Chapter 157

On the plane from Xishuangbanna back to Yanjing.

First Class.

Jiang Shu and Su Yan sat side by side.

Nie Dao, Zhou Songze and Yin Ping, their families all live in the magic capital, so they took the plane from Xishuangbanna to the magic capital.

And Jiang Shu and Su Yan are currently living in Yanjing.

In addition, Su Yan was still a wounded and needed to be taken care of, so Jiang Shu returned to Yanjing with Su Yan.

Jiang Shu sat by the window, looking at the white clouds outside.

Su Yan connected to the WiFi on the plane and swiped his mobile phone.

"Jiang Shu, did the playback data of your drama come out yesterday?" Su Yan tugged at the corner of Jiang Shu's clothes and said.

"How much?" Jiang Shu knew that this number must not be low.

With the blessing of the popularity of the popular variety show "Ordinary Life", it is basically impossible not to increase the number of broadcasts.

But how much.

Jiang Shu is not clear.

"About 1.6 million. Su Yan smiled lightly and said, "To be exact, it's one hundred and sixty-two thousand." ”

Jiang Shu was stunned for a moment, "......"

Seeing Jiang Shu's stunned appearance, Su Yan pursed his lips and smiled, "Is this playback data quite unexpected by you?"

Jiang Shumu nodded, "It was indeed quite unexpected by me." ”

Su Yan continued, "Is there a sense of surprise falling from the sky?"

Belch...... This one doesn't!

Jiang Shu had no surprises.

Only frightened!

With 1.6 million views, this figure is much higher than Jiang Shu expected.

Two days ago, the twelve-hour view of the sixth episode of "Dead People Can Talk" was in the early past a million.

Jiang Shu originally thought.

Yesterday's seventh episode had a playback of 1.2 or 300 thousand, which is considered good.

But I didn't expect it.

The growth volume is directly double that of Jiang Shu's expectations.

That's 600,000 more.

Jiang Shu was about to cry.

The growth momentum of this drama is too fierce.

While not exponential, the growth rate can reach more than fifty percent per episode.

If the next few episodes continue to grow at this growth rate, how terrifying will the broadcast volume be by the twelfth episode?

Jiang Shu didn't dare to think about it at all.

But......

Then again.

The reason why the broadcast volume of the seventh episode of "Dead People Can Talk" increased by more than 600,000 in one breath is that the variety show "Ordinary Life" accounts for a large factor.

Although Jiang Shu can't understand why "Ordinary Life", which is no longer a phenomenal variety show, has such a good publicity effect, it should be this reason.

And yesterday.

Jiang Shu secretly tested Nie Dao's tone in private.

Nie Dao told Jiang Shu.

If there are no accidents.

Before the end of "Dead People Can Talk", the variety show "Ordinary Life" should be the last promotional resource for this show.

As soon as I think of this.

Jiang Shu breathed a sigh of relief.

Not bad!

It is certain that the number of broadcasts of "Dead People Will Speak" will increase in the future.

But without heavyweight publicity resources like "Ordinary Life", the growth trend is estimated to slow down a lot.

Because of the short and concise reason, in more than a week, the drama "Dead People Can Talk" will come to an end.

This makes ......

Even if the kiwifruit platform values "Dead Man Talking" again, it is impossible to give two big recommended resources for two weeks in a row.

Unless, the kiwifruit platform looks at "Dead Man Talking" as his own son.

But......

"Dead Man Can Talk" is not a self-made drama on the kiwifruit platform.

There is no reason to push the drama "Dead People Can Talk" as his own son.

"Alas, "Hot Youth" still hasn't changed the plot of the previous episodes, so I don't have the motivation to chase it at all, and I deserve so much playback. Su Yan hugged his mobile phone and complained beside him.

"Senior sister, are you also chasing dramas?" Jiang Shu asked with a smile.

