Chapter 230: Fei Ye's New Book (Ask for Subscription)
"2 million a year?" Yu Qiu was surprised.
Didn't you say that it was mainly a matter of price? Why is it higher than the quotation now?
Miao Feng said: "Yes. If you have an expense of 2 million this year, what can you do and what level can you achieve?"
Yu Qiu looked at He Fang, who continued to maintain a textbook smile.
What am I doing? I don't understand!
Seeing that Yu Qiu seemed to be starting to think, Miao Feng was interested in Fei Ye: "Little kitten, come here!"
Although she is a man's wife, she is a girl after all, and she looks great, so Fei Ye jumped on her happily.
Sitting on Party A's lap, enjoying Party A's touch, Fei Ye said: "If the price is increased, of course the amount will be increased." If the contract is signed quickly, they will undertake the marketing of their e-commerce activities during Double 11 this year. At the same time, in a year's time, create a phenomenal communication event, which can be selected as one of the top ten of the year, covering a population of 100 million!"
Sister Sa Miao Fengyou snorted: "It's comfortable like this, this little scream!"
Yu Qiu frowned, how could he be so confident and create a phenomenal transmission incident, covering 100 million people?
What if someone else writes this into the agreement?
Also, on the Double 11 Festival, Fei Ye said before that although this event only sold more than 50 million last year, the concept is very good, and it actually far exceeds expectations. So this year, more resources will definitely be invested, and sales will definitely skyrocket.
But what if this is regulated by sales?
Fei Ye said comfortably: "You still don't worry about me?"
So Yu Qiu raised his head and said, "If there is an additional budget of 800,000, then we can write it clearly in the agreement." In the upcoming second Singles' Day, we will be planning a dedicated event marketing. ”
After speaking, he looked at Fei Ye with a solemn look in his eyes.
However, Fei Ye was sitting on Miao Feng's lap, so Miao Feng smiled and said, "Mr. Yu, I'm not wearing a skirt." ”
Yu Qiu was embarrassed and said, "Misunderstanding...... I want to call Fei Ye down......"
"No!" Fei Ye said, "I've checked before, but they don't have an official flagship store yet." Let's talk about that. ”
Miao Feng had already answered at the same time, she said: "The company does have plans in the e-commerce sector. What Mr. Yu means is that the 800,000 yuan will be used as a budget for event marketing? If so, the expected sales revenue is not low. ”
Yu Qiu replied: "What we do is brand promotion, and the long-tail effect of revenue is obvious. However, as the beginning of the cooperation between the two sides, of course, we will do our best to make good use of the 800,000 to make your company's first hit on the e-commerce platform!"
Miao Feng smiled again and said, "Mr. Yu is a wonderful word." ”
He Fang was a little stunned when he heard this, how could this man's wife seem to be teasing Yu Qiu.
"What does Director Miao mean?"
Miao Feng shook his head: "It does mean to carry out event marketing, but 800,000 can't be the kind of petty fight." ”
Yu Qiu didn't say anything about Fei Ye's other promise, but asked, "It's not a small fight, which level do you want to achieve?"
"Like Mortal Eslite. ”
Yu Qiu paused and asked with a smile: "Does Director Miao know that this action of Mortal Eslite has invested how much money has been invested on Weibo to create this communication effect?"
Miao Feng nodded, this year's classic case, how could it not be inquired about clearly?
Yu Qiu sighed a little: "Then you should know that 800,000 can't do that level." ”
"800,000 has 800,000 practices and expectations. I came here this time, mainly to convey an opinion from the company, that is, the company is willing to invest more, as long as there is a good plan. ”
Fei Ye jumped down and said as he walked: "Their brand is not suitable for large-scale detonation in a short period of time, the image is still too private, and users are generally shy." ”
Yu Qiu relayed according to his words, and then said: "Of course, this is just our opinion. I understand that your company is still mainly looking for a communication opportunity to establish a new brand image and win goodwill. In fact, this is what we want to do, and we can write clearly in the agreement that in a one-year cycle, we will create a wide enough spread event for Durex. ”
"How wide can it be?"
"At least cover tens of millions of people, triggering follow-up discussions. Yu Qiu said, "In fact, there are many examples in the plans we have made. I think that even if there is no e-commerce event planning, the effect that this plan will achieve is worth far more than 2 million. In the current situation, we have the ability and sincerity, and your company has also expressed sincerity, so it is better to start here. Being too restrictive in terms of specific data and forms is not conducive to our creativity. ”
Miao Feng frowned, and his momentum became sharper: "So, the extra thing is a Double 11 event planning and a communication event covering tens of millions of people?"
Yu Qiu nodded.
Feiye's boasting is too big, cut to one-tenth, Yu Qiu is not so empty.
"Can you put the idea into the plan now?"
Yu Qiu shook his head: "In a hurry, writing an idea may not satisfy us." I think that with the solutions we have come up with and the cases we have done, your company should trust us to have this ability. Once the agreement was signed, we were able to devote ourselves to planning and executing it. ”
Miao Feng thought for a while, nodded and stood up: "I'll communicate this opinion to the company." ”
Yu Qiu asked, "Director Miao came all the way to have a meal together in the evening?"
Miao Feng waved his hand: "Don't do this, I have an appointment." ”
Yu Qiu only asked politely, he was really a little vain.
I really want to eat and chat, and the topic is not easy to control.
When Miao Feng left the courtyard, He Fang sighed with emotion: "Is this the person who works in Durex? ”
Yu Qiu didn't speak.
Fei Ye said: "It's okay, you can take it, you can do it." ”
After sitting back in the office, He Fang said: "When she said to add 800,000 just now, I also had an idea. ”
"What thoughts?" Yu Qiu asked, "You can mention it at that time." ”
He Fang said honestly: "I'm afraid that I won't be able to attract others and lose our face." ”
"Tell me about it. ”
"Since it's 800,000 yuan, this cost can also make a set of creative advertising videos, right? That's my idea, but I don't have a specific video idea. ”
“...... Video?" Yu Qiu also thought.
Fei Ye's footsteps suddenly paused: Lao Tzu seemed to have inspiration.
However, this inspiration has nothing to do with cooperation for the time being.
But......
Fei Ye said: "Don't shoot a video, the final effect is not easy to control." I have an idea, though...... Write it out in the evening. ”
Yu Qiu was puzzled, what new ideas did he have.
Seeing that Yu Qiu didn't react, He Fang said, "Look, fortunately I didn't say it." ”
Yu Qiu patted him on the shoulder and said, "The main reason is that the production cost of the video is high, and the effect may not be very good." When you don't have an idea yet, you are bound by saying it and writing it into the agreement. It's okay, let's see the results of their discussions first. ”
He Fang sighed: "I want to do something." ”
"Our video program is fundamental. After the form of the video becomes popular, it is when you really play a role. ”
“...... I know. Seeing that the company is about to receive two big cooperations, he still can't play a big role, so He Fang can only continue to bury his head in the sub-shot design of the video behind "Aftertaste".
Yu Qiu said that the video will definitely be popular in the future, and he also believes it.
I just don't know, when it will be.
Now like this, earning dividends, I always feel very empty.
He knew that Yu Qiu was a good buddy, and he cared more about love than money like him.
Grateful to grateful, He Fang really wants to help make more money together.
I can only work hard to improve myself!
He Fang himself was secretly thinking about creative things.
So He Fang actually went back quite late, because he had been working overtime.
When Yu Qiu was finally able to go over and ask Fei Ye, he saw Fei Ye knocking in the word all the time.
He leaned over and took a look: "What the hell? "Please call me the old driver"?