Chapter 782: Boss Yang is mighty!
Yang Fei's incident has always been elusive.
Two years ago today, no one thought that the beautiful daily chemical plant that came out of the small ravine would win the crown of the first bid king.
Now, no one would have imagined that Yang Fei only used a string of zeros to vote for the bid of the third bid king.
End of singing.
Not surprisingly, Qin Chi won the championship!
The 8th of November in this media center belongs to the splendid Qin Pond.
When the host excitedly announced the winner of the bid, the audience applauded.
Director Ji of Qinchi stood up and greeted everyone frequently.
This little-known liquor brand in Lu Province is like the lost sky-high fireworks in the festival, and it suddenly rises with a thousand lights!
It is conceivable that Qinchi Distillery suddenly became famous overnight and became the hottest brand in China's liquor market.
Director Ji accepted everyone's congratulations and spoke happily with everyone one by one.
He deliberately walked over to Yang Fei's side, and said with a smile: "Boss Yang, admit it!"
Yang Fei smiled slightly: "Director Ji, congratulations!"
Director Ji is actually a little unwilling.
He especially wanted to see the moment when Yang Fei bid lower than himself.
It's a pity that Yang Fei didn't give him a chance.
Director Ji is like an excellent boxer, with all his strength, he punched it out, but he hit the soft cotton, without strength and no sense of achievement.
However, he has already won the crown of the king!
That's enough!
Yang Fei said: "Director Ji, and slowly." ”
Director Ji smiled: "Mr. Yang, is there anything else?"
Yang Fei took out his business card, and asked for one of Wei Xinyuan and Su Tong's business cards, and handed them over: "Director Ji, this is our business card, please collect it properly, if you have anything in the future, you can call me, if I don't answer the phone, you can call my secretary Su Tong, or you can talk to Mr. Wei directly." ”
Director Ji took it, glanced at it, and said with a smile: "If you are also in the liquor industry, then we have the opportunity to cooperate, but what you do is daily chemicals, I think we should have no chance of cooperation." ”
Su Tong said softly: "Director Ji, have you forgotten? Under the name of our boss, there is also a 666 shopping plaza!"
"Oh, oh!" Director Ji reversed his arrogance, slapped his forehead, and said with a smile, "Yes, how did I forget this stubble! Mr. Yang, don't say it, there must be a chance for cooperation between us! I will contact you!"
Yang Fei nodded: "There will be a chance to cooperate." ”
Director Ji smiled and left.
Su Tong said: "This person, too proud, right?"
Yang Fei said: "In three years, his first victory!
Wei Xinyuan said: "Now I know how low-key and calm you are, boss, tsk, it's just spicy! These older people, in front of you, seem inferior." ”
Yang Fei waved his hand: "You can't say that." Well, here's our main event. The few advertising slots that I agreed on at the meeting, I had to take them down. ”
"Rest assured, boss, there will be no mistakes. Wei Xinyuan and the others replied in unison.
Except for the bidder, all other ads are clearly bid.
In this case, as long as you bid high, you can definitely win the ad space without mistakes.
There are several advertising spaces that Yang Fei likes.
Advertising space before the weather forecast.
Eight p.m. TV series commercials.
There is also a golden advertising space on CCTV 5.
CCTV Channel 5 is a newly opened column, mainly broadcasting sports news and events.
For many sports fans, TV dramas can not be watched, news can not be listened to, only wonderful sports events can not be disappointed.
As the country vigorously promotes whole-body fitness, sports are becoming more and more important in national life.
In particular, the broadcast of large-scale events, such as the NBA, the Olympic Games, the World Cup, the World Championships and other events, the ratings are very amazing.
Yang Fei knew about this when he was in school.
When it comes to the time of the big event, almost all the TVs in every classroom are playing sports channels, and many people even don't return home late at night and go outside to watch the football game.
Women don't understand a man's love of football, just as a man doesn't understand a woman's addiction to beauty.
This year, Yang Fei wants to take at least five prime-time advertising spaces.
The golden advertising space fluctuates with the price of the king.
The price of this year's bid king is so high, and other advertising spaces have also risen.
But compared with the sky-high price of the king, at the same price, you can buy a few or even a dozen advertising slots in other periods, and the effect is not bad.
A large company like Procter & Gamble is good at calculation, and after they weigh it, they will not give the bid king too high a price.
They feel that no matter how hyped the bid king is, it is worth so much, so they can't fight for domestic enterprises.
The bid of more than 300 million has refreshed foreigners' perception of the Chinese consumer market.
In this seemingly poor country, there are actually not many rich people!
According to the 28 theorem, 80 percent of wealth is in the hands of 20 percent of the people.
How to make these 20% of the rich pay for products is the eternal proposition of every high-end enterprise.
The next bidding went unexpectedly well.
Yang Fei's abstention from bidding for the king let everyone know that the beauty group will definitely make efforts in other advertising periods.
Therefore, all bidders who collide with the beautiful group, as long as they compete for a few rounds, will hesitate to give up when they see Yang Fei's unstoppable and unstoppable momentum that does not achieve the goal.
Anyway, if you can't compete with Yang Fei, why fight any more?
If you quit early, you can still make a friend like Yang Fei!
If the price is raised, the beneficiary is CCTV, and the loss is the enterprise, so why bother?
There are also a few people who just love to compete with you.
He didn't particularly want to bid for this time period, but when he saw that you Yang Fei was chasing hard, he kept raising the price and never let go.
This kind of people's mentality is nothing more than that I can't get it, but I don't let you get it easily, and I want you to pay millions or even tens of millions more!
However, how could Yang Fei be so easily persecuted by you?
When encountering such an opponent, Yang Fei chased after him all the way, and when he reached a high peak, he suddenly stopped.
If you want, you will give it to you.
But the price is already inflated!
The other party can only swallow the bitterness by himself, crying and laughing.
After tossing for two rounds like this, when other companies confronted Yang Fei head-on, they were cautious, for fear that if they were not careful, they would be taken into the pit by Yang Fei.
However, when competing for the golden advertising space of the sports channel, Yang Fei encountered a strong old opponent.
Procter & Gamble also took a fancy to the advertising at this time and competed with Yang Fei all the way.
Because the sports channel is a newly opened channel, but in a year, CCTV has not had a deep enough understanding of the advertising value of this station, so the benchmark price is very low.
However, Yang Fei and Procter & Gamble raised the price to 10 million, and they are still increasing it, and no one has any intention of stopping.
The atmosphere of the audience was ignited again!
Real men like to watch such price wars!
Yang Fei raised his hand and quoted directly: "Twenty million!"
"I'll just increase the price by 10 million? Boss Yang is magnificent!"
"Boss Yang is mighty!"
Procter & Gamble representatives are deliberating, I don't know if they will continue to follow?