"yes. Su Yan nodded and said, "Some time ago, I was chasing the drama "Hot Youth", and then your "Dead Man Can Talk" was launched, so I chased the two dramas together. ”

"The quality of the two dramas, "Dead People Can Talk" continues to rise, but "Scorching Youth" is the opposite, the first few episodes are amazing, but the later ones fall into the trap, especially in the last few episodes, the screenwriter is crazy and disgusting, and many people have abandoned the show, including me. ”

After speaking.

Su Yan also showed Jiang Shu the broadcast volume report just released by the kiwifruit platform.

From that broadcast table, it can be seen that although "Hot Youth" still occupies the first place in terms of playback, its dominance is long gone, and the twelve-hour broadcast volume is only a little over 2 million.

"Dead Man Can Talk" jumped to second place, close behind.

and "Scorching Youth", there is only a gap of less than 500,000.

Follow this trend of you descending and I rising.

It is only a matter of time before "Dead Man Speaks" takes the first crown.

"Congratulations, your show is about to top the number one broadcast volume on the kiwifruit platform. Su Yan congratulated.

"Hmm. Jiang Shu nodded expressionlessly.

"Why do you look a little unhappy?" Su Yan wondered.

"No, I'm very happy! The new drama is on fire, can I not be happy!" Jiang Shu barely squeezed out a smile on his face.

The egg hurts, it hurts!

The drama "Scorching Youth" is too bad!

Didn't you perform quite strong before, why did you suddenly pull it!

It doesn't matter if you pull your crotch.

But it's me who is unlucky!

Once "Scorching Youth" falls off the top of the broadcast volume of the kiwifruit platform, it will definitely be "Dead People Can Talk" who will win this position.

And once "Dead Man Talk" wins the top position, it only needs a little publicity to attract many passers-by to this drama.

The popularity of "Dead Men Can Talk" will go to the next level.

The number of Jiang Shu's fans will also increase, gradually moving towards the 10 million mark.

"You guys are also a big crew with an investment of more than 100 million, a little more powerful! You were overwhelmed by an online drama in terms of playback, aren't you ashamed!"

"Now that the number of broadcasts continues to decline, as long as you find the problem and improve it, with the background of a big crew like yours, it's no problem to create a miracle of turning the tables against the wind!"

Jiang Shu hopes that the crew of "Scorching Youth" can create a miracle and suppress the momentum of "Dead People Can Talk" to hit the top of the list.

But......

It's a pity.

There are no miracles left.

Because now the focus of the crew of "Scorching Youth" is no longer to delete the plot and bring this drama back to life, but another issue.

............

Hengdian.

In a hotel room.

Director Zhang of the crew of "Scorching Youth" is furious.

Bang bang!!

Director Zhang smashed the vase in the hotel room to the ground, making an assistant director next to him tremble.

"Why, why did Kiwi remove our show from the first position on the homepage banner!"

Director Zhang yelled angrily.

This Director Zhang is a well-known irascible brother in the industry.

Plus perennial alcoholism.

The temper can be described as like a powder keg, which explodes at a moment.

This morning.

Director Zhang opened the kiwi video as usual, ready to see how the drama he directed was playing on this platform.

Then I was stunned to find out.

Their "Hot Youth", which was originally ranked in the first position of the homepage banner every time, was taken down and replaced with a drama called "Dead People Can Talk".

Director Zhang blew up on the spot.

So there was the scene just now.

Why?

Why was the first position of the banner on the homepage of our "Scorching Youth" taken down!

This drama of mine is the hottest TV series at the moment!

Isn't it looking down on us.

Though......

The first and second positions of the homepage banner are not much different in terms of traffic.

However, Director Zhang is a person who loves face very much.

was pressed on the head by a random unknown drama.

Zhang Dao couldn't swallow this breath.

"Xu Bin, what is the origin of this "Dead Man Can Talk"?" Director Zhang suppressed his anger and asked the shivering assistant director hiding in a corner in the room.

Although Director Zhang is a grumpy old brother, it doesn't mean that his head is missing a string.

