same thing as the actual situation, and the budget is not right at all!

What's even worse is what kind of gibberish words! The data-based ticket supplement is simple and clear, and it can be changed directly into health coins, but it can be cashed out with paper ticket stubs?

Chu Yuanxi's mouth was bubbling at that time, it was impossible not to change it, and the wish he made was changed while crying.

In the end, it was the little brothers of the program ape who urgently worked overtime to update a set of ticket stub entry, verification and fault tolerance system, so that this situation was compatible, and successfully let these users download the well-off APP.

The biggest enemy in the process suddenly became the theater chain that stole the box office and changed ticket stubs, which was a mess. It's useless to be in a hurry in the process, in order to quickly go online and have fault tolerance at the same time, I don't know how much money was spent, and it even became a battle between the well-off risk control department and the black industry for a time.

Otherwise, why does Chu Yuanxi have such a deep understanding of risk control?

Similar to this kind of tightrope, Chu Yuanxi is not confident that he will not fall down if he does it all over again, because even if he can predict the pit in the original world, what about the new pit?

How fast has the world changed in the past three years? Can you flash the old waist! It is certainly not advisable to completely apply the old experience, and the devil knows what new moths will emerge. There are no new pits, friends will create new pits, and the hidden arrows are the most difficult to prevent, it is better to show the horses with the giants, how do you come and I go, and use the kung fu in the light, but it is not easy to make unforced mistakes.

That's why this time he decided to take a solid step first.

But this is actually a solid step in turning the danger outward. The original danger was to step on the tightrope yourself, but now the danger is to be knocked over by someone. Of course, even so, this is the optimal solution, because the tightrope can also enlarge the rescue field, which is equivalent to playing a game with one more life.

I only heard Wu Wei continue: "I have another idea, let's talk about it to Mr. Chu." War casting, exclusive. ”

Chu Yuanxi asked knowingly, "Who is he?"

Yuan Yuxin said that he still needs to say it so clearly? How to write when writing the competition? Write all the friends and businessmen who need to be scared......

I just heard Wu Wei say calmly: "Except for all the old shareholders, everyone else." ”

Chu Yuanxi suddenly showed a bright smile: "It's a big matter, let us think about it." ”

Yuan Yu thought that Chu Yuanxi would flip the table, but he always smiled.