In order to avoid kicking the iron plate that he can't provoke, Director Zhang plans to understand the details of a wave of "Dead People Can Talk" first.

The assistant director replied, ""Dead People Can Talk" is an online drama directed by director Nie Wenbo, which was launched on the kiwifruit video platform on November 11 and received ...... on the pod rating network."

Hearing this, Director Zhang didn't listen any further.

Hehe, web drama!

When will an online drama be pressed on the head of a star drama.

And my star drama is still a drama with more than 10 million views.

"Xu Bin, give me the phone number of Director Qi of the Kiwifruit Purchasing Department!"

"Director Zhang, this ......"

"Do as I tell you!"

"Yes. ”

Soon.

Director Zhang and Director Qi talked.

Director Zhang smiled and said, "Director Qi, is the interface of your video platform displayed wrongly, why did you put the first position of the homepage banner on an online drama called "Dead People Can Talk"?"

Director Qi said in a light tone, "Director Zhang, there is no problem with the interface display of our video platform, and the drama "Dead People Can Talk" should be in the first position on the homepage banner. ”

"Uh......" Director Zhang didn't expect Director Qi to give him no steps.

After a few seconds of silence, Director Zhang asked, "Director Qi, I need a reason. ”

Director Qi: "What's the reason?"

Director Zhang: "A reason to remove "Scorching Youth" from the banner first. ”

Director Qi: "The reason is very simple, the number of broadcasts of "Scorching Youth" continued to decline, so we replaced it with the better performance of "Dead People Can Talk". Director Zhang, our entertainment industry has always been the survival of the fittest, you have been in this circle for many years, you don't know this rule. ”

Director Zhang: "I admit that the broadcast volume of "Hot Youth" in recent days is indeed a little unsatisfactory, but this is only temporary, and when the follow-up plot unfolds, the broadcast volume of this drama will return to the original level." Besides, the emaciated camel is bigger than the horse, and no matter how much the broadcast volume of "Scorching Youth" declines, isn't it stronger than the data of the web series "Dead People Can Talk"!"

Director Qi: "Director Zhang, the number of broadcasts does not represent everything, audience stickiness is the more critical data. In terms of audience stickiness, "Dead People Can Talk" has been maintained at more than 95 percent, while your "Scorching Youth" has dropped to 50 or 60 percent. In terms of potential, "Dead Men Can Talk" is more worthy of our investment. ”

Director Zhang: "Heh, an online drama has more potential than a star drama, which is a joke in itself." "Dead People Can Talk" does not have the blessing of TV station traffic, plus there is not much money for publicity, and the ceiling is there. At the top of the day, this drama can have half of our average episode playback. ”

Director Zhang's words are full of contempt for online dramas.

Star dramas despise online dramas.

This is a very normal chain of contempt in the circle.

It's like PC gamers despise mobile game players.

Director Qi: "Director Zhang, I can guarantee that when "Dead People Can Talk" is not broadcast, the first position on the homepage banner can be given to you. But when "Dead Men Can Talk" was broadcast, this position was to be given to "Dead Men Talk". ”

Director Qi said no problem.

But Director Zhang was quite awkward after hearing it.

There is a rush to pick up leftovers that "Dead People Can Talk" don't want.

Director Zhang: "Director Qi, let's do it, you guys are thinking about it, and tomorrow night, I hope to see your sincerity." ”

After speaking, Director Zhang hung up the phone.

In this call, the two still broke up unhappily.

But......

Director Zhang didn't have the courage to completely fall out with Director Qi.

It's not that I don't want to

But don't dare.

No matter what, kiwi video is also one of the top three video platforms in China.

completely offended the director of the film buying department of such a video platform, and Director Zhang is not easy to mix in the entertainment industry.

"I hope you can wake up in time and realize that you are lost. ”

"Compared with the web drama "Dead People Can Talk", it is obvious that our "Hot Youth" has more investment value!"

Until now.

Director Zhang still believes that the follow-up plot of "Scorching Youth" can change the current wind review and achieve a gorgeous headwind.

..................